Brand page · Books

Wonderbly Top 1% worldwide Top 1% in Books
wonderbly.com·Since 2016

Wonderbly: 574K visits a month, 734 active Meta ads.

Wonderbly — Wonderbly is a personalized publishing company that creates unique gift books for both children and adults, making people feel special through personalized stories. In September 2026 wonderbly.com drew an estimated 574K visits, up 6% on the month before. It ranks #12 of 9,015 Books brands and holds a 4.5 Trustpilot rating over 90,863 reviews.

wonderbly.com@wonderbly 597KFacebookLinkedIn 17.6KTrustpilot 4.5Meta Ad Library 734

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
574K
+6% vs. August 2026
Instagram followers
597K
1,576 posts · @wonderbly
Trustpilot
4.5
90,863 reviews · 17,673 in 12 months
Meta ads
734
active · on Google since 2021
Products
—
Data not available
Rank in United States
#12
of 9,015 in Books
LinkedIn
17.6K
followers · 102 employees
Earned media value
€3.5k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Wonderbly is a personalized publishing company that creates unique gift books for both children and adults, making people feel special through personalized stories.

01 · Traffic

How much traffic Wonderbly gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Wonderbly drew an estimated 574K visits in September 2026, up 6% on the month before and down 32% over three months.

  • Worldwide#22,250of 4.5M sites · Top 1%
  • In United States#7,310of 1.2M sites · Top 1%
  • Books, worldwide#210of 53,824 brands · Top 1%
  • Books, United States#12of 9,015 brands · Top 1%
Monthly visitssource Sept 2026

574K

estimated visits in September

1 mo ▲ +6.4%4 mo ▼ −32.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Wonderbly.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Wonderbly holds 4.5 out of 5 on Trustpilot over 90,863 reviews, 17,673 of them in the last twelve months: 81% of customers give five stars and 7% one star. That volume places Wonderbly in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, Wonderbly scores 4.2 over 5,762 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.5TrustScore · 90,863 reviews · 17,673 in 12 months
Top 1% review volumeTop 20% rating quality
5 ★81%
4 ★7%
3 ★3%
2 ★2%
1 ★7%

Book Publisher Childrens Book Store

Google reviewsread 19 Oct 2026
4.25,762 reviews on the Google business profile
5 ★75%
4 ★11%
3 ★4%
2 ★2%
1 ★7%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Wonderbly sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Wonderbly's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Books
Books94%
Toys1%
Decor1%

The dominant category places Wonderbly in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Wonderbly.

The creators who tag @wonderbly on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @wonderbly on Instagram, led by SHIRL | Drool With Me 🤤 (11.2K followers, 1.0% engagement).

Influencersaccounts tagging @wonderbly · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSHIRL | Drool With Me 🤤@shirlfooddiaries · 🇬🇧 GBParenting family Creator11.2K1.0%3Tagged @wonderbly
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Wonderbly competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Wonderbly among Books brands. The closest is TellMyTale, then Imagitime, Dentro da História.

CompetitorsBooks · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
TellMyTaletellmytale.com
Imagitimeimagitime.com
Dentro da Históriadentrodahistoria.com.br
Competitors Gravity finds for Wonderbly. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Wonderbly with TellMyTale

07 · Company

The company behind Wonderbly.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Wonderbly is an e-commerce brand, founded in 2014 according to LinkedIn, on a domain registered in November 2016. It employs about 102 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
2014, per LinkedIn
Domain registered
7 Nov 2016
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
102 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
wonderbly.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Wonderbly

What people ask Google about Wonderbly.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Wonderbly legit or a scam?

According to Gravity by Benchr, Wonderbly is a brand: its website has existed since November 2016, its Trustpilot profile is claimed by the brand, it employs 102 people on LinkedIn, it has 596,730 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Wonderbly?

Customers rate Wonderbly 4.5 out of 5 on Trustpilot over 90,863 reviews, 17,673 of them in the last twelve months: 81% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. On Google, Wonderbly scores 4.2 over 5,762 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Wonderbly sell?

Wonderbly is a personalized publishing company that creates unique gift books for both children and adults, making people feel special through personalized stories. Gravity by Benchr classifies it under Books. Source: Gravity by Benchr product classification.

Wonderbly promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Wonderbly advertises on Facebook and Instagram and on Google, where its offers often run. Check wonderbly.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Wonderbly?

Gravity by Benchr records a company, founded in 2014 according to LinkedIn, on a domain registered in 2016, with 102 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Wonderbly growing?

Not at the moment. Gravity by Benchr estimates about 574,300 visits to wonderbly.com in September 2026, up 6% in a month and down 32% over three months. Wonderbly ranks #12 of 9,015 Books brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Wonderbly's ad budget?

Gravity by Benchr does not publish a spend figure for Wonderbly on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Books brands?

Among Books brands in the Gravity by Benchr index, Wonderbly ranks #12 of 9,015 by estimated traffic. Its closest competitors on the same market are TellMyTale, Imagitime, Dentro da História. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Wonderbly.