Brand page · Pet Supplies · United Kingdom
wolfworthy: 73.7K visits a month, 6 active Meta ads, Gravity score 603.
wolfworthy — Wolfworthy is a UK-based dog food brand that provides dry food alternatives to raw feeding, offering nutritious meals with health benefits of raw diets without the hassle. In September 2026 wolfworthy.co.uk drew an estimated 73.7K visits, up 5% on the month before. It ranks #48 of 2,422 Pet Supplies brands in United Kingdom and holds a 4.2 Trustpilot rating over 171 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 87 peers: Pet Supplies brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Wolfworthy is a UK-based dog food brand that provides dry food alternatives to raw feeding, offering nutritious meals with health benefits of raw diets without the hassle.
01 · Traffic
How much traffic wolfworthy gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
wolfworthy drew an estimated 73.7K visits in September 2026, up 5% on the month before and down 5% over three months.
- Worldwide#121,844of 4.5M sites · Top 5%
- In United Kingdom#6,347of 192K sites · Top 5%
- Pet Supplies, worldwide#907of 52,845 brands · Top 5%
- Pet Supplies, United Kingdom#48of 2,422 brands · Top 5%
73.7K
estimated visits in September
1 mo ▲ +5.0%4 mo ▼ −4.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about wolfworthy.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
wolfworthy holds 4.2 out of 5 on Trustpilot over 171 reviews, 85 of them in the last twelve months: 66% of customers give five stars and 18% one star. That volume places wolfworthy in the top 30 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.
Pet Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What wolfworthy sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
wolfworthy sells on Shopify, 100% of its catalogue in stock. The best seller is Wolfworthy Original, at £20.27–£69.67, followed by Wolfworthy Original 60g Sample and Wolfworthy Oily Fish.
#1Wolfworthy Originalwolfworthy£20.27–£69.67In stock
#2Wolfworthy Original 60g Samplewolfworthy£1.99In stock
#3Wolfworthy Oily Fishwolfworthy£20.27–£69.67In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places wolfworthy in its comparison group.
- Average rating
- 4.86 / 5
- Rated products
- 89% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$39.43
- Currency
- GBP
04 · Ads
What wolfworthy is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
wolfworthy runs Meta ads on Facebook, Instagram, Audience Network, Threads.
🐶 Fussy Eater? Try a £1.99 Taste TestWolfworthy6 Oct 2026image
🐶 Fussy Eater? Try a £1.99 Taste TestWolfworthy2 Oct 2026video
🐶 Less Feeding Faff. £1.99 to Try.Wolfworthy2 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about wolfworthy.
The creators who tag @wolfworthy on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @wolfworthy on Instagram, led by Bentley the Rottweiler (22.9K followers, 2.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| BBentley the Rottweiler@bentleytherottie_ · 🇬🇧 GB | Pets nature Creator | 22.9K | 2.3% | 1 | Tagged @wolfworthy |
06 · Competitors according to Gravity
Who wolfworthy competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for wolfworthy among Pet Supplies brands in United Kingdom. The closest is harringtonspetfood.com, then AATU, Forthglade, Wilsons, Tug-E-Nuff, Grub Club Pets.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| harringtonspetfood.comharringtonspetfood.com | |||||||
| AATUaatu.co.uk | |||||||
| Forthgladeforthglade.com | |||||||
| Wilsonswilsonspetfood.co.uk | |||||||
| Tug-E-Nufftug-e-nuff.com | |||||||
| Grub Club Petsmygrubclub.com |
07 · Company
The company behind wolfworthy.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
wolfworthy is a company based in Macclesfield, United Kingdom, founded in 2016 according to LinkedIn, on a domain registered in April 2015. It employs about 7 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Macclesfield
- Founded
- 2016, per LinkedIn
- Domain registered
- 7 Apr 2015
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 7 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- wolfworthy.co.uk · Shopify · GBP
- Catalogue
- 19 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about wolfworthy
What people ask Google about wolfworthy.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is wolfworthy legit or a scam?
According to Gravity by Benchr, wolfworthy is a brand based in Macclesfield, United Kingdom: its website has existed since April 2015, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 7 people on LinkedIn, it has 11,302 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about wolfworthy?
Customers rate wolfworthy 4.2 out of 5 on Trustpilot over 171 reviews, 85 of them in the last twelve months: 66% give five stars, 18% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does wolfworthy sell?
Wolfworthy is a UK-based dog food brand that provides dry food alternatives to raw feeding, offering nutritious meals with health benefits of raw diets without the hassle. Gravity by Benchr classifies it under Pet Supplies, with Dog Supplies making up 72% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
wolfworthy prices: how much is it?
wolfworthy's best seller, Wolfworthy Original, sells from £20.27 to £69.67 on wolfworthy.co.uk. 100% of the catalogue is in stock. Gravity does not track prices daily: check wolfworthy.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does wolfworthy have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: wolfworthy advertises on Facebook and Instagram, where its offers often run. Check wolfworthy.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy wolfworthy?
wolfworthy sells on its own website, wolfworthy.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind wolfworthy?
Gravity by Benchr records a company based in Macclesfield, United Kingdom, founded in 2016 according to LinkedIn, on a domain registered in 2015, with 7 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is wolfworthy doing well?
Not at the moment. Gravity by Benchr estimates about 73,700 visits to wolfworthy.co.uk in September 2026, up 5% in a month and down 5% over three months. wolfworthy ranks #48 of 2,422 Pet Supplies brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does wolfworthy use?
Gravity by Benchr identifies wolfworthy.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does wolfworthy spend on Meta ads?
Gravity by Benchr does not publish a spend figure for wolfworthy on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in United Kingdom?
Among Pet Supplies brands in United Kingdom in the Gravity by Benchr index, wolfworthy ranks #48 of 2,422 by estimated traffic. Its closest competitors on the same market are harringtonspetfood.com, AATU, Forthglade, Wilsons, Tug-E-Nuff. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with wolfworthy.