Brand page · Heating, Ventilation & Air Conditioning · United Kingdom

Drayton by SE Top 10% worldwide Top 10% in United Kingdom Top 5% in Heating, Ventilation & Air Conditioning Top 10% in Heating, Ventilation & Air Conditioning in United Kingdom
wiser.draytoncontrols.co.uk·🇬🇧 Plymouth, United Kingdom· Shopify

Drayton by SE: 32.6K visits a month, 7 active Meta ads, Gravity score 676.

Drayton by SE — Drayton by SE is a UK-based brand that manufactures smart heating and smart home products, including thermostats, kits, and control systems for wet and dry heating systems. In September 2026 wiser.draytoncontrols.co.uk drew an estimated 32.6K visits, up 38% on the month before. It ranks #7 of 108 Heating, Ventilation & Air Conditioning brands in United Kingdom and holds a 4.2 Trustpilot rating over 502 reviews.

wiser.draytoncontrols.co.uk@draytonhome 3.5KYouTube 1.1KFacebookLinkedIn 2.2KTrustpilot 4.2Meta Ad Library 7

Updated Traffic Sept 2026Meta ads 7 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
32.6K
+38% vs. August 2026
Instagram followers
3.5K
1,095 posts · @draytonhome
Trustpilot
4.2
502 reviews · 129 in 12 months
Meta ads
7
active
Products
61%
in stock · 29 collections
Rank in United Kingdom
#7
of 108 in Heating, Ventilation & Air Conditioning
LinkedIn
2.2K
followers · 21 employees
Earned media value
—
Data not available

Gravity score

676/ 1000 · 7 of 10 indicators rated
Brand Power600
Momentum771
Performance657

Percentiles within 6 peers: Heating, Ventilation & Air Conditioning brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Drayton by SE is a UK-based brand that manufactures smart heating and smart home products, including thermostats, kits, and control systems for wet and dry heating systems.

01 · Traffic

How much traffic Drayton by SE gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Drayton by SE drew an estimated 32.6K visits in September 2026, up 38% on the month before and up 30% over three months.

  • Worldwide#245,434of 4.5M sites · Top 10%
  • In United Kingdom#12,814of 192K sites · Top 10%
  • Heating, Ventilation & Air Conditioning, worldwide#138of 3,290 brands · Top 5%
  • Heating, Ventilation & Air Conditioning, United Kingdom#7of 108 brands · Top 10%
Monthly visitssource Sept 2026

32.6K

estimated visits in September

1 mo ▲ +38.4%4 mo ▲ +30.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Drayton by SE.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Drayton by SE holds 4.2 out of 5 on Trustpilot over 502 reviews, 129 of them in the last twelve months: 69% of customers give five stars and 16% one star. That volume places Drayton by SE in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.

Trustpilotclaimed page · read 21 Oct 2026
4.2TrustScore · 502 reviews · 129 in 12 months
Top 20% review volumeTop 30% rating quality
5 ★69%
4 ★8%
3 ★4%
2 ★3%
1 ★16%

Heating Equipment Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Drayton by SE sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Drayton by SE sells on Shopify, 61% of its catalogue in stock. The best seller is Smart Plug | Smart Home Accessories, at £43.50, followed by Smart Room Thermostat | Smart Heating and 2 Channel HubR (2nd Generation).

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
HVAC Controls7%
Motor Vehicle Parts5%
Home Automation Kits2%
Smoke & Carbon Monoxide Detectors2%

Share of the catalogue by product family.

Activity mixdominant: Heating, Ventilation & Air Conditioning
Heating, Ventilation & Air Conditioning36%
Power & Electrical Supplies25%
Electronics Accessories7%
Vehicle Parts & Accessories7%
Flood, Fire & Gas Safety7%

The dominant category places Drayton by SE in its comparison group.

Prices and ratingsstore data
Average rating
4.11 / 5
Rated products
23% of the catalogue
In stock
61%
Upper price quartile
US$293.97
Currency
GBP

05 · Influencers

Who talks about Drayton by SE.

The creators who tag @draytonhome on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @draytonhome on Instagram, led by Katalin Horvath (36.9K followers, 18.6% engagement).

Influencersaccounts tagging @draytonhome · Instagram
AccountProfileFollowersEngagementTagsRelationship
KKatalin Horvath@cotty_lee · 🇬🇧 GBRelationship couple life Creator36.9K18.6%1Tagged @draytonhome
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Drayton by SE competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Drayton by SE among Heating, Ventilation & Air Conditioning brands in United Kingdom. The closest is Lightwave, then ivtspares.co.uk, Time:o:stat, RENOGY, ALLPOWERS United Kingdom, ThermRite Shop.

CompetitorsHeating, Ventilation & Air Conditioning · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Lightwavelightwaverf.com
ivtspares.co.ukivtspares.co.uk
Time:o:stattimeostat.co.uk
RENOGYuk.renogy.com
ALLPOWERS United Kingdomuk.iallpowers.com
ThermRite Shopthermriteshop.co.uk
Competitors Gravity finds for Drayton by SE. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Drayton by SE with Lightwave

07 · Company

The company behind Drayton by SE.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Drayton by SE is a company based in Plymouth, United Kingdom, founded in 1949 according to LinkedIn. It employs about 21 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Plymouth
Founded
1949, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
21 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
wiser.draytoncontrols.co.uk · Shopify · GBP
Catalogue
29 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Drayton by SE

What people ask Google about Drayton by SE.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Drayton by SE legit?

According to Gravity by Benchr, Drayton by SE is a brand based in Plymouth, United Kingdom: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 21 people on LinkedIn, it has 3,508 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Drayton by SE reviews

Customers rate Drayton by SE 4.2 out of 5 on Trustpilot over 502 reviews, 129 of them in the last twelve months: 69% give five stars, 16% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Drayton by SE sell?

Drayton by SE is a UK-based brand that manufactures smart heating and smart home products, including thermostats, kits, and control systems for wet and dry heating systems. Gravity by Benchr classifies it under Heating, Ventilation & Air Conditioning, with HVAC Controls making up 7% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Drayton by SE expensive?

Drayton by SE's best seller, Smart Plug | Smart Home Accessories, sells £43.50 on wiser.draytoncontrols.co.uk. 61% of the catalogue is in stock. Gravity does not track prices daily: check wiser.draytoncontrols.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Drayton by SE promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Drayton by SE advertises on Facebook and Instagram, where its offers often run. Check wiser.draytoncontrols.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Drayton by SE?

Drayton by SE sells on its own website, wiser.draytoncontrols.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Drayton by SE?

Gravity by Benchr records a company based in Plymouth, United Kingdom, founded in 1949 according to LinkedIn, with 21 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Drayton by SE growing?

Yes. Gravity by Benchr estimates about 32,600 visits to wiser.draytoncontrols.co.uk in September 2026, up 38% in a month and up 30% over three months. Drayton by SE ranks #7 of 108 Heating, Ventilation & Air Conditioning brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Drayton by SE use?

Gravity by Benchr identifies wiser.draytoncontrols.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Drayton by SE spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Drayton by SE on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Heating, Ventilation & Air Conditioning brands in United Kingdom?

Among Heating, Ventilation & Air Conditioning brands in United Kingdom in the Gravity by Benchr index, Drayton by SE ranks #7 of 108 by estimated traffic. Its closest competitors on the same market are Lightwave, ivtspares.co.uk, Time:o:stat, RENOGY, ALLPOWERS United Kingdom. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Drayton by SE.