Brand page · Food Items · Germany

Wajos Top 5% worldwide Top 5% in Germany Top 5% in Food Items Top 5% in Food Items in Germany
wajos.de·🇩🇪 Dohr, Germany· Shopify

Wajos: 59.7K visits a month, 18 active Meta ads, Gravity score 634.

Wajos — Wajos is a German delicatessen retail chain specializing in gourmet food products including vinegars, oils, herb and spice mixtures, sauces, liqueurs, and spirits. In September 2026 wajos.de drew an estimated 59.7K visits, up 7% on the month before. It ranks #128 of 2,702 Food Items brands in Germany and holds a 4.9 Trustpilot rating over 333 reviews.

wajos.de@wajos.gmbh 15.3KYouTube 1.8KFacebookLinkedIn 204Trustpilot 4.9Meta Ad Library 18

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
59.7K
+7% vs. August 2026
Instagram followers
15.3K
1,476 posts · @wajos.gmbh
Trustpilot
4.9
333 reviews · 79 in 12 months
Meta ads
18
active · on Google since 2026
Products
87%
in stock · 85 collections
Rank in Germany
#128
of 2,702 in Food Items
LinkedIn
204
followers · 32 employees
Earned media value
€975.7
per month, Instagram

Gravity score

634/ 1000 · 10 of 10 indicators rated
Brand Power759
Momentum453
Performance691

Percentiles within 174 peers: Food Items brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Wajos is a German delicatessen retail chain specializing in gourmet food products including vinegars, oils, herb and spice mixtures, sauces, liqueurs, and spirits.

01 · Traffic

How much traffic Wajos gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Wajos drew an estimated 59.7K visits in September 2026, up 7% on the month before and down 8% over three months.

  • Worldwide#146,082of 4.5M sites · Top 5%
  • In Germany#6,639of 184K sites · Top 5%
  • Food Items, worldwide#4,072of 260,714 brands · Top 5%
  • Food Items, Germany#128of 2,702 brands · Top 5%
Monthly visitssource Sept 2026

59.7K

estimated visits in September

1 mo ▲ +6.7%4 mo ▼ −8.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Wajos.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Wajos holds 4.9 out of 5 on Trustpilot over 333 reviews, 79 of them in the last twelve months: 93% of customers give five stars and 2% one star. That volume places Wajos in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5 %.

Trustpilotread 21 Oct 2026
4.9TrustScore · 333 reviews · 79 in 12 months
Top 20% review volumeTop 5% rating quality
5 ★93%
4 ★4%
3 ★1%
2 ★0%
1 ★2%

Deli Liquor Store Grocery Delivery Service Wine Store Convenience Store Food Products Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Wajos sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Wajos sells on Shopify, 87% of its catalogue in stock. The best seller is Gin Tasting Set, at €44.45, followed by Christmas Gin and Feige-Dattel Crema 250 ml.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Gift Cards0%

Share of the catalogue by product family.

Activity mixdominant: Food Items
Food Items63%
Beverages34%
Signage1%
Event Tickets0%
Personal Care0%

The dominant category places Wajos in its comparison group.

Prices and ratingsstore data
Average rating
4.92 / 5
Rated products
88% of the catalogue
In stock
87%
Upper price quartile
US$24.59
Currency
EUR

05 · Influencers

Who talks about Wajos.

The creators who tag @wajos.gmbh on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @wajos.gmbh on Instagram, led by Julian | Einfache Rezepte (13.5K followers, 0.7% engagement).

Influencersaccounts tagging @wajos.gmbh · Instagram
AccountProfileFollowersEngagementTagsRelationship
JJulian | Einfache Rezepte@julian_letscook · 🇨🇭 CHFood cooking nutrition Creator13.5K0.7%4Tagged @wajos.gmbh
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Wajos competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Wajos among Food Items brands in Germany. The closest is Walter J. Oster, then Alte Brennerei, VOREAS, Trueffelfreunde, La bottega del gusto GbR, Küstensenf - Wilhelmshavener Senfmanufaktur.

CompetitorsFood Items · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Walter J. Osterwalterjoster.de
Alte Brennereialtebrennerei.com
VOREASvoreas.de
Trueffelfreundetrueffelfreunde.com
La bottega del gusto GbRlabottegadelgusto.shop
Küstensenf - Wilhelmshavener Senfmanufakturkuestensenf.de
Competitors Gravity finds for Wajos. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Wajos with Walter J. Oster

07 · Company

The company behind Wajos.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Wajos is a company based in Dohr, Germany, founded in 2002 according to LinkedIn. It employs about 32 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇪 Germany · Dohr
Founded
2002, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
32 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
wajos.de · Shopify · EUR
Catalogue
85 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Wajos

What people ask Google about Wajos.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Wajos legit?

According to Gravity by Benchr, Wajos is a brand based in Dohr, Germany: it sells on a Shopify store, it employs 32 people on LinkedIn, it has 15,345 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Wajos reviews: is it worth it?

Customers rate Wajos 4.9 out of 5 on Trustpilot over 333 reviews, 79 of them in the last twelve months: 93% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Wajos known for?

Wajos is a German delicatessen retail chain specializing in gourmet food products including vinegars, oils, herb and spice mixtures, sauces, liqueurs, and spirits. Gravity by Benchr classifies it under Food Items, with Gift Cards making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Wajos cost?

Wajos' best seller, Gin Tasting Set, sells €44.45 on wajos.de. 87% of the catalogue is in stock. Gravity does not track prices daily: check wajos.de before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Wajos have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Wajos advertises on Facebook and Instagram and on Google, where its offers often run. Check wajos.de for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Wajos?

Wajos sells on its own website, wajos.de, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Wajos?

Gravity by Benchr records a company based in Dohr, Germany, founded in 2002 according to LinkedIn, with 32 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Wajos doing well?

Not at the moment. Gravity by Benchr estimates about 59,700 visits to wajos.de in September 2026, up 7% in a month and down 8% over three months. Wajos ranks #128 of 2,702 Food Items brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Wajos use?

Gravity by Benchr identifies wajos.de as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta and on Google since September 2026. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Wajos' ad budget?

Gravity by Benchr does not publish a spend figure for Wajos on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Food Items brands in Germany?

Among Food Items brands in Germany in the Gravity by Benchr index, Wajos ranks #128 of 2,702 by estimated traffic. Its closest competitors on the same market are Walter J. Oster, Alte Brennerei, VOREAS, Trueffelfreunde, La bottega del gusto GbR. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Wajos.