Brand page · Clothing · Australia
Modibodi: 254K visits a month, 675 active Meta ads, Gravity score 678.
Modibodi — Modibodi AU is an Australian brand that designs and sells period underwear and swimwear for adults and teens, offering leak-proof protection with various absorbency levels and styles. In September 2026 modibodi.com drew an estimated 254K visits, down 14% on the month before. It ranks #130 of 12,275 Clothing brands in Australia and holds a 3.3 Trustpilot rating over 1,208 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 310 peers: Clothing brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Modibodi AU is an Australian brand that designs and sells period underwear and swimwear for adults and teens, offering leak-proof protection with various absorbency levels and styles.
01 · Traffic
How much traffic Modibodi gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Modibodi drew an estimated 254K visits in September 2026, down 14% on the month before and down 19% over three months.
- Worldwide#42,852of 4.5M sites · Top 1%
- In Australia#867of 105K sites · Top 1%
- Clothing, worldwide#3,781of 459,295 brands · Top 1%
- Clothing, Australia#130of 12,275 brands · Top 5%
254K
estimated visits in September
1 mo ▼ −13.9%4 mo ▼ −18.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Modibodi.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Modibodi holds 3.3 out of 5 on Trustpilot over 1,208 reviews, 256 of them in the last twelve months: 49% of customers give five stars and 25% one star. That volume places Modibodi in the top 10 % of the 270,321 Trustpilot pages in the Gravity index. On Google, Modibodi scores 4.6 over 141 reviews.
Underwear Store Lingerie Store Activewear Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Modibodi sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Modibodi sells on Shopify, 100% of its catalogue in stock. The best seller is Classic Bikini Light Black, at A$34.99, followed by Sensual Hi Waist Bikini Light Black and Classic Bikini Heavy-Overnight Black.
#1Classic Bikini Light BlackModibodiA$34.99In stock
#2Sensual Hi Waist Bikini Light BlackModibodiA$36.99In stock
#3Classic Bikini Heavy-Overnight BlackModibodiA$18.50In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Modibodi in its comparison group.
- Average rating
- 4.42 / 5
- Rated products
- 70% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$41.84
- Currency
- AUD
04 · Ads
What Modibodi is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Modibodi runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since November 2023 (image, text, video).
Bestselling Period UnderwearModibodi7 Oct 2026image
Styling my @modibodi x @puma, genuinely game changing on your period 🫡 adModibodi7 Oct 2026video
Go With Your FlowModibodi7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Modibodi Pty Ltdverified
Text ad20 Oct 2026Modibodi Pty Ltdverified
Text ad20 Oct 2026Modibodi Pty Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Modibodi.
The creators who tag @modibodi on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @modibodi on Instagram, led by Less Plastic (127K followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLess Plastic@lessplasticuk · 🇬🇧 GB | Ecology climate environment Creator | 127K | 0.2% | 1 | Tagged @modibodi |
06 · Competitors according to Gravity
Who Modibodi competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Modibodi among Clothing brands in Australia. The closest is Mademoiselle Culotte, then Thinx, The Period Company, Gotyu Underwear, WUKA, Loeah.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Mademoiselle Culottemademoiselleculotte.com | |||||||
| Thinxthinx.com | |||||||
| The Period Companyperiod.co | |||||||
| Gotyu Underweargotyu-underwear.com | |||||||
| WUKAwuka.co.uk | |||||||
| Loeahlunasperiod.co.uk |
07 · Company
The company behind Modibodi.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Modibodi is a company based in Sydney, Australia, on a domain registered in March 2013. It employs about 38 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · Sydney
- Founded
- Data not available
- Domain registered
- 6 Mar 2013
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 38 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- modibodi.com · Shopify · AUD
- Catalogue
- 151 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Modibodi
What people ask Google about Modibodi.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Modibodi legit?
According to Gravity by Benchr, Modibodi is a brand based in Sydney, Australia: its website has existed since March 2013, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 38 people on LinkedIn, it has 253,626 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Modibodi?
Customers rate Modibodi 3.3 out of 5 on Trustpilot over 1,208 reviews, 256 of them in the last twelve months: 49% give five stars, 25% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. On Google, Modibodi scores 4.6 over 141 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Modibodi?
Modibodi AU is an Australian brand that designs and sells period underwear and swimwear for adults and teens, offering leak-proof protection with various absorbency levels and styles. Gravity by Benchr classifies it under Clothing, with Swimwear making up 1% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Modibodi cost?
Modibodi's best seller, Classic Bikini Light Black, sells A$34.99 on modibodi.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check modibodi.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Modibodi discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Modibodi advertises on Facebook and Instagram and on Google, where its offers often run. Check modibodi.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Modibodi?
Modibodi sells on its own website, modibodi.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Modibodi?
Gravity by Benchr records a company based in Sydney, Australia, whose domain was registered in 2013, with 38 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Modibodi doing well?
Not at the moment. Gravity by Benchr estimates about 254,100 visits to modibodi.com in September 2026, down 14% in a month and down 19% over three months. Modibodi ranks #130 of 12,275 Clothing brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Modibodi use?
Gravity by Benchr identifies modibodi.com as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Modibodi spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Modibodi on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Australia?
Among Clothing brands in Australia in the Gravity by Benchr index, Modibodi ranks #130 of 12,275 by estimated traffic. Its closest competitors on the same market are Mademoiselle Culotte, Thinx, The Period Company, Gotyu Underwear, WUKA. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Modibodi.