Brand page · Pet Supplies
Absolute Pets: 197K visits a month, 78 active Meta ads.
Absolute Pets — Absolute Pets is a boutique pet care retail chain that offers premium and super-premium pet products, services and advice for pets' optimal well-being, including nutrition, toys, accessories, treats, grooming items, clothing and treatments. In September 2026 absolutepets.com drew an estimated 197K visits, down 1% on the month before. It ranks #1 of 87 Pet Supplies brands.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Absolute Pets is a boutique pet care retail chain that offers premium and super-premium pet products, services and advice for pets' optimal well-being, including nutrition, toys, accessories, treats, grooming items, clothing and treatments.
01 · Traffic
How much traffic Absolute Pets gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Absolute Pets drew an estimated 197K visits in September 2026, down 1% on the month before and up 21% over three months.
- Worldwide#53,254of 4.5M sites · Top 5%
- In South Africa#304of 33.7K sites · Top 1%
- Pet Supplies, worldwide#311of 52,845 brands · Top 1%
- Pet Supplies, South Africa#1of 87 brands · Top 5%
197K
estimated visits in September
1 mo ▼ −0.7%4 mo ▲ +21.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Absolute Pets.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Absolute Pets holds 3.7 out of 5 on Trustpilot over 7 reviews, 7 of them in the last twelve months: 57% of customers give five stars and 14% one star.
Pet Supply Store Pet Store Animal Feed Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Absolute Pets sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Absolute Pets's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Absolute Pets in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
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- Currency
- Data not available
04 · Ads
What Absolute Pets is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Absolute Pets runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since August 2022 (image, text, video).
Upgrade their grocery food 🐕Absolute Pets12 Oct 2026video
Quality food, real value 🐶Absolute Pets9 Oct 2026image
Running low again?Absolute Pets9 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Absolute Pets Pty (Ltd)verified
Text ad20 Oct 2026Absolute Pets Pty (Ltd)verified
Text ad20 Oct 2026Absolute Pets Pty (Ltd)verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Absolute Pets.
The creators who tag @absolute_pets on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @absolute_pets on Instagram, led by OSCARS ARC | WOOF Project (22.2K followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| OOSCARS ARC | WOOF Project@oscarsarc · 🇿🇦 ZA | Pets nature Creator | 22.2K | 0.8% | 7 | Tagged @absolute_pets |
06 · Competitors according to Gravity
Who Absolute Pets competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Absolute Pets among Pet Supplies brands. The closest is chewy.com, then petco.com, PetSmart, Petsense, Pet Supermarket, zooplus.co.uk.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| chewy.comchewy.com | |||||||
| petco.competco.com | |||||||
| PetSmartpetsmart.com | |||||||
| Petsensepetsense.com | |||||||
| Pet Supermarketpetsupermarket.com | |||||||
| zooplus.co.ukzooplus.co.uk |
07 · Company
The company behind Absolute Pets.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Absolute Pets is an e-commerce brand, founded in 2001 according to LinkedIn, on a domain registered in August 2003. It employs about 365 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 2001, per LinkedIn
- Domain registered
- 15 Aug 2003
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 365 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- absolutepets.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Absolute Pets
What people ask Google about Absolute Pets.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Absolute Pets legit or a scam?
According to Gravity by Benchr, Absolute Pets is a brand: its website has existed since August 2003, it employs 365 people on LinkedIn, it has 18,846 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is Absolute Pets known for?
Absolute Pets is a boutique pet care retail chain that offers premium and super-premium pet products, services and advice for pets' optimal well-being, including nutrition, toys, accessories, treats, grooming items, clothing and treatments. Gravity by Benchr classifies it under Pet Supplies. Source: Gravity by Benchr product classification.
Absolute Pets promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Absolute Pets advertises on Facebook and Instagram and on Google, where its offers often run. Check absolutepets.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Absolute Pets?
Gravity by Benchr records a company, founded in 2001 according to LinkedIn, on a domain registered in 2003, with 365 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Absolute Pets doing well?
Yes. Gravity by Benchr estimates about 196,500 visits to absolutepets.com in September 2026, down 1% in a month and up 21% over three months. Absolute Pets ranks #1 of 87 Pet Supplies brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Absolute Pets' ad budget?
Gravity by Benchr does not publish a spend figure for Absolute Pets on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands?
Among Pet Supplies brands in the Gravity by Benchr index, Absolute Pets ranks #1 of 87 by estimated traffic. Its closest competitors on the same market are chewy.com, petco.com, PetSmart, Petsense, Pet Supermarket. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Absolute Pets.