Brand page · Clothing Accessories · Hong Kong SAR China
YANIBEST: 35.1K visits a month, 9 active Meta ads, Gravity score 577.
YANIBEST — YANIBEST is a brand that sells premium mulberry silk hair care essentials including bonnets, pillowcases, sleep masks, and other hair accessories. In September 2026 yanibest.com drew an estimated 35.1K visits, down 11% on the month before. It ranks #1,042 of 34,142 Clothing Accessories brands in Hong Kong SAR China and holds a 3.5 Trustpilot rating over 49 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 31 peers: Clothing Accessories brands in Hong Kong SAR China with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
YANIBEST is a brand that sells premium mulberry silk hair care essentials including bonnets, pillowcases, sleep masks, and other hair accessories.
01 · Traffic
How much traffic YANIBEST gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
YANIBEST drew an estimated 35.1K visits in September 2026, down 11% on the month before and up 12% over three months.
- Worldwide#230,080of 4.5M sites · Top 10%
- In United States#72,260of 1.2M sites · Top 10%
- Clothing Accessories, worldwide#3,270of 85,207 brands · Top 5%
- Clothing Accessories, United States#1,042of 34,142 brands · Top 5%
35.1K
estimated visits in September
1 mo ▼ −11.1%4 mo ▲ +12.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about YANIBEST.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
YANIBEST holds 3.5 out of 5 on Trustpilot over 49 reviews, 47 of them in the last twelve months: 53% of customers give five stars and 39% one star. That volume places YANIBEST in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What YANIBEST sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
YANIBEST sells on Shopify, 98% of its catalogue in stock. The best seller is Silk Butter Satin Bonnet with Tie Band - Blush Pink, at HK$125.51, followed by Silk Butter Satin Bonnet with Tie Band - Black and Silk Butter Satin Bonnet Wide Band - Black.
#1Silk Butter Satin Bonnet with Tie Band - Blush PinkYANIBESTHK$125.51In stock
#2Silk Butter Satin Bonnet with Tie Band - BlackYANIBESTHK$168.05In stock
#3Silk Butter Satin Bonnet Wide Band - BlackYANIBESTHK$141.20In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places YANIBEST in its comparison group.
- Average rating
- 4.75 / 5
- Rated products
- 69% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$21.41
- Currency
- HKD
04 · Ads
What YANIBEST is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
YANIBEST runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp, and has advertised on Google since September 2025 (image, text, video).
That bonnet-off moment though… 😍✨ Soft, defined curls with way less morning fuss. A good night hair routine really does make the morning feYanibest7 Oct 2026video
YanibestYanibest3 Oct 2026image
100% Mulberry Silk Pillowcase for Skin & Hair CareYanibest3 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026HongKong Yanjiayu Trade Co., Limitedverified
Text ad20 Oct 2026HongKong Yanjiayu Trade Co., Limitedverified
Text ad20 Oct 2026HongKong Yanjiayu Trade Co., Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about YANIBEST.
The creators who tag @yanibest_haircare on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @yanibest_haircare on Instagram, led by Dee (14.4K followers, 13.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDee@be4realdee · 🇨🇦 CA | Beauty cosmetics skincare Creator | 14.4K | 13.4% | 2 | Tagged @yanibest_haircare |
06 · Competitors according to Gravity
Who YANIBEST competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for YANIBEST among Clothing Accessories brands in Hong Kong SAR China. The closest is TOP-EX, then RIGARDS, Raya, JASGOOD OFFICIAL, Hairsmarket, iuhat.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| TOP-EXtopex-hat.com | |||||||
| RIGARDSrigards.com | |||||||
| Rayarayahijabs.com | |||||||
| JASGOOD OFFICIALjasgood.com | |||||||
| Hairsmarkethairsmarket.com | |||||||
| iuhat.comiuhat.com |
07 · Company
The company behind YANIBEST.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
YANIBEST is a company based in Sheung Wan, Hong Kong SAR China, on a domain registered in December 2016.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇭🇰 Hong Kong SAR China · Sheung Wan
- Founded
- Data not available
- Domain registered
- 19 Dec 2016
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- yanibest.com · Shopify · USD
- Catalogue
- 63 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about YANIBEST
What people ask Google about YANIBEST.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is YANIBEST legit or a scam?
According to Gravity by Benchr, YANIBEST is a brand based in Sheung Wan, Hong Kong SAR China: its website has existed since December 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 135,175 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
YANIBEST reviews
Customers rate YANIBEST 3.5 out of 5 on Trustpilot over 49 reviews, 47 of them in the last twelve months: 53% give five stars, 39% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is YANIBEST?
YANIBEST is a brand that sells premium mulberry silk hair care essentials including bonnets, pillowcases, sleep masks, and other hair accessories. Gravity by Benchr classifies it under Clothing Accessories, with Bandanas & Headties making up 22% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
YANIBEST prices: how much is it?
YANIBEST's best seller, Silk Butter Satin Bonnet with Tie Band - Blush Pink, sells HK$125.51 on yanibest.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check yanibest.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does YANIBEST have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: YANIBEST advertises on Facebook and Instagram and on Google, where its offers often run. Check yanibest.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy YANIBEST?
YANIBEST sells on its own website, yanibest.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns YANIBEST?
Gravity by Benchr records a company based in Sheung Wan, Hong Kong SAR China, whose domain was registered in 2016. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is YANIBEST growing?
Yes. Gravity by Benchr estimates about 35,100 visits to yanibest.com in September 2026, down 11% in a month and up 12% over three months. YANIBEST ranks #1,042 of 34,142 Clothing Accessories brands in Hong Kong SAR China in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does YANIBEST use?
Gravity by Benchr identifies yanibest.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does YANIBEST spend on Meta ads?
Gravity by Benchr does not publish a spend figure for YANIBEST on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing Accessories brands in Hong Kong SAR China?
Among Clothing Accessories brands in Hong Kong SAR China in the Gravity by Benchr index, YANIBEST ranks #1,042 of 34,142 by estimated traffic. Its closest competitors on the same market are TOP-EX, RIGARDS, Raya, JASGOOD OFFICIAL, Hairsmarket. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with YANIBEST.