Brand page · Pet Supplies · United States
Alpha Paw traffic, ads & competitors 71.7k visits a month, 9 active Meta ads, Gravity score 511.
Alpha Paw — Alpha Paw is an online retailer that sells vet-recommended pet supplies for dogs and cats at low prices, featuring unique pet products not sold in stores. In September 2026 alphapaw.com drew an estimated 71.7k visits, down 17% on the month before. It ranks #170 of 7,399 Pet Supplies brands in the United States and holds a 4.1 Trustpilot rating over 548 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 276 peers: Pet Supplies brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Alpha Paw is an online retailer that sells vet-recommended pet supplies for dogs and cats at low prices, featuring unique pet products not sold in stores.
01 · Traffic
Alpha Paw website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Alpha Paw drew an estimated 71.7k visits in September 2026, down 17% on the month before and down 31% over three months.
- Worldwide#124,724of 4.5m sites · Top 5%
- In United States#40,497of 1.2m sites · Top 5%
- Pet Supplies, worldwide#932of 52,845 brands · Top 5%
- Pet Supplies, United States#170of 7,399 brands · Top 5%
71.7k
estimated visits in September
1 mo ▼ −17.0%4 mo ▼ −31.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Alpha Paw reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Alpha Paw holds 4.1 out of 5 on Trustpilot over 548 reviews, 3 of them in the last twelve months: 79% of customers give five stars and 16% one star. That volume places Alpha Paw in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Pet Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Alpha Paw best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Alpha Paw sells on Shopify, 96% of its catalogue in stock. The best seller is PawRamp – The #1 Vet-Recommended Way to Protect Your Dog’s Back & Joints, at US$154.99, followed by DachRamp™ - The #1 Vet-Recommended Way to Protect Your Dachshund's Back & Joints and Magic Pee Pads XL.
#1PawRamp – The #1 Vet-Recommended Way to Protect Your Dog’s Back & JointsAlpha PawUS$154.99In stock
#2DachRamp™ - The #1 Vet-Recommended Way to Protect Your Dachshund's Back & JointsAlpha PawUS$154.99In stock
#3Magic Pee Pads XLAlpha PawUS$27.00–US$69.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Alpha Paw in its comparison group.
- Average rating
- 4.78 / 5
- Rated products
- 41% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$78.00
- Currency
- USD
04 · Ads
Alpha Paw ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Alpha Paw runs Meta ads on Facebook, Instagram, Threads, and has advertised on Google since February 2022 (image, text, video).
Keep your Corgi safe ❤️Alpha Paw24 Sept 2026image
Keep your Chihuahua safe ❤️Alpha Paw24 Sept 2026image
Keep your Bulldog safe ❤️Alpha Paw11 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Paw Marvel LLCverified
Text ad19 Oct 2026Paw Marvel LLCverified
Text ad19 Oct 2026Paw Marvel LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Alpha Paw influencers
The creators who tag @alpha.paw on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @alpha.paw on Instagram, led by Copley, a Boston Golden 🐾💙 (55.6k followers, 97.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCopley, a Boston Golden 🐾💙@copleythegoldenboy · 🇺🇸 US | Pets nature Creator | 55.6k | 97.5% | 9 | Tagged @alpha.paw |
06 · Competitors according to Gravity
Alpha Paw competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Alpha Paw among Pet Supplies brands in the United States. The closest is Meowgicians™, then meltheclothing.com, RockyKanaka, WOOF + WEEN, MY PET DESIGNS®, Foxy Roxy's Supply Co..
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Meowgicians™meowgicians.com | |||||||
| meltheclothing.commeltheclothing.com | |||||||
| RockyKanakashoprockykanaka.com | |||||||
| WOOF + WEENwoofandween.com | |||||||
| MY PET DESIGNS®mypetd.com | |||||||
| Foxy Roxy's Supply Co.foxyroxyssupplyco.com |
07 · Company
Who is behind Alpha Paw?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Alpha Paw is a company based in Sheridan, United States, on a domain registered in January 2006. It employs about 6 people and is listed at early_stage_venture stage.
- Entity country
- 🇺🇸 United States · Sheridan
- Domain registered
- 9 Jan 2006
- Status
- Operating
- Employees
- 6 on LinkedIn
- Funding stage
- Early stage venture · last deal: series a
- Own store
- alphapaw.com · Shopify · USD
- Catalogue
- 46 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Alpha Paw
What people ask Google about Alpha Paw.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Alpha Paw legit or a scam?
According to Gravity by Benchr, Alpha Paw is a brand based in Sheridan, United States: its website has existed since January 2006, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 6 people on LinkedIn, it has 775,991 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Alpha Paw reviews: is it worth it?
Customers rate Alpha Paw 4.1 out of 5 on Trustpilot over 548 reviews, 3 of them in the last twelve months: 79% give five stars, 16% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Alpha Paw known for?
Alpha Paw is an online retailer that sells vet-recommended pet supplies for dogs and cats at low prices, featuring unique pet products not sold in stores. Gravity by Benchr classifies it under Pet Supplies, with Clothing Tops making up 26% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Alpha Paw expensive?
Alpha Paw's best seller, PawRamp – The #1 Vet-Recommended Way to Protect Your Dog’s Back & Joints, sells US$154.99 on alphapaw.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check alphapaw.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Alpha Paw discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Alpha Paw advertises on Facebook and Instagram and on Google, where its offers often run. Check alphapaw.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Alpha Paw?
Alpha Paw sells on its own website, alphapaw.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Alpha Paw?
Gravity by Benchr records a company based in Sheridan, United States, whose domain was registered in 2006, with 6 employees on LinkedIn, listed at early_stage_venture stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Alpha Paw growing?
Not at the moment. Gravity by Benchr estimates about 71,700 visits to alphapaw.com in September 2026, down 17% in a month and down 31% over three months. Alpha Paw ranks #170 of 7,399 Pet Supplies brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Alpha Paw use?
Gravity by Benchr identifies alphapaw.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Alpha Paw's ad budget?
Gravity by Benchr does not publish a spend figure for Alpha Paw on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in the United States?
Among Pet Supplies brands in the United States in the Gravity by Benchr index, Alpha Paw ranks #170 of 7,399 by estimated traffic. Its closest competitors on the same market are Meowgicians™, meltheclothing.com, RockyKanaka, WOOF + WEEN and MY PET DESIGNS®. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Alpha Paw.