Brand page · Clothing · Netherlands
Wehkamp: 5.2M visits a month, 153 active Meta ads, Gravity score 609.
Wehkamp — Dutch mail order company selling fashion for women, men and children, furniture and home accessories. In September 2026 wehkamp.nl drew an estimated 5.2M visits, down 8% on the month before. It ranks #3 of 4,523 Clothing brands in Netherlands and holds a 2.3 Trustpilot rating over 7,828 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 9 peers: Clothing brands in Netherlands with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Dutch mail order company selling fashion for women, men and children, furniture and home accessories
01 · Traffic
How much traffic Wehkamp gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Wehkamp drew an estimated 5.2M visits in September 2026, down 8% on the month before and down 9% over three months.
- Worldwide#3,819of 4.5M sites · Top 1%
- In Netherlands#44of 78.6K sites · Top 1%
- Clothing, worldwide#237of 459,295 brands · Top 1%
- Clothing, Netherlands#3of 4,523 brands · Top 1%
5.2M
estimated visits in September
1 mo ▼ −7.9%4 mo ▼ −8.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Wehkamp.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Wehkamp holds 2.3 out of 5 on Trustpilot over 7,828 reviews, 690 of them in the last twelve months: 43% of customers give five stars and 37% one star. That volume places Wehkamp in the top 5 % of the 270,321 Trustpilot pages in the Gravity index.
Women's Clothing Store Men's Clothing Store Furniture Store Department Store Children's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Wehkamp sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Wehkamp's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Wehkamp in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Wehkamp is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Wehkamp runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since March 2022 (image, text, video).
Ontdek de trendswehkamp.nl7 Oct 2026video
Herfsttrends incoming. 🍂👀 Zebraprint, hoge kragen & ruitjes: deze drie gaan we dit seizoen héél veel zien. Welke trend spotten we strakswehkamp.nl7 Oct 2026video
Van zonnig en 20 graden tot regen voorspelt, in Nederland ben je er nooit helemaal zeker van. 🍂 Daarom des te belangrijk dat je een goede hwehkamp.nl7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Wehkamp Retail Group B.V.verified
Text ad21 Oct 2026Wehkamp Retail Group B.V.verified
Text ad21 Oct 2026Wehkamp Retail Group B.V.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Wehkamp.
The creators who tag @wehkamp on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @wehkamp on Instagram, led by Joyce ✨ | kleurrijk wonen (52.3K followers, 2.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJoyce ✨ | kleurrijk wonen@huizenoir · 🇳🇱 NL | Decoration garden diy Creator | 52.3K | 2.4% | 7 | Tagged @wehkamp |
06 · Competitors according to Gravity
Who Wehkamp competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Wehkamp among Clothing brands in Netherlands. The closest is HEMA, then Blokker, Zalando, www2.hm.com, de Bijenkorf, very.co.uk.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| HEMAhema.nl | |||||||
| Blokkerblokker.nl | |||||||
| Zalandozalando.nl | |||||||
| www2.hm.comwww2.hm.com | |||||||
| de Bijenkorfdebijenkorf.be | |||||||
| very.co.ukvery.co.uk |
07 · Company
The company behind Wehkamp.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Wehkamp is a company based in Netherlands, on a domain registered in June 1995.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇳🇱 Netherlands
- Founded
- Data not available
- Domain registered
- 27 Jun 1995
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- wehkamp.nl
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Wehkamp
What people ask Google about Wehkamp.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Wehkamp a legit company?
According to Gravity by Benchr, Wehkamp is a brand based in Netherlands: its website has existed since June 1995, its Trustpilot profile is claimed by the brand, it has 157,579 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Wehkamp?
Customers rate Wehkamp 2.3 out of 5 on Trustpilot over 7,828 reviews, 690 of them in the last twelve months: 43% give five stars, 37% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Wehkamp sell?
Dutch mail order company selling fashion for women, men and children, furniture and home accessories Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Wehkamp promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Wehkamp advertises on Facebook and Instagram and on Google, where its offers often run. Check wehkamp.nl for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Wehkamp?
Gravity by Benchr records a company based in Netherlands, whose domain was registered in 1995. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Wehkamp doing well?
Not at the moment. Gravity by Benchr estimates about 5,151,200 visits to wehkamp.nl in September 2026, down 8% in a month and down 9% over three months. Wehkamp ranks #3 of 4,523 Clothing brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Wehkamp's ad budget?
Gravity by Benchr does not publish a spend figure for Wehkamp on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Netherlands?
Among Clothing brands in Netherlands in the Gravity by Benchr index, Wehkamp ranks #3 of 4,523 by estimated traffic. Its closest competitors on the same market are HEMA, Blokker, Zalando, www2.hm.com, de Bijenkorf. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Wehkamp.