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- Allum & Sidaway
Brand page · Jewelry · United Kingdom
Allum & Sidaway traffic, ads & competitors 36k visits a month, 14 active Meta ads, Gravity score 616.
Allum & Sidaway — Allum & Sidaway is an independent family-run jewellery store offering luxury jewellery, watches and expert services including engagement rings, gifts and bespoke designs. In September 2026 allumandsidaway.co.uk drew an estimated 36k visits, up 86% on the month before. It ranks #293 of 6,772 Jewelry brands in the United Kingdom and holds a 4.9 Trustpilot rating over 213 reviews.
Updated Traffic Sept 2026Meta ads 14 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 265 peers: Jewelry brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Allum & Sidaway is an independent family-run jewellery store offering luxury jewellery, watches and expert services including engagement rings, gifts and bespoke designs.
01 · Traffic
Allum & Sidaway website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Allum & Sidaway drew an estimated 36k visits in September 2026, up 86% on the month before and up 84% over three months.
- Worldwide#225,066of 4.5m sites · Top 10%
- In United Kingdom#11,757of 192k sites · Top 10%
- Jewelry, worldwide#5,304of 132,285 brands · Top 5%
- Jewelry, United Kingdom#293of 6,772 brands · Top 5%
36k
estimated visits in September
1 mo ▲ +86.4%4 mo ▲ +84.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Allum & Sidaway reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Allum & Sidaway holds 4.9 out of 5 on Trustpilot over 213 reviews, 77 of them in the last twelve months: 96% of customers give five stars and 3% one star. That volume places Allum & Sidaway in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5%.
Jeweler Jewelry Designer Jewelry Store Jewellery Manufacturer Costume Jewelry Shop Watch Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Allum & Sidaway best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Allum & Sidaway sells on Shopify, 93% of its catalogue in stock. The best seller is Gift Wrap, at £3.99, followed by Nomination Stainless Steel and Enamel Smeaton's Tower Plymouth Link and Allum & Sidaway Gift Card.
#1Gift WrapAllum & Sidaway£3.99In stock
#2Nomination Stainless Steel and Enamel Smeaton's Tower Plymouth LinkAllum & Sidaway£29.00In stock
#3Allum & Sidaway Gift CardAllum & Sidaway£10.00–£1,000.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Allum & Sidaway in its comparison group.
- Average rating
- 5.00 / 5
- Rated products
- 0% of the catalogue
- In stock
- 93%
- Upper price quartile
- US$622.08
- Currency
- GBP
04 · Ads
Allum & Sidaway ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Allum & Sidaway runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since June 2022 (image, text, video).
Allum and Sidaway JewellersAllum and Sidaway Jewellers4 Oct 2026image
Allum and Sidaway JewellersAllum and Sidaway Jewellers25 Aug 2026image
Your Diamond DestinationAllum and Sidaway Jewellers25 Aug 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Allum and Sidaway Limitedverified
Text ad20 Oct 2026Allum and Sidaway Limitedverified
Text ad20 Oct 2026Allum and Sidaway Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Allum & Sidaway influencers
The creators who tag @allum_and_sidaway_jewellers on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @allum_and_sidaway_jewellers on Instagram, led by Annie Haak Designs Award-winning Jewellery (34.8k followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAnnie Haak Designs Award-winning Jewellery@anniehaakdesigns · 🇬🇧 GB | Fashion style luxury Creator | 34.8k | 0.5% | 1 | Tagged @allum_and_sidaway_jewellers |
06 · Competitors according to Gravity
Allum & Sidaway competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Allum & Sidaway among Jewelry brands in the United Kingdom. The closest is Jewelco London, then Celina Rupp, goldenhornjewellery.com, Claro Jewels, sarraflondon.co.uk, Shetland Jewellery.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Jewelco Londonjewelcolondon.com | |||||||
| Celina Ruppcelinaruppjewellery.co.uk | |||||||
| goldenhornjewellery.comgoldenhornjewellery.com | |||||||
| Claro Jewelsclarojewels.com | |||||||
| sarraflondon.co.uksarraflondon.co.uk | |||||||
| Shetland Jewelleryshetlandjewellery.co.uk |
07 · Company
Who is behind Allum & Sidaway?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Allum & Sidaway is a company based in Shaftesbury, United Kingdom, on a domain registered in June 2008. It employs about 24 people.
- Entity country
- 🇬🇧 United Kingdom · Shaftesbury
- Domain registered
- 17 Jun 2008
- Status
- Operating
- Employees
- 24 on LinkedIn · 51-200
- Own store
- allumandsidaway.co.uk · Shopify · GBP
- Catalogue
- 203 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Allum & Sidaway
What people ask Google about Allum & Sidaway.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Allum & Sidaway a legit company?
According to Gravity by Benchr, Allum & Sidaway is a brand based in Shaftesbury, United Kingdom: its website has existed since June 2008, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 24 people on LinkedIn, it has 2,928 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Allum & Sidaway reviews: is it worth it?
Customers rate Allum & Sidaway 4.9 out of 5 on Trustpilot over 213 reviews, 77 of them in the last twelve months: 96% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Allum & Sidaway sell?
Allum & Sidaway is an independent family-run jewellery store offering luxury jewellery, watches and expert services including engagement rings, gifts and bespoke designs. Gravity by Benchr classifies it under Jewelry, with Charms & Pendants making up 23% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Allum & Sidaway expensive?
Allum & Sidaway's best seller, Gift Wrap, sells £3.99 on allumandsidaway.co.uk. 93% of the catalogue is in stock. Gravity does not track prices daily: check allumandsidaway.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Allum & Sidaway promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Allum & Sidaway advertises on Facebook and Instagram and on Google, where its offers often run. Check allumandsidaway.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Allum & Sidaway?
Allum & Sidaway sells on its own website, allumandsidaway.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Allum & Sidaway?
Gravity by Benchr records a company based in Shaftesbury, United Kingdom, whose domain was registered in 2008, with 24 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Allum & Sidaway doing well?
Yes. Gravity by Benchr estimates about 36,000 visits to allumandsidaway.co.uk in September 2026, up 86% in a month and up 84% over three months. Allum & Sidaway ranks #293 of 6,772 Jewelry brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Allum & Sidaway use?
Gravity by Benchr identifies allumandsidaway.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Allum & Sidaway's ad budget?
Gravity by Benchr does not publish a spend figure for Allum & Sidaway on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in the United Kingdom?
Among Jewelry brands in the United Kingdom in the Gravity by Benchr index, Allum & Sidaway ranks #293 of 6,772 by estimated traffic. Its closest competitors on the same market are Jewelco London, Celina Rupp, goldenhornjewellery.com, Claro Jewels and sarraflondon.co.uk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Allum & Sidaway.