Brand page · Clothing · United States
Wilsons Leather: 136K visits a month, 35 active Meta ads, Gravity score 573.
Wilsons Leather — Wilsons Leather is an American leather brand and online retailer that sells men's and women's leather jackets and accessories. In September 2026 wilsonsleather.com drew an estimated 136K visits, up 21% on the month before. It ranks #1,122 of 97,158 Clothing brands in United States and holds a 1.7 Trustpilot rating over 87 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Wilsons Leather is an American leather brand and online retailer that sells men's and women's leather jackets and accessories.
01 · Traffic
How much traffic Wilsons Leather gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Wilsons Leather drew an estimated 136K visits in September 2026, up 21% on the month before and up 14% over three months.
- Worldwide#72,485of 4.5M sites · Top 5%
- In United States#23,903of 1.2M sites · Top 5%
- Clothing, worldwide#6,776of 459,295 brands · Top 5%
- Clothing, United States#1,122of 97,158 brands · Top 5%
136K
estimated visits in September
1 mo ▲ +20.9%4 mo ▲ +14.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Wilsons Leather.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Wilsons Leather holds 1.7 out of 5 on Trustpilot over 87 reviews, 8 of them in the last twelve months: 11% of customers give five stars and 76% one star. That volume places Wilsons Leather in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.
Leather Coats Store Clothing Store Bags and Luggage Store Men's Clothing Store Fashion Accessories Store Handbags Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Wilsons Leather sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Wilsons Leather sells on Shopify, 100% of its catalogue in stock. The best seller is Madeline Quilted Moto Jacket, at US$325.00, followed by Caitlin Leather Scuba Jacket and Nora Button Down Leather Trench Coat.
#1Madeline Quilted Moto JacketWilsons LeatherUS$325.00In stock
#2Caitlin Leather Scuba JacketWilsons LeatherUS$325.00In stock
#3Nora Button Down Leather Trench CoatWilsons LeatherUS$247.50In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Wilsons Leather in its comparison group.
- Average rating
- 4.75 / 5
- Rated products
- 71% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$395.00
- Currency
- USD
04 · Ads
What Wilsons Leather is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Wilsons Leather runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since March 2024 (image, text, video).
Back-In-StockWilsons Leather4 Oct 2026image
New ArrivalsWilsons Leather2 Oct 2026image
Quality Leather JacketsWilsons Leather29 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026AM Retail Group, Inc.verified
Text ad21 Oct 2026AM Retail Group, Inc.verified
Text ad21 Oct 2026AM Retail Group, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Wilsons Leather.
The creators who tag @wilsonsleather on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @wilsonsleather on Instagram, led by Masa | Men’s Fashion Stylist (67.5K followers, 0.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMasa | Men’s Fashion Stylist@masa_fashion.jp · 🇯🇵 JP | Fashion style luxury Creator | 67.5K | 0.9% | 2 | Tagged @wilsonsleather |
06 · Competitors according to Gravity
Who Wilsons Leather competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Wilsons Leather among Clothing brands in United States. The closest is LeatherKloset, then Buffalo Jackson Trading Co., Angel Jackets, Fjackets, doppiapellestore.it, William Jacket.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| LeatherKlosetleatherkloset.com | |||||||
| Buffalo Jackson Trading Co.buffalojackson.com | |||||||
| Angel Jacketsangeljackets.com | |||||||
| Fjacketsfjackets.com | |||||||
| doppiapellestore.itdoppiapellestore.it | |||||||
| William Jacketwilliamjacket.com |
07 · Company
The company behind Wilsons Leather.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Wilsons Leather is a company based in Brooklyn Park, United States, founded in 1899 according to LinkedIn, on a domain registered in June 1996. It employs about 500 people, is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Brooklyn Park
- Founded
- 1899, per LinkedIn
- Domain registered
- 25 Jun 1996
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 500 on LinkedIn
- Funding stage
- M and a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- wilsonsleather.com · Shopify · USD
- Catalogue
- 240 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Wilsons Leather
What people ask Google about Wilsons Leather.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Wilsons Leather legit or a scam?
According to Gravity by Benchr, Wilsons Leather is a brand based in Brooklyn Park, United States: its website has existed since June 1996, it sells on a Shopify store, it employs 500 people on LinkedIn, it has 23,998 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Wilsons Leather reviews
Customers rate Wilsons Leather 1.7 out of 5 on Trustpilot over 87 reviews, 8 of them in the last twelve months: 11% give five stars, 76% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Wilsons Leather?
Wilsons Leather is an American leather brand and online retailer that sells men's and women's leather jackets and accessories. Gravity by Benchr classifies it under Clothing, with Outerwear making up 6% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Wilsons Leather prices: how much is it?
Wilsons Leather's best seller, Madeline Quilted Moto Jacket, sells US$325.00 on wilsonsleather.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check wilsonsleather.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Wilsons Leather promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Wilsons Leather advertises on Facebook and Instagram and on Google, where its offers often run. Check wilsonsleather.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Wilsons Leather?
Wilsons Leather sells on its own website, wilsonsleather.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Wilsons Leather?
Gravity by Benchr records a company based in Brooklyn Park, United States, founded in 1899 according to LinkedIn, on a domain registered in 1996, with 500 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Wilsons Leather doing well?
Yes. Gravity by Benchr estimates about 135,800 visits to wilsonsleather.com in September 2026, up 21% in a month and up 14% over three months. Wilsons Leather ranks #1,122 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Wilsons Leather use?
Gravity by Benchr identifies wilsonsleather.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since March 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Wilsons Leather's ad budget?
Gravity by Benchr does not publish a spend figure for Wilsons Leather on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United States?
Among Clothing brands in United States in the Gravity by Benchr index, Wilsons Leather ranks #1,122 of 97,158 by estimated traffic. Its closest competitors on the same market are LeatherKloset, Buffalo Jackson Trading Co., Angel Jackets, Fjackets, doppiapellestore.it. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Wilsons Leather.