Brand page · Food Items · United States

Wild Planet Top 5% worldwide Top 5% in United States Top 1% in Food Items Top 5% in Food Items in United States
wildplanetfoods.com·🇺🇸 McKinleyville, United States· Shopify·Since 2008

Wild Planet: 109K visits a month, 90 active Meta ads, Gravity score 763.

Wild Planet — Wild Planet Foods is a company that sells sustainably sourced seafood and other food products, including tuna, sardines, salmon, mackerel, yellowtail, anchovies, chicken, beef, and ready-to-eat meals. In September 2026 wildplanetfoods.com drew an estimated 109K visits, down 14% on the month before. It ranks #228 of 20,419 Food Items brands in United States.

wildplanetfoods.com@wildplanetfoods 99.9KYouTube 51.3KFacebookLinkedIn 3.9KTrustpilot 3.2Meta Ad Library 90

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
109K
−14% vs. August 2026
Instagram followers
99.9K
3,153 posts · @wildplanetfoods
Trustpilot
3.2
2 reviews
Meta ads
90
active · on Google since 2026
Products
74%
in stock · 15 collections
Rank in United States
#228
of 20,419 in Food Items
LinkedIn
3.9K
followers · 44 employees
Earned media value
€14.6k
per month, Instagram

Gravity score

763/ 1000 · 10 of 10 indicators rated
Brand Power619
Momentum869
Performance802

Percentiles within 238 peers: Food Items brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Wild Planet Foods is a company that sells sustainably sourced seafood and other food products, including tuna, sardines, salmon, mackerel, yellowtail, anchovies, chicken, beef, and ready-to-eat meals.

01 · Traffic

How much traffic Wild Planet gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Wild Planet drew an estimated 109K visits in September 2026, down 14% on the month before and up 18% over three months.

  • Worldwide#87,038of 4.5M sites · Top 5%
  • In United States#28,579of 1.2M sites · Top 5%
  • Food Items, worldwide#2,211of 260,714 brands · Top 1%
  • Food Items, United States#228of 20,419 brands · Top 5%
Monthly visitssource Sept 2026

109K

estimated visits in September

1 mo ▼ −13.8%4 mo ▲ +18.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Wild Planet.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Wild Planet holds 3.2 out of 5 on Trustpilot over 2 reviews: 50% of customers give five stars and 0% one star.

Trustpilotread 21 Oct 2026
3.2TrustScore · 2 reviews
5 ★50%
4 ★0%
3 ★0%
2 ★50%
1 ★0%

Food Manufacturer Food Products Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Wild Planet sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Wild Planet sells on Shopify, 74% of its catalogue in stock. The best seller is Premium Organic Roasted Chicken Breast with Rib Meat No Salt Added, at US$32.10–US$192.20, followed by Premium Organic Roasted Chicken Breast with Rib Meat and Premium Wild Sockeye Salmon.

ProductsCatalogue read Oct 2026
  • #1Premium Organic Roasted Chicken Breast with Rib Meat No Salt AddedWild PlanetUS$32.10–US$192.20In stock
  • #2Premium Organic Roasted Chicken Breast with Rib MeatWild PlanetUS$32.10–US$192.20In stock
  • #3Premium Wild Sockeye SalmonWild PlanetUS$56.25–US$392.50In stock
  • +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Catalogue mixOct 2026
Meat, Seafood & Eggs87%
Prepared Foods11%

Share of the catalogue by product family.

Activity mixdominant: Food Items
Food Items97%
Pet Supplies3%

The dominant category places Wild Planet in its comparison group.

Prices and ratingsstore data
Average rating
4.93 / 5
Rated products
100% of the catalogue
In stock
74%
Upper price quartile
US$30.00
Currency
USD

05 · Influencers

Who talks about Wild Planet.

The creators who tag @wildplanetfoods on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @wildplanetfoods on Instagram, led by Lauren Sephton | Bright Moment Co. (1.1M followers, 2.5% engagement).

Influencersaccounts tagging @wildplanetfoods · Instagram
AccountProfileFollowersEngagementTagsRelationship
LLauren Sephton | Bright Moment Co.@brightmomentco · 🇺🇸 USFood cooking nutrition Creator1.1M2.5%2Tagged @wildplanetfoods
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Wild Planet competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Wild Planet among Food Items brands in United States. The closest is Sizzlefish, then Flying B Bar Ranch, Fossil Farms, Good Ranchers, Grass Roots Farmers' Cooperative, riverbendranch.com.

CompetitorsFood Items · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Sizzlefishsizzlefish.com
Flying B Bar Ranchshopflyingbbar.com
Fossil Farmsfossilfarms.com
Good Ranchersgoodranchers.com
Grass Roots Farmers' Cooperativegrassrootscoop.com
riverbendranch.comriverbendranch.com
Competitors Gravity finds for Wild Planet. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Wild Planet with Sizzlefish

07 · Company

The company behind Wild Planet.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Wild Planet is a company based in McKinleyville, United States, on a domain registered in May 2008. It employs about 44 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · McKinleyville
Founded
Data not available
Domain registered
5 May 2008
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
44 on LinkedIn · 11-50
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
wildplanetfoods.com · Shopify · USD
Catalogue
15 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Wild Planet

What people ask Google about Wild Planet.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Wild Planet legit or a scam?

According to Gravity by Benchr, Wild Planet is a brand based in McKinleyville, United States: its website has existed since May 2008, it sells on a Shopify store, it employs 44 people on LinkedIn, it has 99,880 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does Wild Planet sell?

Wild Planet Foods is a company that sells sustainably sourced seafood and other food products, including tuna, sardines, salmon, mackerel, yellowtail, anchovies, chicken, beef, and ready-to-eat meals. Gravity by Benchr classifies it under Food Items, with Meat, Seafood & Eggs making up 87% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Wild Planet prices: how much is it?

Wild Planet's best seller, Premium Organic Roasted Chicken Breast with Rib Meat No Salt Added, sells from US$32.10 to US$192.20 on wildplanetfoods.com. 74% of the catalogue is in stock. Gravity does not track prices daily: check wildplanetfoods.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Wild Planet promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Wild Planet advertises on Facebook and Instagram and on Google, where its offers often run. Check wildplanetfoods.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Wild Planet?

Wild Planet sells on its own website, wildplanetfoods.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Wild Planet?

Gravity by Benchr records a company based in McKinleyville, United States, whose domain was registered in 2008, with 44 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Wild Planet doing well?

Yes. Gravity by Benchr estimates about 109,200 visits to wildplanetfoods.com in September 2026, down 14% in a month and up 18% over three months. Wild Planet ranks #228 of 20,419 Food Items brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Wild Planet use?

Gravity by Benchr identifies wildplanetfoods.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since April 2026. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Wild Planet's ad budget?

Gravity by Benchr does not publish a spend figure for Wild Planet on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Food Items brands in United States?

Among Food Items brands in United States in the Gravity by Benchr index, Wild Planet ranks #228 of 20,419 by estimated traffic. Its closest competitors on the same market are Sizzlefish, Flying B Bar Ranch, Fossil Farms, Good Ranchers, Grass Roots Farmers' Cooperative. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Wild Planet.