Brand page · Clothing

zapaka Top 5% worldwide Top 5% in Clothing
zapaka.co.uk· Shopify·Since 2019

zapaka: 54.9K visits a month, 44 active Meta ads.

zapaka — ZAPAKA UK is a women's clothing boutique specializing in vintage-inspired dresses, tops, accessories, and skirts. They offer a range of styles including prom, bridesmaid, 1920s, 1950s, and 1940s fashion. In September 2026 zapaka.co.uk drew an estimated 54.9K visits, down 20% on the month before. It ranks #918 of 19,668 Clothing brands and holds a 1.7 Trustpilot rating over 399 reviews.

zapaka.co.uk@zapaka.official 28.5KFacebookTrustpilot 1.7Meta Ad Library 44

Updated Traffic Sept 2026Meta ads 14 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
54.9K
−20% vs. August 2026
Instagram followers
28.5K
2,323 posts · @zapaka.official
Trustpilot
1.7
399 reviews · 59 in 12 months
Meta ads
44
active · on Google since 2022
Products
100%
in stock
Rank in United Kingdom
#918
of 19,668 in Clothing
LinkedIn
—
Data not available
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

ZAPAKA UK is a women's clothing boutique specializing in vintage-inspired dresses, tops, accessories, and skirts. They offer a range of styles including prom, bridesmaid, 1920s, 1950s, and 1940s fashion.

01 · Traffic

How much traffic zapaka gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

zapaka drew an estimated 54.9K visits in September 2026, down 20% on the month before and down 32% over three months.

  • Worldwide#157,045of 4.5M sites · Top 5%
  • In United Kingdom#8,269of 192K sites · Top 5%
  • Clothing, worldwide#15,157of 459,295 brands · Top 5%
  • Clothing, United Kingdom#918of 19,668 brands · Top 5%
Monthly visitssource Sept 2026

54.9K

estimated visits in September

1 mo ▼ −19.5%4 mo ▼ −32.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about zapaka.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

zapaka holds 1.7 out of 5 on Trustpilot over 399 reviews, 59 of them in the last twelve months: 16% of customers give five stars and 79% one star. That volume places zapaka in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
1.7TrustScore · 399 reviews · 59 in 12 months
Top 20% review volume
5 ★16%
4 ★2%
3 ★1%
2 ★3%
1 ★79%

Women's Clothing Store Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What zapaka sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

zapaka sells on Shopify, 100% of its catalogue in stock. The best seller is Shipping Protection, at £2.00, followed by Black Beaded Feather 1920s Flapper Headband and Mystery Gift.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Dresses58%
Wedding & Bridal Party Dresses11%
Suits9%
Outerwear1%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing97%
Clothing Accessories1%
Jewelry1%
Shoes1%
Costumes & Accessories0%

The dominant category places zapaka in its comparison group.

Prices and ratingsstore data
Average rating
4.91 / 5
Rated products
16% of the catalogue
In stock
100%
Upper price quartile
US$145.59
Currency
GBP

05 · Influencers

Who talks about zapaka.

The creators who tag @zapaka.official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @zapaka.official on Instagram, led by 𝐌aтуℓene 🌸 (23.3K followers, 0.8% engagement).

Influencersaccounts tagging @zapaka.official · Instagram
AccountProfileFollowersEngagementTagsRelationship
�𝐌aтуℓene 🌸@matylene · 🇵🇱 PLPhotography visual arts Creator23.3K0.8%4Tagged @zapaka.official
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who zapaka competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for zapaka among Clothing brands. The closest is zapaka, then zapaka, ZAPAKA, Berylove, ZAPAKA DE, Nafori.

CompetitorsClothing · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
zapakazapaka.ca
zapakazapaka.fr
ZAPAKAzapaka.com
Beryloveberylove.com
ZAPAKA DEzapaka.de
Naforinafori.com
Competitors Gravity finds for zapaka. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare zapaka with zapaka

07 · Company

The company behind zapaka.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

zapaka is an e-commerce brand, on a domain registered in May 2019.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
10 May 2019
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
zapaka.co.uk · Shopify · GBP
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about zapaka

What people ask Google about zapaka.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is zapaka legit?

According to Gravity by Benchr, zapaka is a brand: its website has existed since May 2019, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 28,501 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

zapaka reviews

Customers rate zapaka 1.7 out of 5 on Trustpilot over 399 reviews, 59 of them in the last twelve months: 16% give five stars, 79% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is zapaka?

ZAPAKA UK is a women's clothing boutique specializing in vintage-inspired dresses, tops, accessories, and skirts. They offer a range of styles including prom, bridesmaid, 1920s, 1950s, and 1940s fashion. Gravity by Benchr classifies it under Clothing, with Dresses making up 58% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

zapaka prices: how much is it?

zapaka's best seller, Shipping Protection, sells £2.00 on zapaka.co.uk. 100% of the catalogue is in stock. Gravity does not track prices daily: check zapaka.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does zapaka have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: zapaka advertises on Facebook and Instagram and on Google, where its offers often run. Check zapaka.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy zapaka?

zapaka sells on its own website, zapaka.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who owns zapaka?

Gravity by Benchr records a company, whose domain was registered in 2019. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is zapaka growing?

Not at the moment. Gravity by Benchr estimates about 54,900 visits to zapaka.co.uk in September 2026, down 20% in a month and down 32% over three months. zapaka ranks #918 of 19,668 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does zapaka use?

Gravity by Benchr identifies zapaka.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records.

What is zapaka's ad budget?

Gravity by Benchr does not publish a spend figure for zapaka on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands?

Among Clothing brands in the Gravity by Benchr index, zapaka ranks #918 of 19,668 by estimated traffic. Its closest competitors on the same market are zapaka, zapaka, ZAPAKA, Berylove, ZAPAKA DE. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with zapaka.