Brand page · Outdoor Play Equipment · United States

woodandhearts Top 10% worldwide Top 10% in United States Top 5% in Outdoor Play Equipment Top 10% in Outdoor Play Equipment in United States
woodandhearts.com·🇺🇸 New Castle, United States· Shopify·Since 2020

woodandhearts: 33.7K visits a month, 10 active Meta ads, Gravity score 499.

woodandhearts — Woodandhearts is a Ukrainian manufacturer of wooden furniture and climbing toys for children, following Montessori approaches and made from high-quality birch plywood with eco-friendly paints. In September 2026 woodandhearts.com drew an estimated 33.7K visits, down 3% on the month before. It ranks #19 of 277 Outdoor Play Equipment brands in United States and holds a 4.5 Trustpilot rating over 77 reviews.

woodandhearts.com@woodandhearts 72.4KFacebookLinkedIn 174Trustpilot 4.5Meta Ad Library 10

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
33.7K
−3% vs. August 2026
Instagram followers
72.4K
1,841 posts · @woodandhearts
Trustpilot
4.5
77 reviews · 30 in 12 months
Meta ads
10
active · on Google since 2025
Products
99%
in stock · 38 collections
Rank in United States
#19
of 277 in Outdoor Play Equipment
LinkedIn
174
followers · 23 employees
Earned media value
€34.9k
per month, Instagram

Gravity score

499/ 1000 · 9 of 10 indicators rated
Brand Power572
Momentum497
Performance428

Percentiles within 15 peers: Outdoor Play Equipment brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Woodandhearts is a Ukrainian manufacturer of wooden furniture and climbing toys for children, following Montessori approaches and made from high-quality birch plywood with eco-friendly paints.

01 · Traffic

How much traffic woodandhearts gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

woodandhearts drew an estimated 33.7K visits in September 2026, down 3% on the month before and up 13% over three months.

  • Worldwide#238,373of 4.5M sites · Top 10%
  • In United States#74,758of 1.2M sites · Top 10%
  • Outdoor Play Equipment, worldwide#66of 2,720 brands · Top 5%
  • Outdoor Play Equipment, United States#19of 277 brands · Top 10%
Monthly visitssource Sept 2026

33.7K

estimated visits in September

1 mo ▼ −2.8%4 mo ▲ +13.0%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about woodandhearts.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

woodandhearts holds 4.5 out of 5 on Trustpilot over 77 reviews, 30 of them in the last twelve months: 68% of customers give five stars and 10% one star. That volume places woodandhearts in the top 40 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.

Trustpilotclaimed page · read 21 Oct 2026
4.5TrustScore · 77 reviews · 30 in 12 months
Top 40% review volumeTop 30% rating quality
5 ★68%
4 ★13%
3 ★5%
2 ★4%
1 ★10%

Indoor Playground Children's Furniture Store Children's Toys Store Rock Climbing Gym Playground Equipment Supplier Furniture Manufacturer

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What woodandhearts sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

woodandhearts sells on Shopify, 99% of its catalogue in stock. The best seller is Montessori Climbing Set of 3, at US$389.99, followed by Convertible Kitchen Tower and Indoor Jungle Gym.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Swing Sets & Playsets44%
Toys & Games24%
Swing Set & Playset Accessories6%
Baby & Toddler Furniture6%

Share of the catalogue by product family.

Activity mixdominant: Outdoor Play Equipment
Outdoor Play Equipment53%
Toys & Games24%
Baby & Toddler Furniture7%
Outdoor Recreation5%
Toys5%

The dominant category places woodandhearts in its comparison group.

Prices and ratingsstore data
Average rating
4.60 / 5
Rated products
49% of the catalogue
In stock
99%
Upper price quartile
US$1,253.55
Currency
USD

05 · Influencers

Who talks about woodandhearts.

The creators who tag @woodandhearts on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @woodandhearts on Instagram, led by Cessalee Pullin (92.9K followers, 29.6% engagement).

Influencersaccounts tagging @woodandhearts · Instagram
AccountProfileFollowersEngagementTagsRelationship
CCessalee Pullin@theminiboss_ · 🇺🇸 USParenting family Creator92.9K29.6%1Tagged @woodandhearts
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who woodandhearts competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for woodandhearts among Outdoor Play Equipment brands in United States. The closest is Montessori Climber™, then DE woodandhearts, Sportspower, Blazing Sabers, Gorilla Playsets, KidWise Outdoors.

CompetitorsOutdoor Play Equipment · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Montessori Climber™montessoriclimber.com
DE woodandheartswoodandhearts.de
Sportspowersportspowerswingsets.com
Blazing Sabersblazingsabers.com
Gorilla Playsetsgorillaplaysets.com
KidWise Outdoorskidwise.com
Competitors Gravity finds for woodandhearts. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare woodandhearts with Montessori Climber™

07 · Company

The company behind woodandhearts.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

woodandhearts is a company based in New Castle, United States, founded in 2019 according to LinkedIn, on a domain registered in February 2020. It employs about 23 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · New Castle
Founded
2019, per LinkedIn
Domain registered
12 Feb 2020
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
23 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
woodandhearts.com · Shopify · USD
Catalogue
38 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about woodandhearts

What people ask Google about woodandhearts.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is woodandhearts legit or a scam?

According to Gravity by Benchr, woodandhearts is a brand based in New Castle, United States: its website has existed since February 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 23 people on LinkedIn, it has 72,444 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

woodandhearts reviews

Customers rate woodandhearts 4.5 out of 5 on Trustpilot over 77 reviews, 30 of them in the last twelve months: 68% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is woodandhearts known for?

Woodandhearts is a Ukrainian manufacturer of wooden furniture and climbing toys for children, following Montessori approaches and made from high-quality birch plywood with eco-friendly paints. Gravity by Benchr classifies it under Outdoor Play Equipment, with Swing Sets & Playsets making up 44% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is woodandhearts expensive?

woodandhearts' best seller, Montessori Climbing Set of 3, sells US$389.99 on woodandhearts.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check woodandhearts.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

woodandhearts promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: woodandhearts advertises on Facebook and Instagram and on Google, where its offers often run. Check woodandhearts.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy woodandhearts?

woodandhearts sells on its own website, woodandhearts.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns woodandhearts?

Gravity by Benchr records a company based in New Castle, United States, founded in 2019 according to LinkedIn, on a domain registered in 2020, with 23 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is woodandhearts growing?

Yes. Gravity by Benchr estimates about 33,700 visits to woodandhearts.com in September 2026, down 3% in a month and up 13% over three months. woodandhearts ranks #19 of 277 Outdoor Play Equipment brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does woodandhearts use?

Gravity by Benchr identifies woodandhearts.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does woodandhearts spend on Meta ads?

Gravity by Benchr does not publish a spend figure for woodandhearts on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Outdoor Play Equipment brands in United States?

Among Outdoor Play Equipment brands in United States in the Gravity by Benchr index, woodandhearts ranks #19 of 277 by estimated traffic. Its closest competitors on the same market are Montessori Climber™, DE woodandhearts, Sportspower, Blazing Sabers, Gorilla Playsets. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with woodandhearts.