Brand page · Beverages · United States
Winc: 35.8K visits a month, 19 active Meta ads, Gravity score 506.
Winc — Winc is a modern wine subscription club that delivers top-rated wines directly to consumers' doorsteps, offering a portfolio of wine brands for the next generation of wine drinkers. In September 2026 winc.com drew an estimated 35.8K visits, down 37% on the month before. It ranks #446 of 12,385 Beverages brands in United States and holds a 4.1 Trustpilot rating over 72 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 389 peers: Beverages brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Winc is a modern wine subscription club that delivers top-rated wines directly to consumers' doorsteps, offering a portfolio of wine brands for the next generation of wine drinkers.
01 · Traffic
How much traffic Winc gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Winc drew an estimated 35.8K visits in September 2026, down 37% on the month before and down 36% over three months.
- Worldwide#226,184of 4.5M sites · Top 10%
- In United States#71,128of 1.2M sites · Top 10%
- Beverages, worldwide#2,454of 97,069 brands · Top 5%
- Beverages, United States#446of 12,385 brands · Top 5%
35.8K
estimated visits in September
1 mo ▼ −36.7%4 mo ▼ −36.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Winc.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Winc holds 4.1 out of 5 on Trustpilot over 72 reviews, 22 of them in the last twelve months: 64% of customers give five stars and 21% one star. That volume places Winc in the top 40 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.
Wine Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Winc sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Winc sells on Shopify, 73% of its catalogue in stock. The best seller is Winc Membership $59.95, at US$59.95, followed by 2020 Folly of the Beast® Pinot Noir and 2020 Chop Shop® Cabernet Sauvignon.
#1Winc Membership $59.95WincUS$59.95In stock
#22020 Folly of the Beast® Pinot NoirWincUS$21.00In stock
#32020 Chop Shop® Cabernet SauvignonWincUS$19.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Winc in its comparison group.
- Average rating
- 3.99 / 5
- Rated products
- 84% of the catalogue
- In stock
- 73%
- Upper price quartile
- US$24.00
- Currency
- USD
04 · Ads
What Winc is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Winc runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since January 2026 (image).
Get $100 Off Today!Winc10 Oct 2026image
Get $100 Off Today!Winc4 Oct 2026image
Get $100 Off Today!Winc1 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Winc.
The creators who tag @winc on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @winc on Instagram, led by Lost Poet Wine (20.6K followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLost Poet Wine@lostpoetwine · 🇺🇸 US | Relationship couple life Creator | 20.6K | 0.3% | 11 | Tagged @winc |
06 · Competitors according to Gravity
Who Winc competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Winc among Beverages brands in United States. The closest is drink818, then Cam X Wine, 19 Crimes, Deschutes Brewery, Teremana Tequila, Sunny Wines.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| drink818drink818.com | |||||||
| Cam X Winecamxwine.com | |||||||
| 19 Crimes19crimes.com | |||||||
| Deschutes Brewerydeschutesbrewery.com | |||||||
| Teremana Tequilateremana.com | |||||||
| Sunny Winessunnywines.com |
07 · Company
The company behind Winc.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Winc is a company based in Lake Forest, United States, on a domain registered in January 1995. It employs about 53 people, is listed at ipo stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Lake Forest
- Founded
- Data not available
- Domain registered
- 28 Jan 1995
- Share capital
- Data not available
- Status
- ipo
- President
- Data not available
- Activity code
- Data not available
- Employees
- 53 on LinkedIn
- Funding stage
- Ipo · last deal: equity crowdfunding
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- winc.com · Shopify · USD
- Catalogue
- 71 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Winc
What people ask Google about Winc.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Winc legit?
According to Gravity by Benchr, Winc is a brand based in Lake Forest, United States: its website has existed since January 1995, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 53 people on LinkedIn, it has 151,574 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Winc reviews
Customers rate Winc 4.1 out of 5 on Trustpilot over 72 reviews, 22 of them in the last twelve months: 64% give five stars, 21% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Winc sell?
Winc is a modern wine subscription club that delivers top-rated wines directly to consumers' doorsteps, offering a portfolio of wine brands for the next generation of wine drinkers. Gravity by Benchr classifies it under Beverages, with Alcoholic Beverages making up 92% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Winc cost?
Winc's best seller, Winc Membership $59.95, sells US$59.95 on winc.com. 73% of the catalogue is in stock. Gravity does not track prices daily: check winc.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Winc have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Winc advertises on Facebook and Instagram and on Google, where its offers often run. Check winc.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Winc?
Winc sells on its own website, winc.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Winc?
Gravity by Benchr records a company based in Lake Forest, United States, whose domain was registered in 1995, with 53 employees on LinkedIn, listed at ipo stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Winc doing well?
Not at the moment. Gravity by Benchr estimates about 35,800 visits to winc.com in September 2026, down 37% in a month and down 36% over three months. Winc ranks #446 of 12,385 Beverages brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Winc use?
Gravity by Benchr identifies winc.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2026. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Winc spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Winc on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Beverages brands in United States?
Among Beverages brands in United States in the Gravity by Benchr index, Winc ranks #446 of 12,385 by estimated traffic. Its closest competitors on the same market are drink818, Cam X Wine, 19 Crimes, Deschutes Brewery, Teremana Tequila. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Winc.