Brand page · Lighting · Sweden
Xcen: 43.2K visits a month, 3 active Meta ads, Gravity score 577.
Xcen — Xcen AB is a Swedish lighting solutions company that specializes in LED lighting for interior design and ceilings, offering products for shops, public spaces, and environments where products and messages need to be highlighted. In September 2026 xcen.se drew an estimated 43.2K visits, up 77% on the month before. It ranks #9 of 154 Lighting brands in Sweden.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 11 peers: Lighting brands in Sweden with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Xcen AB is a Swedish lighting solutions company that specializes in LED lighting for interior design and ceilings, offering products for shops, public spaces, and environments where products and messages need to be highlighted.
01 · Traffic
How much traffic Xcen gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Xcen drew an estimated 43.2K visits in September 2026, up 77% on the month before and up 114% over three months.
- Worldwide#192,706of 4.5M sites · Top 5%
- In Sweden#1,453of 27.3K sites · Top 10%
- Lighting, worldwide#970of 25,385 brands · Top 5%
- Lighting, Sweden#9of 154 brands · Top 10%
43.2K
estimated visits in September
1 mo ▲ +77.1%4 mo ▲ +114.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Xcen.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Xcen holds 3.4 out of 5 on Trustpilot over 9 reviews, 2 of them in the last twelve months: 44% of customers give five stars and 44% one star.
Lighting Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Xcen sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Xcen's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Xcen in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Xcen is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Xcen runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Ladda ner ljusguidenXcen Belysning1 Oct 2026image
Ladda ner ljusguidenXcen Belysning29 Sept 2026image
Xcen - Effektiv ljuspartnerXcen Belysning23 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad19 Oct 2026Xcen ABverified
Text ad19 Oct 2026Xcen ABverified
Text ad19 Oct 2026Xcen ABverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Xcen.
The creators who tag @xcen_belysning on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @xcen_belysning on Instagram, led by The Swedish Mom | DIY & Lifestyle (13.7K followers, 4.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TThe Swedish Mom | DIY & Lifestyle@swede_mom · 🇸🇪 SE | Decoration garden diy Creator | 13.7K | 4.5% | 1 | Tagged @xcen_belysning |
06 · Competitors according to Gravity
Who Xcen competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Xcen among Lighting brands in Sweden. The closest is mklighting.kr, then SOLLUX, Mantra, LED's Go, Candellux, lamparaslaluzdevictoria.com.mx.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| mklighting.krmklighting.kr | |||||||
| SOLLUXsollux.pl | |||||||
| Mantramantrailuminacion.com | |||||||
| LED's Goledsgo.fr | |||||||
| Candelluxcandellux.com.pl | |||||||
| lamparaslaluzdevictoria.com.mxlamparaslaluzdevictoria.com.mx |
07 · Company
The company behind Xcen.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Xcen is a company based in Sweden, founded in 2006 according to LinkedIn. It employs about 16 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇸🇪 Sweden
- Founded
- 2006, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 16 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- xcen.se · Magento
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Xcen
What people ask Google about Xcen.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Xcen legit?
According to Gravity by Benchr, Xcen is a brand based in Sweden: its Trustpilot profile is claimed by the brand, it sells on a Magento store, it employs 16 people on LinkedIn, it has 2,437 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Xcen?
Xcen AB is a Swedish lighting solutions company that specializes in LED lighting for interior design and ceilings, offering products for shops, public spaces, and environments where products and messages need to be highlighted. Gravity by Benchr classifies it under Lighting. Source: Gravity by Benchr product classification.
Is there a Xcen discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Xcen advertises on Facebook and Instagram and on Google, where its offers often run. Check xcen.se for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Xcen?
Xcen sells on its own website, xcen.se, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Xcen?
Gravity by Benchr records a company based in Sweden, founded in 2006 according to LinkedIn, with 16 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Xcen doing well?
Yes. Gravity by Benchr estimates about 43,200 visits to xcen.se in September 2026, up 77% in a month and up 114% over three months. Xcen ranks #9 of 154 Lighting brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Xcen use?
Gravity by Benchr identifies xcen.se as a Magento store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Xcen spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Xcen on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Lighting brands in Sweden?
Among Lighting brands in Sweden in the Gravity by Benchr index, Xcen ranks #9 of 154 by estimated traffic. Its closest competitors on the same market are mklighting.kr, SOLLUX, Mantra, LED's Go, Candellux. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Xcen.