Brand page · Clothing · Japan
WunderWelt: 378K visits a month, 44 active Meta ads, Gravity score 647.
WunderWelt — WunderWelt is a Japanese online retailer specializing in Gothic and Lolita fashion clothing and second-hand items, offering various popular brands in this niche. In September 2026 wunderwelt.jp drew an estimated 378K visits, up 19% on the month before. It ranks #380 of 97,158 Clothing brands in Japan.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 150 peers: Clothing brands in Japan with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
WunderWelt is a Japanese online retailer specializing in Gothic and Lolita fashion clothing and second-hand items, offering various popular brands in this niche.
01 · Traffic
How much traffic WunderWelt gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
WunderWelt drew an estimated 378K visits in September 2026, up 19% on the month before and up 19% over three months.
- Worldwide#31,191of 4.5M sites · Top 1%
- In United States#10,118of 1.2M sites · Top 1%
- Clothing, worldwide#2,659of 459,295 brands · Top 1%
- Clothing, United States#380of 97,158 brands · Top 1%
378K
estimated visits in September
1 mo ▲ +19.1%4 mo ▲ +18.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about WunderWelt.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
WunderWelt holds 3.7 out of 5 on Trustpilot over 1 review: 100% of customers give five stars and 0% one star.
Baby Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What WunderWelt sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
WunderWelt sells on Shopify, 28% of its catalogue in stock. The best seller is Wunderwelt Original Volume Petticoat, at JP¥5,550, followed by Wunderwelt Original Fluffy Petticoat and Wunderwelt Original 3 Layers Tiered Mini Petticoat.
#1Wunderwelt Original Volume PetticoatWunderWeltJP¥5,550In stock
#2Wunderwelt Original Fluffy PetticoatWunderWeltJP¥7,480In stock
#3Wunderwelt Original 3 Layers Tiered Mini PetticoatWunderWeltJP¥4,550In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places WunderWelt in its comparison group.
- Average rating
- 4.87 / 5
- Rated products
- 2% of the catalogue
- In stock
- 28%
- Upper price quartile
- US$107.33
- Currency
- JPY
04 · Ads
What WunderWelt is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
WunderWelt runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since March 2024 (image, text, video).
Wunderwelt Online Shop - Gothic & Lolita ClothingWunderwelt Online Shop - Gothic & Lolita Clothing7 Oct 2026image
ロリータ服の買い替えをご検討中の方へ💁♀️Wunderwelt Online Shop - Gothic & Lolita Clothing3 Oct 2026image
ロリータ服の買取ならWunderWelt💜Wunderwelt Online Shop - Gothic & Lolita Clothing18 Aug 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026株式会社タナクロverified
Text ad20 Oct 2026株式会社タナクロverified
Text ad20 Oct 2026株式会社タナクロverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about WunderWelt.
The creators who tag @wunderwelt2014 on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @wunderwelt2014 on Instagram, led by naplush_kobe (34.3K followers, 0.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| nnaplush_kobe@naplush_kobe · 🇯🇵 JP | Fashion style luxury Creator | 34.3K | 0.6% | 17 | Tagged @wunderwelt2014 |
06 · Competitors according to Gravity
Who WunderWelt competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for WunderWelt among Clothing brands in Japan. The closest is Devilinspired, then 42Lolita, SCULTURE（エスカルチャー）, closet child オンラインショップ, LilyVow, Cosmoslay.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Devilinspireddevilinspired.com | |||||||
| 42Lolita42lolita.com | |||||||
| SCULTURE（エスカルチャー）sculture.tokyo | |||||||
| closet child オンラインショップclosetchildonlineshop.com | |||||||
| LilyVowlilyvow.com | |||||||
| Cosmoslaycosmoslay.com |
07 · Company
The company behind WunderWelt.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
WunderWelt is a company based in 新宿区, Japan, founded in 2021 according to LinkedIn. It employs about 1 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇯🇵 Japan · 新宿区
- Founded
- 2021, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 1 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- wunderwelt.jp · Shopify · JPY
- Catalogue
- 4,240 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about WunderWelt
What people ask Google about WunderWelt.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is WunderWelt legit?
According to Gravity by Benchr, WunderWelt is a brand based in 新宿区, Japan: it sells on a Shopify store, it employs 1 people on LinkedIn, it has 37,819 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is WunderWelt?
WunderWelt is a Japanese online retailer specializing in Gothic and Lolita fashion clothing and second-hand items, offering various popular brands in this niche. Gravity by Benchr classifies it under Clothing, with Apparel & Accessories making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does WunderWelt cost?
WunderWelt's best seller, Wunderwelt Original Volume Petticoat, sells JP¥5,550 on wunderwelt.jp. 28% of the catalogue is in stock. Gravity does not track prices daily: check wunderwelt.jp before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does WunderWelt have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: WunderWelt advertises on Facebook and Instagram and on Google, where its offers often run. Check wunderwelt.jp for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy WunderWelt?
WunderWelt sells on its own website, wunderwelt.jp, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns WunderWelt?
Gravity by Benchr records a company based in 新宿区, Japan, founded in 2021 according to LinkedIn, with 1 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is WunderWelt doing well?
Yes. Gravity by Benchr estimates about 377,700 visits to wunderwelt.jp in September 2026, up 19% in a month and up 19% over three months. WunderWelt ranks #380 of 97,158 Clothing brands in Japan in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does WunderWelt use?
Gravity by Benchr identifies wunderwelt.jp as a Shopify store (standard plan, not Shopify Plus), selling in JPY. It advertises through Meta and on Google since March 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is WunderWelt's ad budget?
Gravity by Benchr does not publish a spend figure for WunderWelt on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Japan?
Among Clothing brands in Japan in the Gravity by Benchr index, WunderWelt ranks #380 of 97,158 by estimated traffic. Its closest competitors on the same market are Devilinspired, 42Lolita, SCULTURE（エスカルチャー）, closet child オンラインショップ, LilyVow. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with WunderWelt.