Brand page · Clothing · United Kingdom
Youswim: 76.9K visits a month, 282 active Meta ads, Gravity score 616.
Youswim — Youswim is a direct-to-consumer swimwear brand that makes comfortable swimsuits in two magical sizes that replace a dozen traditional ones, designed to adapt to unique and ever-changing bodies. In September 2026 youswim.com drew an estimated 76.9K visits, down 22% on the month before. It ranks #1,931 of 97,158 Clothing brands in United Kingdom and holds a 4.1 Trustpilot rating over 128 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1008 peers: Clothing brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Youswim is a direct-to-consumer swimwear brand that makes comfortable swimsuits in two magical sizes that replace a dozen traditional ones, designed to adapt to unique and ever-changing bodies.
01 · Traffic
How much traffic Youswim gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Youswim drew an estimated 76.9K visits in September 2026, down 22% on the month before and down 20% over three months.
- Worldwide#117,516of 4.5M sites · Top 5%
- In United States#38,309of 1.2M sites · Top 5%
- Clothing, worldwide#11,343of 459,295 brands · Top 5%
- Clothing, United States#1,931of 97,158 brands · Top 5%
76.9K
estimated visits in September
1 mo ▼ −22.3%4 mo ▼ −19.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Youswim.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Youswim holds 4.1 out of 5 on Trustpilot over 128 reviews, 34 of them in the last twelve months: 74% of customers give five stars and 13% one star. That volume places Youswim in the top 30 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Youswim sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Youswim sells on Shopify, 90% of its catalogue in stock. The best seller is Aplomb One-Piece, at £124.80, followed by Eva Standard Waist Two-Piece and Aplomb High Waist Two-Piece.
#1Aplomb One-PieceYouswim£124.80In stock
#2Eva Standard Waist Two-PieceYouswim£124.80In stock
#3Aplomb High Waist Two-PieceYouswim£124.80In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Youswim in its comparison group.
- Average rating
- 4.66 / 5
- Rated products
- 59% of the catalogue
- In stock
- 90%
- Upper price quartile
- US$165.18
- Currency
- GBP
04 · Ads
What Youswim is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Youswim runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since February 2024 (image, text).
Take our quizyouswim5 Oct 2026video
Aplomb One-Pieceyouswim1 Oct 2026image
Shop the saleyouswim28 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad5 Jan 2026Youswim Limitedverified
Text ad5 Jan 2026Youswim Limitedverified
Text ad5 Jan 2026Youswim Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Youswim.
The creators who tag @you.swim on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @you.swim on Instagram, led by Lucy Bishop (147K followers, 7.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLucy Bishop@lucybyoga · 🇬🇧 GB | Fitness sport bodybuilding Creator | 147K | 7.6% | 2 | Tagged @you.swim |
06 · Competitors according to Gravity
Who Youswim competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Youswim among Clothing brands in United Kingdom. The closest is Youswim, then INSTANT SWIM, NAIA Beach, JUNK LDN, adora swim, Swim Good.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Youswimusa.youswim.com | |||||||
| INSTANT SWIMinstantswimwear.com | |||||||
| NAIA Beachnaiabeach.com | |||||||
| JUNK LDNjunkldn.com | |||||||
| adora swimadoraswim.com | |||||||
| Swim Goodswimgood.earth |
07 · Company
The company behind Youswim.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Youswim is a company based in London, United Kingdom, founded in 2018 according to LinkedIn, on a domain registered in June 2000. It employs about 4 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · London
- Founded
- 2018, per LinkedIn
- Domain registered
- 26 Jun 2000
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 4 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- youswim.com · Shopify · GBP
- Catalogue
- 36 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Youswim
What people ask Google about Youswim.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Youswim legit or a scam?
According to Gravity by Benchr, Youswim is a brand based in London, United Kingdom: its website has existed since June 2000, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 4 people on LinkedIn, it has 219,928 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Youswim?
Customers rate Youswim 4.1 out of 5 on Trustpilot over 128 reviews, 34 of them in the last twelve months: 74% give five stars, 13% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Youswim sell?
Youswim is a direct-to-consumer swimwear brand that makes comfortable swimsuits in two magical sizes that replace a dozen traditional ones, designed to adapt to unique and ever-changing bodies. Gravity by Benchr classifies it under Clothing, with Swimwear making up 78% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Youswim prices: how much is it?
Youswim's best seller, Aplomb One-Piece, sells £124.80 on youswim.com. 90% of the catalogue is in stock. Gravity does not track prices daily: check youswim.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Youswim discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Youswim advertises on Facebook and Instagram and on Google, where its offers often run. Check youswim.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Youswim?
Youswim sells on its own website, youswim.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Youswim?
Gravity by Benchr records a company based in London, United Kingdom, founded in 2018 according to LinkedIn, on a domain registered in 2000, with 4 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Youswim doing well?
Not at the moment. Gravity by Benchr estimates about 76,900 visits to youswim.com in September 2026, down 22% in a month and down 20% over three months. Youswim ranks #1,931 of 97,158 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Youswim use?
Gravity by Benchr identifies youswim.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Youswim spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Youswim on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United Kingdom?
Among Clothing brands in United Kingdom in the Gravity by Benchr index, Youswim ranks #1,931 of 97,158 by estimated traffic. Its closest competitors on the same market are Youswim, INSTANT SWIM, NAIA Beach, JUNK LDN, adora swim. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Youswim.