Brand page · Clothing · United States
Lila: 100K visits a month, 66 active Meta ads, Gravity score 645.
Lila — Lila is a brand that sells stylish and comfortable maternity clothes including birth gowns, robes, and bump-friendly pieces for pregnancy, as well as postpartum clothing and baby wear. In September 2026 wearlila.com drew an estimated 100K visits, down 11% on the month before. It ranks #1,498 of 97,158 Clothing brands in United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Lila is a brand that sells stylish and comfortable maternity clothes including birth gowns, robes, and bump-friendly pieces for pregnancy, as well as postpartum clothing and baby wear.
01 · Traffic
How much traffic Lila gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Lila drew an estimated 100K visits in September 2026, down 11% on the month before and down 43% over three months.
- Worldwide#93,544of 4.5M sites · Top 5%
- In United States#30,642of 1.2M sites · Top 5%
- Clothing, worldwide#8,892of 459,295 brands · Top 5%
- Clothing, United States#1,498of 97,158 brands · Top 5%
100K
estimated visits in September
1 mo ▼ −11.1%4 mo ▼ −42.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Lila.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Lila holds 2.8 out of 5 on Trustpilot over 3 reviews, 2 of them in the last twelve months: 0% of customers give five stars and 67% one star.
Children's Clothing Store Clothing Store Women's Clothing Store Maternity Store Baby Clothing Store Baby Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Lila sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Lila sells on Shopify, 91% of its catalogue in stock. The best seller is Lila Labor & Postpartum Gown in Black, at US$69.99, followed by Lila Labor & Postpartum Gown in Plum and Lila Labor & Postpartum Gown in Deep Teal.
#1Lila Labor & Postpartum Gown in BlackLilaUS$69.99In stock
#2Lila Labor & Postpartum Gown in PlumLilaUS$69.99In stock
#3Lila Labor & Postpartum Gown in Deep TealLilaUS$69.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Lila in its comparison group.
- Average rating
- 4.32 / 5
- Rated products
- 85% of the catalogue
- In stock
- 91%
- Upper price quartile
- US$69.99
- Currency
- USD
04 · Ads
What Lila is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Lila runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since January 2024 (image, text, video).
TENS Unit for LaborLILA5 Oct 2026image
Lila GownsLILA1 Oct 2026image
LILALILA27 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad15 Dec 2025Hộ Kinh Doanh Tạp Hóaverified
Text ad20 Nov 2025CÔNG TY TNHH VÀ DV DUY HƯNGverified
Text ad20 Nov 2025CÔNG TY TNHH VÀ DV DUY HƯNGverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Lila.
The creators who tag @lila.laborwear on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @lila.laborwear on Instagram, led by Polishhousewifeinorlando (57K followers).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| PPolishhousewifeinorlando@klaudia.oryl · 🇺🇸 US | Parenting family Creator | 57K | — | 2 | Tagged @lila.laborwear |
06 · Competitors according to Gravity
Who Lila competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Lila among Clothing brands in United States. The closest is Chicaboo, then Bellabu Bear, Kindred Bravely, Silks, Buckle Me Baby, Petite Plume.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Chicabooshopchicaboo.com | |||||||
| Bellabu Bearbellabubear.com | |||||||
| Kindred Bravelykindredbravely.com | |||||||
| Silkssilksdesign.com | |||||||
| Buckle Me Babybucklemecoats.com | |||||||
| Petite Plumepetite-plume.com |
07 · Company
The company behind Lila.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Lila is a company based in Hendersonville, United States, on a domain registered in January 2023.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Hendersonville
- Founded
- Data not available
- Domain registered
- 17 Jan 2023
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- wearlila.com · Shopify · USD
- Catalogue
- 53 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Lila
What people ask Google about Lila.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Lila legit?
According to Gravity by Benchr, Lila is a brand based in Hendersonville, United States: its website has existed since January 2023, it sells on a Shopify store, it has 216,109 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Lila?
Lila is a brand that sells stylish and comfortable maternity clothes including birth gowns, robes, and bump-friendly pieces for pregnancy, as well as postpartum clothing and baby wear. Gravity by Benchr classifies it under Clothing, with Maternity Clothing making up 43% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Lila cost?
Lila's best seller, Lila Labor & Postpartum Gown in Black, sells US$69.99 on wearlila.com. 91% of the catalogue is in stock. Gravity does not track prices daily: check wearlila.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Lila promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Lila advertises on Facebook and Instagram and on Google, where its offers often run. Check wearlila.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Lila?
Lila sells on its own website, wearlila.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Lila?
Gravity by Benchr records a company based in Hendersonville, United States, whose domain was registered in 2023. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Lila doing well?
Not at the moment. Gravity by Benchr estimates about 100,200 visits to wearlila.com in September 2026, down 11% in a month and down 43% over three months. Lila ranks #1,498 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Lila use?
Gravity by Benchr identifies wearlila.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since January 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Lila's ad budget?
Gravity by Benchr does not publish a spend figure for Lila on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United States?
Among Clothing brands in United States in the Gravity by Benchr index, Lila ranks #1,498 of 97,158 by estimated traffic. Its closest competitors on the same market are Chicaboo, Bellabu Bear, Kindred Bravely, Silks, Buckle Me Baby. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Lila.