Brand page · Camera & Optic Accessories · United States
WANDRD: 195K visits a month, 94 active Meta ads, Gravity score 594.
WANDRD — WANDRD Gear creates versatile and stylish carrying solutions for photography, travel, and everyday use. In September 2026 wandrd.com drew an estimated 195K visits, down 11% on the month before. It ranks #17 of 847 Camera & Optic Accessories brands in United States and holds a 4.5 Trustpilot rating over 494 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 31 peers: Camera & Optic Accessories brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
WANDRD Gear creates versatile and stylish carrying solutions for photography, travel, and everyday use.
01 · Traffic
How much traffic WANDRD gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
WANDRD drew an estimated 195K visits in September 2026, down 11% on the month before and down 10% over three months.
- Worldwide#53,472of 4.5M sites · Top 5%
- In United States#17,518of 1.2M sites · Top 5%
- Camera & Optic Accessories, worldwide#118of 6,901 brands · Top 5%
- Camera & Optic Accessories, United States#17of 847 brands · Top 5%
195K
estimated visits in September
1 mo ▼ −10.7%4 mo ▼ −10.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about WANDRD.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
WANDRD holds 4.5 out of 5 on Trustpilot over 494 reviews, 52 of them in the last twelve months: 87% of customers give five stars and 9% one star. That volume places WANDRD in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.
Bags and Luggage Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What WANDRD sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
WANDRD sells on Shopify, 69% of its catalogue in stock. The best seller is Carry Strap, at US$24.00, followed by Accessory Straps and Chest Strap Replacement (PRVKE V3, PRVKE Lite, TRANSIT Travel Backpack, STRATUS, NIMBUS, CARRYALL Duffel, & FERNWEH).
#1Carry StrapWANDRDUS$24.00In stock
#2Accessory StrapsWANDRDUS$29.00In stock
#3Chest Strap Replacement (PRVKE V3, PRVKE Lite, TRANSIT Travel Backpack, STRATUS, NIMBUS, CARRYALL Duffel, & FERNWEH)WANDRDUS$5.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places WANDRD in its comparison group.
- Average rating
- 4.80 / 5
- Rated products
- 87% of the catalogue
- In stock
- 69%
- Upper price quartile
- US$159.00
- Currency
- USD
04 · Ads
What WANDRD is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
WANDRD runs Meta ads on Facebook, Instagram, Threads, whatsapp, and has advertised on Google since April 2023 (image, text, video).
Your 48-Hour Deal Is HereWANDRD6 Oct 2026image
48 Hours Only: Save 20%WANDRD6 Oct 2026image
48 Hours Only: Save 20%WANDRD6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026WANDRD LLCverified
Text ad20 Oct 2026WANDRD LLCverified
Text ad20 Oct 2026WANDRDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about WANDRD.
The creators who tag @wandrd on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @wandrd on Instagram, led by Lenny Cartier (11.9K followers, 5.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLenny Cartier@lennycartier · 🇺🇸 US | Photography visual arts Creator | 11.9K | 5.5% | 10 | Tagged @wandrd |
06 · Competitors according to Gravity
Who WANDRD competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for WANDRD among Camera & Optic Accessories brands in United States. The closest is AtlasPacks, then lowepro.com, Peak Design, NOMATIC, EVERGOODS, TOM BIHN.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| AtlasPacksatlaspacks.com | |||||||
| lowepro.comlowepro.com | |||||||
| Peak Designcheckout.peakdesign.com | |||||||
| NOMATICnomatic.com | |||||||
| EVERGOODSevergoods.us | |||||||
| TOM BIHNtombihn.com |
07 · Company
The company behind WANDRD.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
WANDRD is a company based in Orem, United States, founded in 2015 according to LinkedIn, on a domain registered in March 2015. It employs about 14 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Orem
- Founded
- 2015, per LinkedIn
- Domain registered
- 4 Mar 2015
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 14 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- wandrd.com · Shopify · USD
- Catalogue
- 116 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about WANDRD
What people ask Google about WANDRD.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is WANDRD legit?
According to Gravity by Benchr, WANDRD is a brand based in Orem, United States: its website has existed since March 2015, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 14 people on LinkedIn, it has 198,243 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
WANDRD reviews: is it worth it?
Customers rate WANDRD 4.5 out of 5 on Trustpilot over 494 reviews, 52 of them in the last twelve months: 87% give five stars, 9% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is WANDRD?
WANDRD Gear creates versatile and stylish carrying solutions for photography, travel, and everyday use. Gravity by Benchr classifies it under Camera & Optic Accessories, with Camera Parts & Accessories making up 36% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
WANDRD prices: how much is it?
WANDRD's best seller, Carry Strap, sells US$24.00 on wandrd.com. 69% of the catalogue is in stock. Gravity does not track prices daily: check wandrd.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
WANDRD promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: WANDRD advertises on Facebook and Instagram and on Google, where its offers often run. Check wandrd.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy WANDRD?
WANDRD sells on its own website, wandrd.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns WANDRD?
Gravity by Benchr records a company based in Orem, United States, founded in 2015 according to LinkedIn, on a domain registered in 2015, with 14 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is WANDRD growing?
Not at the moment. Gravity by Benchr estimates about 195,500 visits to wandrd.com in September 2026, down 11% in a month and down 10% over three months. WANDRD ranks #17 of 847 Camera & Optic Accessories brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does WANDRD use?
Gravity by Benchr identifies wandrd.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is WANDRD's ad budget?
Gravity by Benchr does not publish a spend figure for WANDRD on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Camera & Optic Accessories brands in United States?
Among Camera & Optic Accessories brands in United States in the Gravity by Benchr index, WANDRD ranks #17 of 847 by estimated traffic. Its closest competitors on the same market are AtlasPacks, lowepro.com, Peak Design, NOMATIC, EVERGOODS. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with WANDRD.