Brand page · Clothing · United States

Alloy Apparel Top 5% worldwide Top 5% in United States Top 5% in Clothing Top 5% in Clothing in United States
alloyapparel.com·🇺🇸 Houston, United States· Shopify·Since 2012

Alloy Apparel: 55.7K visits a month, 8 active Meta ads, Gravity score 476.

Alloy Apparel — Alloy Apparel is a direct-to-consumer women's lifestyle brand specializing in tall clothing with extended sizes and long inseams, offering contemporary styles including denim, pants, dresses, and tops at affordable prices. In September 2026 alloyapparel.com drew an estimated 55.7K visits, down 53% on the month before. It ranks #2,551 of 97,158 Clothing brands in United States and holds a 1.7 Trustpilot rating over 19 reviews.

alloyapparel.com@alloyapparel 40.8KFacebookLinkedIn 318Trustpilot 1.7Meta Ad Library 8

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
55.7K
−53% vs. August 2026
Instagram followers
40.8K
1,198 posts · @alloyapparel
Trustpilot
1.7
19 reviews · 5 in 12 months
Meta ads
8
active · on Google since 2024
Products
28%
in stock · 79 collections
Rank in United States
#2,551
of 97,158 in Clothing
LinkedIn
318
followers · 50 employees
Earned media value
€394.5
per month, Instagram

Gravity score

476/ 1000 · 10 of 10 indicators rated
Brand Power510
Momentum420
Performance498

Percentiles within 2787 peers: Clothing brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Alloy Apparel is a direct-to-consumer women's lifestyle brand specializing in tall clothing with extended sizes and long inseams, offering contemporary styles including denim, pants, dresses, and tops at affordable prices.

01 · Traffic

How much traffic Alloy Apparel gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Alloy Apparel drew an estimated 55.7K visits in September 2026, down 53% on the month before and down 3% over three months.

  • Worldwide#155,026of 4.5M sites · Top 5%
  • In United States#49,947of 1.2M sites · Top 5%
  • Clothing, worldwide#14,967of 459,295 brands · Top 5%
  • Clothing, United States#2,551of 97,158 brands · Top 5%
Monthly visitssource Sept 2026

55.7K

estimated visits in September

1 mo ▼ −52.7%4 mo ▼ −3.5%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Alloy Apparel.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Alloy Apparel holds 1.7 out of 5 on Trustpilot over 19 reviews, 5 of them in the last twelve months: 5% of customers give five stars and 84% one star. That volume places Alloy Apparel in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
1.7TrustScore · 19 reviews · 5 in 12 months
Top 50% review volume
5 ★5%
4 ★0%
3 ★0%
2 ★11%
1 ★84%

Activewear Store Men's Clothing Store Plus Size Clothing Store Underwear Store Women's Clothing Store Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Alloy Apparel sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Alloy Apparel sells on Shopify, 28% of its catalogue in stock. The best seller is Tall Stanton Flare Pants, at US$74.00, followed by Tall Julia Dressy Skinny Pants and Tall Demi Flare Pant.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Pants34%
Clothing Tops20%
Dresses11%
One-Pieces10%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing100%
Tote Bags0%
Gift Cards0%

The dominant category places Alloy Apparel in its comparison group.

Prices and ratingsstore data
Average rating
4.48 / 5
Rated products
88% of the catalogue
In stock
28%
Upper price quartile
US$51.99
Currency
USD

05 · Influencers

Who talks about Alloy Apparel.

The creators who tag @alloyapparel on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @alloyapparel on Instagram, led by Tall Size (15.2K followers, 0.0% engagement).

Influencersaccounts tagging @alloyapparel · Instagram
AccountProfileFollowersEngagementTagsRelationship
TTall Size@tallsize · 🇺🇸 USFashion style luxury Creator15.2K0.0%12Tagged @alloyapparel
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Alloy Apparel competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Alloy Apparel among Clothing brands in United States. The closest is longtallsally.com, then J. Jill, eloquii.com, Universal Standard, Curve & Bloom, Torrid.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
longtallsally.comlongtallsally.com
J. Jilljjill.com
eloquii.comeloquii.com
Universal Standarduniversalstandard.com
Curve & Bloomcurvebloomnashville.com
Torridtorrid.com
Competitors Gravity finds for Alloy Apparel. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Alloy Apparel with longtallsally.com

07 · Company

The company behind Alloy Apparel.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Alloy Apparel is a company based in Houston, United States, founded in 1996 according to LinkedIn, on a domain registered in November 2012. It employs about 50 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Houston
Founded
1996, per LinkedIn
Domain registered
12 Nov 2012
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
50 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
alloyapparel.com · Shopify · USD
Catalogue
79 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Alloy Apparel

What people ask Google about Alloy Apparel.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Alloy Apparel legit or a scam?

According to Gravity by Benchr, Alloy Apparel is a brand based in Houston, United States: its website has existed since November 2012, it sells on a Shopify store, it employs 50 people on LinkedIn, it has 40,784 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Alloy Apparel reviews: is it worth it?

Customers rate Alloy Apparel 1.7 out of 5 on Trustpilot over 19 reviews, 5 of them in the last twelve months: 5% give five stars, 84% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Alloy Apparel sell?

Alloy Apparel is a direct-to-consumer women's lifestyle brand specializing in tall clothing with extended sizes and long inseams, offering contemporary styles including denim, pants, dresses, and tops at affordable prices. Gravity by Benchr classifies it under Clothing, with Pants making up 34% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Alloy Apparel cost?

Alloy Apparel's best seller, Tall Stanton Flare Pants, sells US$74.00 on alloyapparel.com. 28% of the catalogue is in stock. Gravity does not track prices daily: check alloyapparel.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Alloy Apparel have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Alloy Apparel advertises on Facebook and Instagram and on Google, where its offers often run. Check alloyapparel.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Alloy Apparel?

Alloy Apparel sells on its own website, alloyapparel.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Alloy Apparel?

Gravity by Benchr records a company based in Houston, United States, founded in 1996 according to LinkedIn, on a domain registered in 2012, with 50 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Alloy Apparel growing?

Not at the moment. Gravity by Benchr estimates about 55,700 visits to alloyapparel.com in September 2026, down 53% in a month and down 3% over three months. Alloy Apparel ranks #2,551 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Alloy Apparel use?

Gravity by Benchr identifies alloyapparel.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since February 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Alloy Apparel spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Alloy Apparel on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, Alloy Apparel ranks #2,551 of 97,158 by estimated traffic. Its closest competitors on the same market are longtallsally.com, J. Jill, eloquii.com, Universal Standard, Curve & Bloom. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Alloy Apparel.