Brand page · Decor · Netherlands

Werk aan de Muur Top 5% worldwide Top 5% in Netherlands Top 1% in Decor Top 1% in Decor in Netherlands
werkaandemuur.nl·🇳🇱 Netherlands·Since 2011

Werk aan de Muur: 171K visits a month, 29 active Meta ads, Gravity score 587.

Werk aan de Muur — Werk aan de Muur is an online platform for wall decoration and art, offering a collection created by more than 15,000 artists with various materials and formats. In September 2026 werkaandemuur.nl drew an estimated 171K visits, down 12% on the month before. It ranks #21 of 2,328 Decor brands in Netherlands and holds a 4.7 Trustpilot rating over 443 reviews.

werkaandemuur.nl@werkaandemuur 78.2KFacebookLinkedIn 1.2KTrustpilot 4.7Meta Ad Library 29

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
171K
−12% vs. August 2026
Instagram followers
78.2K
6,403 posts · @werkaandemuur
Trustpilot
4.7
443 reviews · 146 in 12 months
Meta ads
29
active · on Google since 2021
Products
—
Data not available
Rank in Netherlands
#21
of 2,328 in Decor
LinkedIn
1.2K
followers · 42 employees
Earned media value
€6.8k
per month, Instagram

Gravity score

587/ 1000 · 9 of 10 indicators rated
Brand Power784
Momentum420
Performance557

Percentiles within 32 peers: Decor brands in Netherlands with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Werk aan de Muur is an online platform for wall decoration and art, offering a collection created by more than 15,000 artists with various materials and formats.

01 · Traffic

How much traffic Werk aan de Muur gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Werk aan de Muur drew an estimated 171K visits in September 2026, down 12% on the month before and down 1% over three months.

  • Worldwide#59,757of 4.5M sites · Top 5%
  • In Netherlands#789of 78.6K sites · Top 5%
  • Decor, worldwide#988of 185,686 brands · Top 1%
  • Decor, Netherlands#21of 2,328 brands · Top 1%
Monthly visitssource Sept 2026

171K

estimated visits in September

1 mo ▼ −11.6%4 mo ▼ −1.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Werk aan de Muur.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Werk aan de Muur holds 4.7 out of 5 on Trustpilot over 443 reviews, 146 of them in the last twelve months: 86% of customers give five stars and 1% one star. That volume places Werk aan de Muur in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %.

Trustpilotclaimed page · read 21 Oct 2026
4.7TrustScore · 443 reviews · 146 in 12 months
Top 20% review volumeTop 10% rating quality
5 ★86%
4 ★10%
3 ★2%
2 ★1%
1 ★1%

Art Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Werk aan de Muur sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Werk aan de Muur's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor93%
Arts & Entertainment2%
Hobbies & Creative Arts1%

The dominant category places Werk aan de Muur in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Werk aan de Muur.

The creators who tag @werkaandemuur on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @werkaandemuur on Instagram, led by Mindy Schroor (78.6K followers, 1.0% engagement).

Influencersaccounts tagging @werkaandemuur · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMindy Schroor@mindy_schroor · 🇳🇱 NLDecoration garden diy Creator78.6K1.0%4Tagged @werkaandemuur
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Werk aan de Muur competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Werk aan de Muur among Decor brands in Netherlands. The closest is Artfully Walls, then GoodMood, icanvas.com, Kunstkopie.de, Meisterdrucke, The Poster Club.

CompetitorsDecor · Netherlands · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Artfully Wallsartfullywalls.com
GoodMoodgoodmoodprints.com
icanvas.comicanvas.com
Kunstkopie.dekunstkopie.de
Meisterdruckemeisterdrucke.uk
The Poster Clubtheposterclub.com
Competitors Gravity finds for Werk aan de Muur. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Werk aan de Muur with Artfully Walls

07 · Company

The company behind Werk aan de Muur.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Werk aan de Muur is a company based in Netherlands, founded in 2012 according to LinkedIn, on a domain registered in November 2011. It employs about 42 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇳🇱 Netherlands
Founded
2012, per LinkedIn
Domain registered
10 Nov 2011
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
42 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
werkaandemuur.nl
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Werk aan de Muur

What people ask Google about Werk aan de Muur.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Werk aan de Muur a legit company?

According to Gravity by Benchr, Werk aan de Muur is a brand based in Netherlands: its website has existed since November 2011, its Trustpilot profile is claimed by the brand, it employs 42 people on LinkedIn, it has 78,193 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Werk aan de Muur reviews

Customers rate Werk aan de Muur 4.7 out of 5 on Trustpilot over 443 reviews, 146 of them in the last twelve months: 86% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Werk aan de Muur sell?

Werk aan de Muur is an online platform for wall decoration and art, offering a collection created by more than 15,000 artists with various materials and formats. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.

Werk aan de Muur promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Werk aan de Muur advertises on Facebook and Instagram and on Google, where its offers often run. Check werkaandemuur.nl for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Werk aan de Muur?

Gravity by Benchr records a company based in Netherlands, founded in 2012 according to LinkedIn, on a domain registered in 2011, with 42 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Werk aan de Muur doing well?

Not at the moment. Gravity by Benchr estimates about 170,700 visits to werkaandemuur.nl in September 2026, down 12% in a month and down 1% over three months. Werk aan de Muur ranks #21 of 2,328 Decor brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Werk aan de Muur spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Werk aan de Muur on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in Netherlands?

Among Decor brands in Netherlands in the Gravity by Benchr index, Werk aan de Muur ranks #21 of 2,328 by estimated traffic. Its closest competitors on the same market are Artfully Walls, GoodMood, icanvas.com, Kunstkopie.de, Meisterdrucke. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Werk aan de Muur.