Brand page · Indoor Games · United Kingdom

Winmau Top 5% worldwide Top 5% in United Kingdom Top 1% in Indoor Games Top 5% in Indoor Games in United Kingdom
winmau.com·🇬🇧 Bridgend, United Kingdom· Shopify·Since 1999

Winmau: 163K visits a month, 139 active Meta ads, Gravity score 637.

Winmau — Winmau is a leading dartboard manufacturer and darts equipment company that produces premium bristle dartboards, tungsten darts, and accessories for players and global federations. In September 2026 winmau.com drew an estimated 163K visits, up 36% on the month before. It ranks #5 of 124 Indoor Games brands in United Kingdom and holds a 4.2 Trustpilot rating over 640 reviews.

winmau.com@winmauofficial 126KYouTube 22.4KFacebookLinkedIn 2.2KTrustpilot 4.2Meta Ad Library 139

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
163K
+36% vs. August 2026
Instagram followers
126K
5,117 posts · @winmauofficial
Trustpilot
4.2
640 reviews · 627 in 12 months
Meta ads
139
active · on Google since 2025
Products
89%
in stock · 196 collections
Rank in United Kingdom
#5
of 124 in Indoor Games
LinkedIn
2.2K
followers · 15 employees
Earned media value
€51.3k
per month, Instagram

Gravity score

637/ 1000 · 8 of 10 indicators rated
Brand Power411
Momentum767
Performance733

Percentiles within 5 peers: Indoor Games brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Winmau is a leading dartboard manufacturer and darts equipment company that produces premium bristle dartboards, tungsten darts, and accessories for players and global federations.

01 · Traffic

How much traffic Winmau gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Winmau drew an estimated 163K visits in September 2026, up 36% on the month before and up 27% over three months.

  • Worldwide#62,048of 4.5M sites · Top 5%
  • In United Kingdom#3,167of 192K sites · Top 5%
  • Indoor Games, worldwide#16of 2,422 brands · Top 1%
  • Indoor Games, United Kingdom#5of 124 brands · Top 5%
Monthly visitssource Sept 2026

163K

estimated visits in September

1 mo ▲ +36.1%4 mo ▲ +27.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Winmau.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Winmau holds 4.2 out of 5 on Trustpilot over 640 reviews, 627 of them in the last twelve months: 70% of customers give five stars and 17% one star. That volume places Winmau in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %. On Google, Winmau scores 4.4 over 19 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.2TrustScore · 640 reviews · 627 in 12 months
Top 20% review volumeTop 30% rating quality
5 ★70%
4 ★5%
3 ★3%
2 ★5%
1 ★17%

Sporting Goods Store

Google reviewsread 20 Oct 2026
4.419 reviews on the Google business profile
5 ★79%
4 ★0%
3 ★5%
2 ★11%
1 ★5%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Winmau sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Winmau sells on Shopify, 89% of its catalogue in stock. The best seller is Blade 6 Triple Core Dartboard, at £89.99, followed by Blade 360 Triple Core Dartboard - Official PDC Match Quality and BLADE 6 SURROUND SET.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Throwing Darts93%
Bundles3%
Clothing Tops1%
Activewear1%

Share of the catalogue by product family.

Activity mixdominant: Indoor Games
Indoor Games93%
Bundles3%
Clothing2%
Electronics Accessories1%
Sporting Goods1%

The dominant category places Winmau in its comparison group.

Prices and ratingsstore data
Average rating
4.73 / 5
Rated products
82% of the catalogue
In stock
89%
Upper price quartile
US$86.02
Currency
GBP

05 · Influencers

Who talks about Winmau.

The creators who tag @winmauofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @winmauofficial on Instagram, led by Michael van Gerwen (684K followers, 6.6% engagement).

Influencersaccounts tagging @winmauofficial · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMichael van Gerwen@mvg180 · 🇬🇧 GBPro sports athletes Creator684K6.6%8Tagged @winmauofficial
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Winmau competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Winmau among Indoor Games brands in United Kingdom. The closest is Red Dragon Darts, then Target Darts, Darts Corner, Premier Darts, s-darts.com, 日本最大級のダーツ通販ショップ「DARTS HiVe(ダーツハイブ)」.

CompetitorsIndoor Games · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Red Dragon Dartsreddragondarts.com
Target Dartstarget-darts.co.uk
Darts Cornerdartscorner.co.uk
Premier Dartspremierdarts.co.uk
s-darts.coms-darts.com
日本最大級のダーツ通販ショップ「DARTS HiVe(ダーツハイブ)」dartshive.jp
Competitors Gravity finds for Winmau. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Winmau with Red Dragon Darts

07 · Company

The company behind Winmau.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Winmau is a company based in Bridgend, United Kingdom, founded in 1945 according to LinkedIn, on a domain registered in February 1999. It employs about 15 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Bridgend
Founded
1945, per LinkedIn
Domain registered
10 Feb 1999
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
15 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
winmau.com · Shopify · GBP
Catalogue
196 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Winmau

What people ask Google about Winmau.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Winmau legit?

According to Gravity by Benchr, Winmau is a brand based in Bridgend, United Kingdom: its website has existed since February 1999, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 15 people on LinkedIn, it has 126,173 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Winmau reviews

Customers rate Winmau 4.2 out of 5 on Trustpilot over 640 reviews, 627 of them in the last twelve months: 70% give five stars, 17% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. On Google, Winmau scores 4.4 over 19 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Winmau sell?

Winmau is a leading dartboard manufacturer and darts equipment company that produces premium bristle dartboards, tungsten darts, and accessories for players and global federations. Gravity by Benchr classifies it under Indoor Games, with Throwing Darts making up 93% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Winmau expensive?

Winmau's best seller, Blade 6 Triple Core Dartboard, sells £89.99 on winmau.com. 89% of the catalogue is in stock. Gravity does not track prices daily: check winmau.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Winmau have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Winmau advertises on Facebook and Instagram and on Google, where its offers often run. Check winmau.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Winmau?

Winmau sells on its own website, winmau.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Winmau?

Gravity by Benchr records a company based in Bridgend, United Kingdom, founded in 1945 according to LinkedIn, on a domain registered in 1999, with 15 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Winmau doing well?

Yes. Gravity by Benchr estimates about 163,300 visits to winmau.com in September 2026, up 36% in a month and up 27% over three months. Winmau ranks #5 of 124 Indoor Games brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Winmau use?

Gravity by Benchr identifies winmau.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Winmau spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Winmau on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Indoor Games brands in United Kingdom?

Among Indoor Games brands in United Kingdom in the Gravity by Benchr index, Winmau ranks #5 of 124 by estimated traffic. Its closest competitors on the same market are Red Dragon Darts, Target Darts, Darts Corner, Premier Darts, s-darts.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Winmau.