Brand page · Clothing · United States
Wilson Sporting Goods Co: 2.5M visits a month, 298 active Meta ads.
Wilson Sporting Goods Co — Wilson Sporting Goods Co. is a subsidiary of Amer Sports Corporation and one of the world's leading manufacturers of high performance sports equipment, apparel and accessories. In September 2026 wilson.com drew an estimated 2.5M visits, down 6% on the month before. It ranks #46 of 97,158 Clothing brands in United States and holds a 1.6 Trustpilot rating over 60 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
Wilson Sporting Goods Co. is a subsidiary of Amer Sports Corporation and one of the world's leading manufacturers of high performance sports equipment, apparel and accessories.
01 · Traffic
How much traffic Wilson Sporting Goods Co gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Wilson Sporting Goods Co drew an estimated 2.5M visits in September 2026, down 6% on the month before and down 9% over three months.
- Worldwide#6,791of 4.5M sites · Top 1%
- In United States#2,284of 1.2M sites · Top 1%
- Clothing, worldwide#467of 459,295 brands · Top 1%
- Clothing, United States#46of 97,158 brands · Top 1%
2.5M
estimated visits in September
1 mo ▼ −5.6%4 mo ▼ −9.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Wilson Sporting Goods Co.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Wilson Sporting Goods Co holds 1.6 out of 5 on Trustpilot over 60 reviews, 27 of them in the last twelve months: 7% of customers give five stars and 92% one star. That volume places Wilson Sporting Goods Co in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.
Sporting Goods Store Fitness Equipment Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Wilson Sporting Goods Co sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Wilson Sporting Goods Co's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Wilson Sporting Goods Co in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
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- Currency
- Data not available
04 · Ads
What Wilson Sporting Goods Co is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Wilson Sporting Goods Co runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Up to 50% Off Ends October 25Wilson12 Oct 2026image
Up to 50% Off Ends October 25Wilson12 Oct 2026image
Up to 50% Off Ends October 25Wilson12 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026NUNN MEDIA PTY LTDverified
Text ad20 Oct 2026Wilson Sporting Goods Co.verified
Text ad20 Oct 2026Amer Sports Europe Services Gmbhverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Wilson Sporting Goods Co.
The creators who tag @wilson on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @wilson on Instagram, led by Vlada | Tennis Coach & Content Creator | Palo Alto (12.6K followers, 7.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| VVlada | Tennis Coach & Content Creator | Palo Alto@lilmdna · INTL | Fitness sport bodybuilding Creator | 12.6K | 7.0% | 21 | Tagged @wilson |
06 · Competitors according to Gravity
Who Wilson Sporting Goods Co competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Wilson Sporting Goods Co among Clothing brands in United States. The closest is windsorracket.co.jp, then head.com, Tennis Warehouse Europe, Tennis Warehouse, Tennis-Point, All Things Tennis.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| windsorracket.co.jpwindsorracket.co.jp | |||||||
| head.comhead.com | |||||||
| Tennis Warehouse Europetenniswarehouse-europe.com | |||||||
| Tennis Warehousetennis-warehouse.com | |||||||
| Tennis-Pointtennis-point.nl | |||||||
| All Things Tennisallthingstennis.co.uk |
07 · Company
The company behind Wilson Sporting Goods Co.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Wilson Sporting Goods Co is a company based in United States, founded in 1914 according to LinkedIn, on a domain registered in June 1994. It employs about 1,936 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
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- Entity country
- 🇺🇸 United States
- Founded
- 1914, per LinkedIn
- Domain registered
- 20 Jun 1994
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 1,936 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- wilson.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Wilson Sporting Goods Co
What people ask Google about Wilson Sporting Goods Co.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Wilson Sporting Goods Co legit or a scam?
According to Gravity by Benchr, Wilson Sporting Goods Co is a brand based in United States: its website has existed since June 1994, it employs 1,936 people on LinkedIn, it has 443,115 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Wilson Sporting Goods Co?
Customers rate Wilson Sporting Goods Co 1.6 out of 5 on Trustpilot over 60 reviews, 27 of them in the last twelve months: 7% give five stars, 92% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Wilson Sporting Goods Co known for?
Wilson Sporting Goods Co. is a subsidiary of Amer Sports Corporation and one of the world's leading manufacturers of high performance sports equipment, apparel and accessories. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Wilson Sporting Goods Co promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Wilson Sporting Goods Co advertises on Facebook and Instagram and on Google, where its offers often run. Check wilson.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Wilson Sporting Goods Co?
Gravity by Benchr records a company based in United States, founded in 1914 according to LinkedIn, on a domain registered in 1994, with 1,936 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Wilson Sporting Goods Co doing well?
Not at the moment. Gravity by Benchr estimates about 2,549,700 visits to wilson.com in September 2026, down 6% in a month and down 9% over three months. Wilson Sporting Goods Co ranks #46 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Wilson Sporting Goods Co's ad budget?
Gravity by Benchr does not publish a spend figure for Wilson Sporting Goods Co on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United States?
Among Clothing brands in United States in the Gravity by Benchr index, Wilson Sporting Goods Co ranks #46 of 97,158 by estimated traffic. Its closest competitors on the same market are windsorracket.co.jp, head.com, Tennis Warehouse Europe, Tennis Warehouse, Tennis-Point. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Wilson Sporting Goods Co.