Brand page · Personal Care · Switzerland

Weleda Top 5% worldwide Top 5% in Switzerland Top 5% in Personal Care Top 5% in Personal Care in Switzerland
weleda.com·🇨🇭 Switzerland·Since 1996

Weleda: 83.3K visits a month, 25 active Meta ads, Gravity score 488.

Weleda — Weleda AG is a Swiss company that manufactures certified natural cosmetics and anthroposophic medicines, with products available in over 50 countries and approximately 2320 employees internationally. In September 2026 weleda.com drew an estimated 83.3K visits, down 5% on the month before. It ranks #925 of 33,626 Personal Care brands in Switzerland and holds a 2.4 Trustpilot rating over 17 reviews.

weleda.com@weleda_usa 62.2KLinkedIn 59.3KTrustpilot 2.4Meta Ad Library 25

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
83.3K
−5% vs. August 2026
Instagram followers
62.2K
2,139 posts · @weleda_usa
Trustpilot
2.4
17 reviews · 3 in 12 months
Meta ads
25
active · on Google since 2024
Products
—
Data not available
Rank in United States
#925
of 33,626 in Personal Care
LinkedIn
59.3K
followers · 917 employees
Earned media value
—
Data not available

Gravity score

488/ 1000 · 8 of 10 indicators rated
Brand Power475
Momentum467
Performance521

Percentiles within 27 peers: Personal Care brands in Switzerland with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Weleda AG is a Swiss company that manufactures certified natural cosmetics and anthroposophic medicines, with products available in over 50 countries and approximately 2320 employees internationally.

01 · Traffic

How much traffic Weleda gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Weleda drew an estimated 83.3K visits in September 2026, down 5% on the month before and down 17% over three months.

  • Worldwide#109,753of 4.5M sites · Top 5%
  • In United States#35,826of 1.2M sites · Top 5%
  • Personal Care, worldwide#5,436of 215,119 brands · Top 5%
  • Personal Care, United States#925of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

83.3K

estimated visits in September

1 mo ▼ −4.6%4 mo ▼ −17.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Weleda.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Weleda holds 2.4 out of 5 on Trustpilot over 17 reviews, 3 of them in the last twelve months: 29% of customers give five stars and 35% one star. That volume places Weleda in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
2.4TrustScore · 17 reviews · 3 in 12 months
Top 50% review volume
5 ★29%
4 ★18%
3 ★12%
2 ★6%
1 ★35%

Beauty Product Supplier Cosmetic Products Manufacturer Health and Beauty Shop Cosmetics Wholesaler Beauty Supply Store Cosmetics Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Weleda sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Weleda's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care71%
Health Care20%
Health & Beauty5%

The dominant category places Weleda in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Weleda.

The creators who tag @weleda_usa on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @weleda_usa · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Weleda competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Weleda among Personal Care brands in Switzerland. The closest is curicell.kr, then arbell, panthenol.ru, Blow Gummies, WiseTree Naturals, ANS.

CompetitorsPersonal Care · Switzerland · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
curicell.krcuricell.kr
arbellarbell.com.ar
panthenol.rupanthenol.ru
Blow Gummiesblowgummies.com.br
WiseTree Naturalswisetreenaturals.hu
ANSans-skin.com
Competitors Gravity finds for Weleda. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Weleda with curicell.kr

07 · Company

The company behind Weleda.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Weleda is a company based in Switzerland, founded in 1921 according to LinkedIn, on a domain registered in January 1996. It employs about 917 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇨🇭 Switzerland
Founded
1921, per LinkedIn
Domain registered
25 Jan 1996
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
917 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
weleda.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Weleda

What people ask Google about Weleda.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Weleda a legit company?

According to Gravity by Benchr, Weleda is a brand based in Switzerland: its website has existed since January 1996, it employs 917 people on LinkedIn, it has 62,246 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Weleda?

Customers rate Weleda 2.4 out of 5 on Trustpilot over 17 reviews, 3 of them in the last twelve months: 29% give five stars, 35% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Weleda known for?

Weleda AG is a Swiss company that manufactures certified natural cosmetics and anthroposophic medicines, with products available in over 50 countries and approximately 2320 employees internationally. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.

Does Weleda have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Weleda advertises on Facebook and Instagram and on Google, where its offers often run. Check weleda.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Weleda?

Gravity by Benchr records a company based in Switzerland, founded in 1921 according to LinkedIn, on a domain registered in 1996, with 917 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Weleda growing?

Not at the moment. Gravity by Benchr estimates about 83,300 visits to weleda.com in September 2026, down 5% in a month and down 17% over three months. Weleda ranks #925 of 33,626 Personal Care brands in Switzerland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Weleda spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Weleda on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in Switzerland?

Among Personal Care brands in Switzerland in the Gravity by Benchr index, Weleda ranks #925 of 33,626 by estimated traffic. Its closest competitors on the same market are curicell.kr, arbell, panthenol.ru, Blow Gummies, WiseTree Naturals. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Weleda.