Brand page · Pet Supplies · Germany
ZooRoyal: 502K visits a month, 7 active Meta ads, Gravity score 504.
ZooRoyal — ZooRoyal is an online retailer for pet supplies and pet food, offering a wide range of products for dogs, cats, small animals, aquariums, and other pets. In September 2026 zooroyal.de drew an estimated 502K visits, down 14% on the month before. It ranks #3 of 1,165 Pet Supplies brands in Germany and holds a 4.5 Trustpilot rating over 2,870 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 22 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 18 peers: Pet Supplies brands in Germany with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
ZooRoyal is an online retailer for pet supplies and pet food, offering a wide range of products for dogs, cats, small animals, aquariums, and other pets.
01 · Traffic
How much traffic ZooRoyal gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
ZooRoyal drew an estimated 502K visits in September 2026, down 14% on the month before and down 7% over three months.
- Worldwide#24,779of 4.5M sites · Top 1%
- In Germany#1,118of 184K sites · Top 1%
- Pet Supplies, worldwide#105of 52,845 brands · Top 1%
- Pet Supplies, Germany#3of 1,165 brands · Top 1%
502K
estimated visits in September
1 mo ▼ −13.6%4 mo ▼ −7.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about ZooRoyal.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
ZooRoyal holds 4.5 out of 5 on Trustpilot over 2,870 reviews, 736 of them in the last twelve months: 70% of customers give five stars and 18% one star. That volume places ZooRoyal in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.
Pet Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What ZooRoyal sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read ZooRoyal's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places ZooRoyal in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What ZooRoyal is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
ZooRoyal runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since August 2022 (image, text, video).
20% Rabatt auf das gesamte Hundesortiment!ZooRoyal7 Oct 2026video
20% Rabatt auf das gesamte Hundesortiment!ZooRoyal5 Oct 2026video
20% Rabatt auf das gesamte Hundesortiment!ZooRoyal5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026ZooRoyal Petcare GmbHverified
Text ad21 Oct 2026ZooRoyal Petcare GmbHverified
Text ad21 Oct 2026ZooRoyal Petcare GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about ZooRoyal.
The creators who tag @zooroyal on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who ZooRoyal competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for ZooRoyal among Pet Supplies brands in Germany. The closest is zooplus.de, then bitiba.de, PetCenter.cz, Zoomalia, zoohit.cz, Maxi Zoo.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| zooplus.dezooplus.de | |||||||
| bitiba.debitiba.de | |||||||
| PetCenter.czpetcenter.cz | |||||||
| Zoomaliazoomalia.com | |||||||
| zoohit.czzoohit.cz | |||||||
| Maxi Zoomaxizoo.be |
07 · Company
The company behind ZooRoyal.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
ZooRoyal is a company based in Germany, founded in 2008 according to LinkedIn. It employs about 93 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany
- Founded
- 2008, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 93 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- zooroyal.de
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about ZooRoyal
What people ask Google about ZooRoyal.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is ZooRoyal a legit company?
According to Gravity by Benchr, ZooRoyal is a brand based in Germany: its Trustpilot profile is claimed by the brand, it employs 93 people on LinkedIn, it has 41,442 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
ZooRoyal reviews: is it worth it?
Customers rate ZooRoyal 4.5 out of 5 on Trustpilot over 2,870 reviews, 736 of them in the last twelve months: 70% give five stars, 18% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does ZooRoyal sell?
ZooRoyal is an online retailer for pet supplies and pet food, offering a wide range of products for dogs, cats, small animals, aquariums, and other pets. Gravity by Benchr classifies it under Pet Supplies. Source: Gravity by Benchr product classification.
Is there a ZooRoyal discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: ZooRoyal advertises on Facebook and Instagram and on Google, where its offers often run. Check zooroyal.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns ZooRoyal?
Gravity by Benchr records a company based in Germany, founded in 2008 according to LinkedIn, with 93 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is ZooRoyal doing well?
Not at the moment. Gravity by Benchr estimates about 501,600 visits to zooroyal.de in September 2026, down 14% in a month and down 7% over three months. ZooRoyal ranks #3 of 1,165 Pet Supplies brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does ZooRoyal spend on Meta ads?
Gravity by Benchr does not publish a spend figure for ZooRoyal on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in Germany?
Among Pet Supplies brands in Germany in the Gravity by Benchr index, ZooRoyal ranks #3 of 1,165 by estimated traffic. Its closest competitors on the same market are zooplus.de, bitiba.de, PetCenter.cz, Zoomalia, zoohit.cz. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with ZooRoyal.