Brand page · Vehicle Parts & Accessories · United Kingdom
XLMOTO: 72.6K visits a month, 62 active Meta ads.
XLMOTO — XLMOTO is an online store that sells motorcycle gear, parts and accessories including helmets, clothing, tools and more for on- and off-road adventures. In September 2026 xlmoto.co.uk drew an estimated 72.6K visits, down 25% on the month before. It ranks #59 of 3,182 Vehicle Parts & Accessories brands in United Kingdom and holds a 4.5 Trustpilot rating over 6,585 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
XLMOTO is an online store that sells motorcycle gear, parts and accessories including helmets, clothing, tools and more for on- and off-road adventures.
01 · Traffic
How much traffic XLMOTO gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
XLMOTO drew an estimated 72.6K visits in September 2026, down 25% on the month before and down 17% over three months.
- Worldwide#123,434of 4.5M sites · Top 5%
- In United Kingdom#6,446of 192K sites · Top 5%
- Vehicle Parts & Accessories, worldwide#2,448of 167,964 brands · Top 5%
- Vehicle Parts & Accessories, United Kingdom#59of 3,182 brands · Top 5%
72.6K
estimated visits in September
1 mo ▼ −24.6%4 mo ▼ −16.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about XLMOTO.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
XLMOTO holds 4.5 out of 5 on Trustpilot over 6,585 reviews, 556 of them in the last twelve months: 77% of customers give five stars and 12% one star. That volume places XLMOTO in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.
Motorcycle Shop Tire Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What XLMOTO sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read XLMOTO's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places XLMOTO in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What XLMOTO is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
XLMOTO runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since February 2025 (image, text, video).
Beta Tools Torx T-HandleXLmoto11 Oct 2026image
default_collection_headlineXLmoto9 Oct 2026image
default_collection_headlineXLmoto9 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Pierce ABverified
Text ad20 Oct 2026Pierce ABverified
Text ad20 Oct 2026Pierce ABverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about XLMOTO.
The creators who tag @xlmoto on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @xlmoto on Instagram, led by Raven Onroad (71.2K followers, 0.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| RRaven Onroad@ravensportsofficialonroad · INTL | Automotive mobility Creator | 71.2K | 0.6% | 13 | Tagged @xlmoto |
06 · Competitors according to Gravity
Who XLMOTO competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for XLMOTO among Vehicle Parts & Accessories brands in United Kingdom. The closest is Deadbeat Customs, then MotociclistaOnline.it, 24mx, EQUIP'MOTO, Faction Motorsports, XLMOTO.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Deadbeat Customsdeadbeatcustoms.com | |||||||
| MotociclistaOnline.itmotociclistaonline.it | |||||||
| 24mx24mx.no | |||||||
| EQUIP'MOTOequipmoto.fr | |||||||
| Faction Motorsportsfactionmotorsports.com | |||||||
| XLMOTOxlmoto.nl |
07 · Company
The company behind XLMOTO.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
XLMOTO is a company based in United Kingdom, founded in 1990 according to LinkedIn, on a domain registered in March 2012. It employs about 14 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom
- Founded
- 1990, per LinkedIn
- Domain registered
- 23 Mar 2012
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 14 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- xlmoto.co.uk
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about XLMOTO
What people ask Google about XLMOTO.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is XLMOTO a legit company?
According to Gravity by Benchr, XLMOTO is a brand based in United Kingdom: its website has existed since March 2012, its Trustpilot profile is claimed by the brand, it employs 14 people on LinkedIn, it has 115,346 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
XLMOTO reviews
Customers rate XLMOTO 4.5 out of 5 on Trustpilot over 6,585 reviews, 556 of them in the last twelve months: 77% give five stars, 12% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is XLMOTO known for?
XLMOTO is an online store that sells motorcycle gear, parts and accessories including helmets, clothing, tools and more for on- and off-road adventures. Gravity by Benchr classifies it under Vehicle Parts & Accessories. Source: Gravity by Benchr product classification.
Does XLMOTO have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: XLMOTO advertises on Facebook and Instagram and on Google, where its offers often run. Check xlmoto.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind XLMOTO?
Gravity by Benchr records a company based in United Kingdom, founded in 1990 according to LinkedIn, on a domain registered in 2012, with 14 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is XLMOTO doing well?
Not at the moment. Gravity by Benchr estimates about 72,600 visits to xlmoto.co.uk in September 2026, down 25% in a month and down 17% over three months. XLMOTO ranks #59 of 3,182 Vehicle Parts & Accessories brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does XLMOTO spend on Meta ads?
Gravity by Benchr does not publish a spend figure for XLMOTO on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Vehicle Parts & Accessories brands in United Kingdom?
Among Vehicle Parts & Accessories brands in United Kingdom in the Gravity by Benchr index, XLMOTO ranks #59 of 3,182 by estimated traffic. Its closest competitors on the same market are Deadbeat Customs, MotociclistaOnline.it, 24mx, EQUIP'MOTO, Faction Motorsports. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with XLMOTO.