Brand page · Hobbies & Creative Arts · United States

Shop Yarns Top 1% worldwide Top 1% in United States Top 1% in Hobbies & Creative Arts Top 1% in Hobbies & Creative Arts in United States
yarnspirations.com·🇺🇸 Charlotte, United States· Shopify·Since 2013

Shop Yarns: 2M visits a month, 30 active Meta ads, Gravity score 507.

Shop Yarns — Yarnspirations is an online platform that sells yarns and provides free crochet and knitting patterns from top yarn brands like Red Heart, Bernat, Caron, Patons, and Lily Sugar'n Cream. In September 2026 yarnspirations.com drew an estimated 2M visits, down 1% on the month before. It ranks #6 of 32,083 Hobbies & Creative Arts brands in United States.

yarnspirations.com@yarnspirations 697KYouTube 310KFacebookTrustpilot 2.6Meta Ad Library 30

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
2M
−1% vs. August 2026
Instagram followers
697K
6,886 posts · @yarnspirations
Trustpilot
2.6
6 reviews · 6 in 12 months
Meta ads
30
active · on Google since 2023
Products
95%
in stock · 762 collections
Rank in United States
#6
of 32,083 in Hobbies & Creative Arts
LinkedIn
—
Data not available
Earned media value
€59.2k
per month, Instagram

Gravity score

507/ 1000 · 10 of 10 indicators rated
Brand Power495
Momentum477
Performance550

Percentiles within 14 peers: Hobbies & Creative Arts brands in United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Yarnspirations is an online platform that sells yarns and provides free crochet and knitting patterns from top yarn brands like Red Heart, Bernat, Caron, Patons, and Lily Sugar'n Cream.

01 · Traffic

How much traffic Shop Yarns gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Shop Yarns drew an estimated 2M visits in September 2026, down 1% on the month before and up 8% over three months.

  • Worldwide#8,262of 4.5M sites · Top 1%
  • In United States#2,770of 1.2M sites · Top 1%
  • Hobbies & Creative Arts, worldwide#52of 136,278 brands · Top 1%
  • Hobbies & Creative Arts, United States#6of 32,083 brands · Top 1%
Monthly visitssource Sept 2026

2M

estimated visits in September

1 mo ▼ −0.6%4 mo ▲ +8.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Shop Yarns.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Shop Yarns holds 2.6 out of 5 on Trustpilot over 6 reviews, 6 of them in the last twelve months: 0% of customers give five stars and 50% one star.

Trustpilotread 21 Oct 2026
2.6TrustScore · 6 reviews · 6 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★50%
1 ★50%

Craft Store Yarn Store Hobby Store Wool Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Shop Yarns sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Shop Yarns sells on Shopify, 95% of its catalogue in stock. The best seller is Caron Simply Soft Yarn, at US$3.50–US$6.99, followed by Lily Sugar'n Cream The Original Yarn and Red Heart Super Saver Yarn.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Arts & Crafts100%

Share of the catalogue by product family.

Activity mixdominant: Hobbies & Creative Arts
Hobbies & Creative Arts100%
Handbags, Wallets & Cases0%
Clothing0%
Linens & Bedding0%

The dominant category places Shop Yarns in its comparison group.

Prices and ratingsstore data
Average rating
4.83 / 5
Rated products
3% of the catalogue
In stock
95%
Upper price quartile
Data not available
Currency
USD

05 · Influencers

Who talks about Shop Yarns.

The creators who tag @yarnspirations on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @yarnspirations · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Shop Yarns competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Shop Yarns among Hobbies & Creative Arts brands in United States. The closest is LoveCrafts, then Yarn.com, Hobbii, FILATI, lindehobby.com, Lieblingsgarn.

CompetitorsHobbies & Creative Arts · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
LoveCraftslovecrafts.com
Yarn.comyarn.com
Hobbiihobbii.nl
FILATIfilati.cc
lindehobby.comlindehobby.com
Lieblingsgarnlieblingsgarn.de
Competitors Gravity finds for Shop Yarns. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Shop Yarns with LoveCrafts

07 · Company

The company behind Shop Yarns.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Shop Yarns is a company based in Charlotte, United States, on a domain registered in April 2013. It is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Charlotte
Founded
Data not available
Domain registered
15 Apr 2013
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
M and a · last deal: series unknown
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
yarnspirations.com · Shopify · USD
Catalogue
762 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Shop Yarns

What people ask Google about Shop Yarns.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Shop Yarns a legit company?

According to Gravity by Benchr, Shop Yarns is a brand based in Charlotte, United States: its website has existed since April 2013, it sells on a Shopify store, it has 696,710 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Shop Yarns known for?

Yarnspirations is an online platform that sells yarns and provides free crochet and knitting patterns from top yarn brands like Red Heart, Bernat, Caron, Patons, and Lily Sugar'n Cream. Gravity by Benchr classifies it under Hobbies & Creative Arts, with Arts & Crafts making up 100% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Shop Yarns prices: how much is it?

Shop Yarns' best seller, Caron Simply Soft Yarn, sells from US$3.50 to US$6.99 on yarnspirations.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check yarnspirations.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Shop Yarns discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Shop Yarns advertises on Facebook and Instagram and on Google, where its offers often run. Check yarnspirations.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Shop Yarns?

Shop Yarns sells on its own website, yarnspirations.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Shop Yarns?

Gravity by Benchr records a company based in Charlotte, United States, whose domain was registered in 2013, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Shop Yarns doing well?

Yes. Gravity by Benchr estimates about 1,992,100 visits to yarnspirations.com in September 2026, down 1% in a month and up 8% over three months. Shop Yarns ranks #6 of 32,083 Hobbies & Creative Arts brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Shop Yarns use?

Gravity by Benchr identifies yarnspirations.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since February 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Shop Yarns spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Shop Yarns on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Hobbies & Creative Arts brands in United States?

Among Hobbies & Creative Arts brands in United States in the Gravity by Benchr index, Shop Yarns ranks #6 of 32,083 by estimated traffic. Its closest competitors on the same market are LoveCrafts, Yarn.com, Hobbii, FILATI, lindehobby.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Shop Yarns.