Brand page · Health Care

Youth & Earth Top 10% worldwide Top 10% in Health Care
youthandearth.com· Shopify·Since 2019

Youth & Earth: 33.6K visits a month, 29 active Meta ads.

Youth & Earth — Youth & Earth is a UK-based wellness brand that sells science-backed longevity supplements including NMN, Spermidine, Calcium AKG, and Liposomal blends to support healthy ageing and cellular energy. In September 2026 youthandearth.com drew an estimated 33.6K visits, down 24% on the month before. It ranks #1,102 of 12,108 Health Care brands and holds a 4.7 Trustpilot rating over 349 reviews.

youthandearth.com@youthandearth 16.6KLinkedIn 616Trustpilot 4.7Meta Ad Library 29

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
33.6K
−24% vs. August 2026
Instagram followers
16.6K
1,124 posts · @youthandearth
Trustpilot
4.7
349 reviews · 104 in 12 months
Meta ads
29
active · on Google since 2021
Products
97%
in stock
Rank in United States
#1,102
of 12,108 in Health Care
LinkedIn
616
followers · 16 employees
Earned media value
€954.3
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Youth & Earth is a UK-based wellness brand that sells science-backed longevity supplements including NMN, Spermidine, Calcium AKG, and Liposomal blends to support healthy ageing and cellular energy.

01 · Traffic

How much traffic Youth & Earth gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Youth & Earth drew an estimated 33.6K visits in September 2026, down 24% on the month before and down 42% over three months.

  • Worldwide#238,846of 4.5M sites · Top 10%
  • In United States#74,920of 1.2M sites · Top 10%
  • Health Care, worldwide#6,600of 105,715 brands · Top 10%
  • Health Care, United States#1,102of 12,108 brands · Top 10%
Monthly visitssource Sept 2026

33.6K

estimated visits in September

1 mo ▼ −23.8%4 mo ▼ −41.5%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Youth & Earth.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Youth & Earth holds 4.7 out of 5 on Trustpilot over 349 reviews, 104 of them in the last twelve months: 88% of customers give five stars and 7% one star. That volume places Youth & Earth in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, Youth & Earth scores 4.6 over 86 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.7TrustScore · 349 reviews · 104 in 12 months
Top 20% review volumeTop 20% rating quality
5 ★88%
4 ★3%
3 ★1%
2 ★0%
1 ★7%

Vitamin and Supplements Store

Google reviewsread 20 Oct 2026
4.686 reviews on the Google business profile
5 ★74%
4 ★19%
3 ★1%
2 ★1%
1 ★5%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Youth & Earth sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Youth & Earth sells on Shopify, 97% of its catalogue in stock. The best seller is NMN Capsules - 99% Pure Uthever® NMN, at £32.99–£44.99, followed by TransResveratrol+ and Liposomal Glutathione – Capsules.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Fitness & Nutrition86%
Powdered Beverage Mixes3%
Laundry Appliances3%
Sleeping Aids3%

Share of the catalogue by product family.

Activity mixdominant: Health Care
Health Care89%
Personal Care6%
Beverages3%
Household Appliances3%

The dominant category places Youth & Earth in its comparison group.

Prices and ratingsstore data
Average rating
4.92 / 5
Rated products
69% of the catalogue
In stock
97%
Upper price quartile
US$54.25
Currency
GBP

05 · Influencers

Who talks about Youth & Earth.

The creators who tag @youthandearth on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @youthandearth on Instagram, led by RAISE (64.1K followers, 5.9% engagement).

Influencersaccounts tagging @youthandearth · Instagram
AccountProfileFollowersEngagementTagsRelationship
RRAISE@weareraise · 🇬🇧 GBEntrepreneurship startups Creator64.1K5.9%1Tagged @youthandearth
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Youth & Earth competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Youth & Earth among Health Care brands. The closest is Vila Pure, then Metagenics, Livana, Halla, Yippy Pouches, Nuvara.

CompetitorsHealth Care · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Vila Purevilapure.rs
Metagenicsmetagenics.co.za
Livanamylivana.com
Hallatryhalla.com
Yippy Pouchesyippypouches.com
Nuvaranuvara.it
Competitors Gravity finds for Youth & Earth. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Youth & Earth with Vila Pure

07 · Company

The company behind Youth & Earth.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Youth & Earth is an e-commerce brand, founded in 2020 according to LinkedIn, on a domain registered in June 2019. It employs about 16 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
2020, per LinkedIn
Domain registered
13 Jun 2019
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
16 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
youthandearth.com · Shopify · GBP
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Youth & Earth

What people ask Google about Youth & Earth.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Youth & Earth legit or a scam?

According to Gravity by Benchr, Youth & Earth is a brand: its website has existed since June 2019, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 16 people on LinkedIn, it has 16,593 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Youth & Earth reviews

Customers rate Youth & Earth 4.7 out of 5 on Trustpilot over 349 reviews, 104 of them in the last twelve months: 88% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. On Google, Youth & Earth scores 4.6 over 86 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Youth & Earth?

Youth & Earth is a UK-based wellness brand that sells science-backed longevity supplements including NMN, Spermidine, Calcium AKG, and Liposomal blends to support healthy ageing and cellular energy. Gravity by Benchr classifies it under Health Care, with Fitness & Nutrition making up 86% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Youth & Earth expensive?

Youth & Earth's best seller, NMN Capsules - 99% Pure Uthever® NMN, sells from £32.99 to £44.99 on youthandearth.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check youthandearth.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Youth & Earth promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Youth & Earth advertises on Facebook and Instagram and on Google, where its offers often run. Check youthandearth.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Youth & Earth?

Youth & Earth sells on its own website, youthandearth.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Youth & Earth?

Gravity by Benchr records a company, founded in 2020 according to LinkedIn, on a domain registered in 2019, with 16 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Youth & Earth growing?

Not at the moment. Gravity by Benchr estimates about 33,600 visits to youthandearth.com in September 2026, down 24% in a month and down 42% over three months. Youth & Earth ranks #1,102 of 12,108 Health Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Youth & Earth use?

Gravity by Benchr identifies youthandearth.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.

What is Youth & Earth's ad budget?

Gravity by Benchr does not publish a spend figure for Youth & Earth on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Health Care brands?

Among Health Care brands in the Gravity by Benchr index, Youth & Earth ranks #1,102 of 12,108 by estimated traffic. Its closest competitors on the same market are Vila Pure, Metagenics, Livana, Halla, Yippy Pouches. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Youth & Earth.