Brand page · Food Items · Portugal

The Yum Family Shop Top 5% worldwide Top 5% in Portugal Top 5% in Food Items Top 5% in Food Items in Portugal
yumbiltong.com·🇵🇹 Torres Novas, Portugal· Shopify·Since 2014

The Yum Family Shop: 58.7K visits a month, 2 active Meta ads, Gravity score 487.

The Yum Family Shop — The Yum Family Shop is an online retailer specializing in global snacks, drinks, and biltong, offering gourmet groceries from various countries including UK, Spanish, Portuguese, South African, Asian, American, and European selections. In September 2026 yumbiltong.com drew an estimated 58.7K visits, down 10% on the month before. It ranks #34 of 1,032 Food Items brands in Portugal and holds a 2.4 Trustpilot rating over 54 reviews.

yumbiltong.com@theyumbiltongfamily 2.4KFacebookTrustpilot 2.4Meta Ad Library 2

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
58.7K
−10% vs. August 2026
Instagram followers
2.4K
@theyumbiltongfamily
Trustpilot
2.4
54 reviews · 51 in 12 months
Meta ads
2
active · on Google since 2024
Products
97%
in stock · 248 collections
Rank in Spain
#34
of 1,032 in Food Items
LinkedIn
—
Data not available
Earned media value
—
Data not available

Gravity score

487/ 1000 · 5 of 10 indicators rated
Brand Power482
Momentum467
Performance511

Percentiles within 8 peers: Food Items brands in Portugal with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Yum Family Shop is an online retailer specializing in global snacks, drinks, and biltong, offering gourmet groceries from various countries including UK, Spanish, Portuguese, South African, Asian, American, and European selections.

01 · Traffic

How much traffic The Yum Family Shop gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Yum Family Shop drew an estimated 58.7K visits in September 2026, down 10% on the month before and down 16% over three months.

  • Worldwide#148,077of 4.5M sites · Top 5%
  • In Spain#2,835of 115K sites · Top 5%
  • Food Items, worldwide#4,137of 260,714 brands · Top 5%
  • Food Items, Spain#34of 1,032 brands · Top 5%
Monthly visitssource Sept 2026

58.7K

estimated visits in September

1 mo ▼ −9.8%4 mo ▼ −15.8%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

What customers say about The Yum Family Shop.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Yum Family Shop holds 2.4 out of 5 on Trustpilot over 54 reviews, 51 of them in the last twelve months: 24% of customers give five stars and 65% one star. That volume places The Yum Family Shop in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
2.4TrustScore · 54 reviews · 51 in 12 months
Top 40% review volume
5 ★24%
4 ★2%
3 ★2%
2 ★7%
1 ★65%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What The Yum Family Shop sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

The Yum Family Shop sells on Shopify, 97% of its catalogue in stock. The best seller is Bimbo Chocolate Filled Sponge Cakes 3 x 80g, at €3.49, followed by Stokkies Chilli Beef Sticks 160g and Nescafé Dolce Gusto Mocha Coffee Capsules 16 Pack.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Alcoholic Beverages17%
Candy & Chocolate11%
Bakery8%
Snack Foods7%

Share of the catalogue by product family.

Activity mixdominant: Food Items
Food Items59%
Beverages30%
Personal Care6%
Pet Supplies1%
Health Care1%

The dominant category places The Yum Family Shop in its comparison group.

Prices and ratingsstore data
Average rating
3.71 / 5
Rated products
1% of the catalogue
In stock
97%
Upper price quartile
US$9.21
Currency
EUR

05 · Influencers

Who talks about The Yum Family Shop.

The creators who tag @theyumbiltongfamily on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @theyumbiltongfamily · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who The Yum Family Shop competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Yum Family Shop among Food Items brands in Portugal. The closest is Casa Mexicana | Shop, then Made in Market, Herdade do Estacal, WIXMART, Hellenic Grocery, St. Marche.

CompetitorsFood Items · Portugal · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Casa Mexicana | Shopcasamexicana.shop
Made in Marketcheckout.madeinmarket.eu
Herdade do Estacalshop.herdadedoestacal.pt
WIXMARTwixmart.pl
Hellenic Groceryhellenicgrocery.co.uk
St. Marchemarche.com.br
Competitors Gravity finds for The Yum Family Shop. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Yum Family Shop with Casa Mexicana | Shop

07 · Company

The company behind The Yum Family Shop.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Yum Family Shop is a company based in Torres Novas, Portugal, on a domain registered in July 2014.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇵🇹 Portugal · Torres Novas
Founded
Data not available
Domain registered
18 Jul 2014
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
yumbiltong.com · Shopify · EUR
Catalogue
248 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Yum Family Shop

What people ask Google about The Yum Family Shop.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Yum Family Shop a legit company?

According to Gravity by Benchr, The Yum Family Shop is a brand based in Torres Novas, Portugal: its website has existed since July 2014, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 2,355 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

The Yum Family Shop reviews: is it worth it?

Customers rate The Yum Family Shop 2.4 out of 5 on Trustpilot over 54 reviews, 51 of them in the last twelve months: 24% give five stars, 65% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is The Yum Family Shop known for?

The Yum Family Shop is an online retailer specializing in global snacks, drinks, and biltong, offering gourmet groceries from various countries including UK, Spanish, Portuguese, South African, Asian, American, and European selections. Gravity by Benchr classifies it under Food Items, with Alcoholic Beverages making up 17% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does The Yum Family Shop cost?

The Yum Family Shop's best seller, Bimbo Chocolate Filled Sponge Cakes 3 x 80g, sells €3.49 on yumbiltong.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check yumbiltong.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does The Yum Family Shop have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: The Yum Family Shop advertises on Facebook and Instagram and on Google, where its offers often run. Check yumbiltong.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy The Yum Family Shop?

The Yum Family Shop sells on its own website, yumbiltong.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns The Yum Family Shop?

Gravity by Benchr records a company based in Torres Novas, Portugal, whose domain was registered in 2014. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is The Yum Family Shop doing well?

Not at the moment. Gravity by Benchr estimates about 58,700 visits to yumbiltong.com in September 2026, down 10% in a month and down 16% over three months. The Yum Family Shop ranks #34 of 1,032 Food Items brands in Portugal in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Yum Family Shop use?

Gravity by Benchr identifies yumbiltong.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does The Yum Family Shop spend on Meta ads?

Gravity by Benchr does not publish a spend figure for The Yum Family Shop on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Food Items brands in Portugal?

Among Food Items brands in Portugal in the Gravity by Benchr index, The Yum Family Shop ranks #34 of 1,032 by estimated traffic. Its closest competitors on the same market are Casa Mexicana | Shop, Made in Market, Herdade do Estacal, WIXMART, Hellenic Grocery. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Yum Family Shop.