Brand page · Health Care · Germany
ESN: 4M visits a month, 1,430 active Meta ads, Gravity score 746.
ESN — ESN is a German performance nutrition brand that sells fitness supplements including protein powders, protein bars, and other sports nutrition products. In September 2026 esn.com drew an estimated 4M visits, down 11% on the month before. It ranks #1 of 1,792 Health Care brands in Germany and holds a 4.4 Trustpilot rating over 140,161 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 6 peers: Health Care brands in Germany with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
ESN is a German performance nutrition brand that sells fitness supplements including protein powders, protein bars, and other sports nutrition products.
01 · Traffic
How much traffic ESN gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
ESN drew an estimated 4M visits in September 2026, down 11% on the month before and down 25% over three months.
- Worldwide#4,747of 4.5M sites · Top 1%
- In Germany#212of 184K sites · Top 1%
- Health Care, worldwide#33of 105,715 brands · Top 1%
- Health Care, Germany#1of 1,792 brands · Top 1%
4M
estimated visits in September
1 mo ▼ −11.1%4 mo ▼ −25.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about ESN.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
ESN holds 4.4 out of 5 on Trustpilot over 140,161 reviews, 35,629 of them in the last twelve months: 76% of customers give five stars and 5% one star. That volume places ESN in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, ESN scores 4.3 over 1,121 reviews.
Vitamin and Supplements Store Sports Nutrition Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What ESN sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
ESN sells on Shopify, 88% of its catalogue in stock. The best seller is Isoclear Whey Protein Isolate, at €3.29–€112.90, followed by Designer Whey Protein and Designer Protein Bar.
#1Isoclear Whey Protein IsolateESN€3.29–€112.90In stock
#2Designer Whey ProteinESN€3.29–€102.90In stock
#3Designer Protein BarESN€2.69–€30.90In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places ESN in its comparison group.
- Average rating
- 4.42 / 5
- Rated products
- 94% of the catalogue
- In stock
- 88%
- Upper price quartile
- US$33.49
- Currency
- EUR
04 · Ads
What ESN is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
ESN runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since June 2024 (image, text, video).
Das besterforschte Supplement der Welt, jetzt als GummieESN9 Oct 2026video
Das besterforschte Supplement der Welt, jetzt als GummieESN8 Oct 2026image
Das besterforschte Supplement der Welt, jetzt als GummieESN8 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Fitmart GmbH & Co. KGverified
Text ad19 Oct 2026Fitmart GmbH & Co. KGverified
Text ad19 Oct 2026Fitmart GmbH & Co. KGverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about ESN.
The creators who tag @esncom on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @esncom on Instagram, led by Inderraj Singh (24K followers, 23.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| IInderraj Singh@beardedwarrior1 · 🇬🇧 GB | Fitness sport bodybuilding Creator | 24K | 23.0% | 15 | Tagged @esncom |
06 · Competitors according to Gravity
Who ESN competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for ESN among Health Care brands in Germany. The closest is Myprotein, then Applied Nutrition, nutrisport-performances.com, hsnstore.com, ENA Sport, Bare Performance Nutrition.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Myproteinmyprotein.es | |||||||
| Applied Nutritionappliednutrition.uk | |||||||
| nutrisport-performances.comnutrisport-performances.com | |||||||
| hsnstore.comhsnstore.com | |||||||
| ENA Sportenasport.com | |||||||
| Bare Performance Nutritionbareperformancenutrition.com |
07 · Company
The company behind ESN.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
ESN is a company based in Elmshorn, Germany, founded in 2007 according to LinkedIn, on a domain registered in August 2000. It employs about 148 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany · Elmshorn
- Founded
- 2007, per LinkedIn
- Domain registered
- 10 Aug 2000
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 148 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- esn.com · Shopify · EUR
- Catalogue
- 98 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about ESN
What people ask Google about ESN.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is ESN legit?
According to Gravity by Benchr, ESN is a brand based in Elmshorn, Germany: its website has existed since August 2000, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 148 people on LinkedIn, it has 927,554 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
ESN reviews
Customers rate ESN 4.4 out of 5 on Trustpilot over 140,161 reviews, 35,629 of them in the last twelve months: 76% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. On Google, ESN scores 4.3 over 1,121 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is ESN known for?
ESN is a German performance nutrition brand that sells fitness supplements including protein powders, protein bars, and other sports nutrition products. Gravity by Benchr classifies it under Health Care, with Gift Cards making up 1% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
ESN prices: how much is it?
ESN's best seller, Isoclear Whey Protein Isolate, sells from €3.29 to €112.90 on esn.com. 88% of the catalogue is in stock. Gravity does not track prices daily: check esn.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a ESN discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: ESN advertises on Facebook and Instagram and on Google, where its offers often run. Check esn.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy ESN?
ESN sells on its own website, esn.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns ESN?
Gravity by Benchr records a company based in Elmshorn, Germany, founded in 2007 according to LinkedIn, on a domain registered in 2000, with 148 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is ESN doing well?
Not at the moment. Gravity by Benchr estimates about 3,972,600 visits to esn.com in September 2026, down 11% in a month and down 25% over three months. ESN ranks #1 of 1,792 Health Care brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does ESN use?
Gravity by Benchr identifies esn.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does ESN spend on Meta ads?
Gravity by Benchr does not publish a spend figure for ESN on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Health Care brands in Germany?
Among Health Care brands in Germany in the Gravity by Benchr index, ESN ranks #1 of 1,792 by estimated traffic. Its closest competitors on the same market are Myprotein, Applied Nutrition, nutrisport-performances.com, hsnstore.com, ENA Sport. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with ESN.