Brand page · Health Care · Australia
vybey: 36.8K visits a month, 82 active Meta ads, Gravity score 589.
vybey — vybey is an Australian braincare nutrition brand that supplies nutritional products including meal replacement shakes, high protein bars, super greens powder, and nootropic coffee alternatives focused on brain health optimization. In September 2026 vybey.com.au drew an estimated 36.8K visits, down 36% on the month before. It ranks #128 of 2,157 Health Care brands in Australia and holds a 3.9 Trustpilot rating over 62 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 135 peers: Health Care brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
vybey is an Australian braincare nutrition brand that supplies nutritional products including meal replacement shakes, high protein bars, super greens powder, and nootropic coffee alternatives focused on brain health optimization.
01 · Traffic
How much traffic vybey gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
vybey drew an estimated 36.8K visits in September 2026, down 36% on the month before and up 183% over three months.
- Worldwide#220,881of 4.5M sites · Top 5%
- In Australia#5,616of 105K sites · Top 10%
- Health Care, worldwide#6,094of 105,715 brands · Top 10%
- Health Care, Australia#128of 2,157 brands · Top 10%
36.8K
estimated visits in September
1 mo ▼ −35.8%4 mo ▲ +182.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about vybey.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
vybey holds 3.9 out of 5 on Trustpilot over 62 reviews, 22 of them in the last twelve months: 77% of customers give five stars and 11% one star. That volume places vybey in the top 40 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50 %.
Fitness and Nutrition Service
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What vybey sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
vybey sells on Shopify, 97% of its catalogue in stock. The best seller is Complete Meal Replacement Powder, at A$109.99–A$169.99, followed by Braincare Smart Greens - Pouch and vybey Scoops - 100ml & 25ml.
#1Complete Meal Replacement PowdervybeyA$109.99–A$169.99In stock
#2Braincare Smart Greens - PouchvybeyA$58.99–A$189.99In stock
#3vybey Scoops - 100ml & 25mlvybeyA$3.99–A$15.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places vybey in its comparison group.
- Average rating
- 4.31 / 5
- Rated products
- 51% of the catalogue
- In stock
- 97%
- Upper price quartile
- US$41.84
- Currency
- AUD
04 · Ads
What vybey is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
vybey runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since June 2024 (image, text, video).
Somehow, It’s £29.99vybey29 Sept 2026image
20g Protein. Real Ingredientsvybey26 Sept 2026video
20g Protein. Real Ingredientsvybey25 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Strive Health (Australia) Pty Ltdverified
Text ad21 Oct 2026Strive Health (Australia) Pty Ltdverified
Text ad20 Oct 2026Strive Health (Australia) Pty Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about vybey.
The creators who tag @vybey.au on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who vybey competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for vybey among Health Care brands in Australia. The closest is Teelixir, then The Lady Shake, Tropeaka, Melrose Health, Salty Down Under, The Man Shake.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Teelixirteelixir.com.au | |||||||
| The Lady Shaketheladyshake.com.au | |||||||
| Tropeakatropeaka.com.au | |||||||
| Melrose Healthmelrosehealth.com.au | |||||||
| Salty Down Undersaltydownunder.com | |||||||
| The Man Shakethemanshake.com.au |
07 · Company
The company behind vybey.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
vybey is a company based in Sydney, Australia, founded in 2019 according to LinkedIn. It employs about 7 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · Sydney
- Founded
- 2019, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 7 on LinkedIn · 2-10
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- vybey.com.au · Shopify · AUD
- Catalogue
- 11 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about vybey
What people ask Google about vybey.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is vybey legit?
According to Gravity by Benchr, vybey is a brand based in Sydney, Australia: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 7 people on LinkedIn, it has 8,799 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
vybey reviews
Customers rate vybey 3.9 out of 5 on Trustpilot over 62 reviews, 22 of them in the last twelve months: 77% give five stars, 11% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does vybey sell?
vybey is an Australian braincare nutrition brand that supplies nutritional products including meal replacement shakes, high protein bars, super greens powder, and nootropic coffee alternatives focused on brain health optimization. Gravity by Benchr classifies it under Health Care, with Fitness & Nutrition making up 54% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
vybey prices: how much is it?
vybey's best seller, Complete Meal Replacement Powder, sells from A$109.99 to A$169.99 on vybey.com.au. 97% of the catalogue is in stock. Gravity does not track prices daily: check vybey.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.
vybey promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: vybey advertises on Facebook and Instagram and on Google, where its offers often run. Check vybey.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy vybey?
vybey sells on its own website, vybey.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns vybey?
Gravity by Benchr records a company based in Sydney, Australia, founded in 2019 according to LinkedIn, with 7 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is vybey growing?
Yes. Gravity by Benchr estimates about 36,800 visits to vybey.com.au in September 2026, down 36% in a month and up 183% over three months. vybey ranks #128 of 2,157 Health Care brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does vybey use?
Gravity by Benchr identifies vybey.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is vybey's ad budget?
Gravity by Benchr does not publish a spend figure for vybey on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Health Care brands in Australia?
Among Health Care brands in Australia in the Gravity by Benchr index, vybey ranks #128 of 2,157 by estimated traffic. Its closest competitors on the same market are Teelixir, The Lady Shake, Tropeaka, Melrose Health, Salty Down Under. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with vybey.