Brand page · Decor · Netherlands

Woonexpress Top 1% worldwide Top 1% in Netherlands Top 1% in Decor Top 1% in Decor in Netherlands
woonexpress.nl·🇳🇱 Netherlands·Since 1999

Woonexpress: 358K visits a month, 97 active Meta ads, Gravity score 595.

Woonexpress — Woonexpress is a Dutch furniture and home decor store that sells trendy home accessories, furniture for living, dining, and sleeping rooms, and lighting fixtures. In September 2026 woonexpress.nl drew an estimated 358K visits, down 12% on the month before. It ranks #12 of 2,328 Decor brands in Netherlands and holds a 4.2 Trustpilot rating over 9,136 reviews.

woonexpress.nl@woonexpress 36.3KFacebookLinkedIn 1.4KTrustpilot 4.2Meta Ad Library 97

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
358K
−12% vs. August 2026
Instagram followers
36.3K
1,753 posts · @woonexpress
Trustpilot
4.2
9,136 reviews · 587 in 12 months
Meta ads
97
active · on Google since 2021
Products
—
Data not available
Rank in Netherlands
#12
of 2,328 in Decor
LinkedIn
1.4K
followers · 77 employees
Earned media value
€1.5k
per month, Instagram

Gravity score

595/ 1000 · 9 of 10 indicators rated
Brand Power665
Momentum504
Performance616

Percentiles within 32 peers: Decor brands in Netherlands with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Woonexpress is a Dutch furniture and home decor store that sells trendy home accessories, furniture for living, dining, and sleeping rooms, and lighting fixtures.

01 · Traffic

How much traffic Woonexpress gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Woonexpress drew an estimated 358K visits in September 2026, down 12% on the month before and up 9% over three months.

  • Worldwide#32,557of 4.5M sites · Top 1%
  • In Netherlands#399of 78.6K sites · Top 1%
  • Decor, worldwide#447of 185,686 brands · Top 1%
  • Decor, Netherlands#12of 2,328 brands · Top 1%
Monthly visitssource Sept 2026

358K

estimated visits in September

1 mo ▼ −11.6%4 mo ▲ +9.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Woonexpress.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Woonexpress holds 4.2 out of 5 on Trustpilot over 9,136 reviews, 587 of them in the last twelve months: 64% of customers give five stars and 5% one star. That volume places Woonexpress in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.

Trustpilotclaimed page · read 21 Oct 2026
4.2TrustScore · 9,136 reviews · 587 in 12 months
Top 5% review volumeTop 30% rating quality
5 ★64%
4 ★27%
3 ★2%
2 ★1%
1 ★5%

Furniture Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Woonexpress sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Woonexpress's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor40%
Lighting32%
Kitchen & Dining4%

The dominant category places Woonexpress in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Woonexpress.

The creators who tag @woonexpress on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @woonexpress on Instagram, led by Joyce ✨ | kleurrijk wonen (52.3K followers, 2.4% engagement).

Influencersaccounts tagging @woonexpress · Instagram
AccountProfileFollowersEngagementTagsRelationship
JJoyce ✨ | kleurrijk wonen@huizenoir · 🇳🇱 NLDecoration garden diy Creator52.3K2.4%11Tagged @woonexpress
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Woonexpress competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Woonexpress among Decor brands in Netherlands. The closest is Eijerkamp, then Leen Bakker, prontowonen.nl, Zitmaxx.nl Woonwinkel, WOOOD, westwing.nl.

CompetitorsDecor · Netherlands · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Eijerkampeijerkamp.nl
Leen Bakkerleenbakker.nl
prontowonen.nlprontowonen.nl
Zitmaxx.nl Woonwinkelzitmaxx.nl
WOOODwoood.nl
westwing.nlwestwing.nl
Competitors Gravity finds for Woonexpress. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Woonexpress with Eijerkamp

07 · Company

The company behind Woonexpress.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Woonexpress is a company based in Netherlands, on a domain registered in August 1999. It employs about 77 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇳🇱 Netherlands
Founded
Data not available
Domain registered
19 Aug 1999
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
77 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
woonexpress.nl
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Woonexpress

What people ask Google about Woonexpress.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Woonexpress legit?

According to Gravity by Benchr, Woonexpress is a brand based in Netherlands: its website has existed since August 1999, its Trustpilot profile is claimed by the brand, it employs 77 people on LinkedIn, it has 36,346 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Woonexpress reviews: is it worth it?

Customers rate Woonexpress 4.2 out of 5 on Trustpilot over 9,136 reviews, 587 of them in the last twelve months: 64% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Woonexpress sell?

Woonexpress is a Dutch furniture and home decor store that sells trendy home accessories, furniture for living, dining, and sleeping rooms, and lighting fixtures. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.

Woonexpress promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Woonexpress advertises on Facebook and Instagram and on Google, where its offers often run. Check woonexpress.nl for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Woonexpress?

Gravity by Benchr records a company based in Netherlands, whose domain was registered in 1999, with 77 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Woonexpress doing well?

Yes. Gravity by Benchr estimates about 357,700 visits to woonexpress.nl in September 2026, down 12% in a month and up 9% over three months. Woonexpress ranks #12 of 2,328 Decor brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Woonexpress spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Woonexpress on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in Netherlands?

Among Decor brands in Netherlands in the Gravity by Benchr index, Woonexpress ranks #12 of 2,328 by estimated traffic. Its closest competitors on the same market are Eijerkamp, Leen Bakker, prontowonen.nl, Zitmaxx.nl Woonwinkel, WOOOD. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Woonexpress.