Brand page · Suitcases · United Kingdom

Antler Top 1% worldwide Top 1% in United Kingdom Top 5% in Suitcases Top 5% in Suitcases in United Kingdom
antler.co.uk·🇬🇧 London, United Kingdom· Shopify·Since 1996

Antler: 332K visits a month, 749 active Meta ads, Gravity score 626.

Antler — Antler UK is a British luggage brand that sells stylish suitcases, hand luggage, business bags, and accessories. In September 2026 antler.co.uk drew an estimated 332K visits, down 24% on the month before. It ranks #2 of 78 Suitcases brands in United Kingdom and holds a 4.4 Trustpilot rating over 4,845 reviews.

antler.co.uk@antlerofficial 117KFacebookTrustpilot 4.4Meta Ad Library 749

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
332K
−24% vs. August 2026
Instagram followers
117K
1,002 posts · @antlerofficial
Trustpilot
4.4
4,845 reviews · 1,799 in 12 months
Meta ads
749
active · on Google since 2024
Products
90%
in stock · 235 collections
Rank in United Kingdom
#2
of 78 in Suitcases
LinkedIn
—
Data not available
Earned media value
€39.4k
per month, Instagram

Gravity score

626/ 1000 · 9 of 10 indicators rated
Brand Power592
Momentum600
Performance686

Percentiles within 6 peers: Suitcases brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Antler UK is a British luggage brand that sells stylish suitcases, hand luggage, business bags, and accessories.

01 · Traffic

How much traffic Antler gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Antler drew an estimated 332K visits in September 2026, down 24% on the month before and down 8% over three months.

  • Worldwide#34,531of 4.5M sites · Top 1%
  • In United Kingdom#1,709of 192K sites · Top 1%
  • Suitcases, worldwide#29of 1,776 brands · Top 5%
  • Suitcases, United Kingdom#2of 78 brands · Top 5%
Monthly visitssource Sept 2026

332K

estimated visits in September

1 mo ▼ −24.1%4 mo ▼ −8.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Antler.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Antler holds 4.4 out of 5 on Trustpilot over 4,845 reviews, 1,799 of them in the last twelve months: 77% of customers give five stars and 13% one star. That volume places Antler in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, Antler scores 4.6 over 41 reviews.

Trustpilotclaimed page · read 20 Oct 2026
4.4TrustScore · 4,845 reviews · 1,799 in 12 months
Top 5% review volumeTop 20% rating quality
5 ★77%
4 ★6%
3 ★2%
2 ★2%
1 ★13%

Luggage Store Bags and Luggage Store

Google reviewsread 20 Oct 2026
4.641 reviews on the Google business profile
5 ★76%
4 ★7%
3 ★2%
2 ★2%
1 ★12%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Antler sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Antler sells on Shopify, 90% of its catalogue in stock. The best seller is Packing Cubes in Taupe - Set of 4, at £50.00, followed by Luggage Tag in Coral and Packing Cubes in Black - Set of 4.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Suitcases35%
Backpacks8%
Packing Organizers6%
Luggage Tags5%

Share of the catalogue by product family.

Activity mixdominant: Suitcases
Suitcases49%
Luggage Accessories16%
Backpacks9%
Handbags, Wallets & Cases6%
Duffel Bags4%

The dominant category places Antler in its comparison group.

Prices and ratingsstore data
Average rating
4.90 / 5
Rated products
94% of the catalogue
In stock
90%
Upper price quartile
US$304.42
Currency
GBP

05 · Influencers

Who talks about Antler.

The creators who tag @antlerofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @antlerofficial on Instagram, led by Kim Turkington (214K followers, 2.3% engagement).

Influencersaccounts tagging @antlerofficial · Instagram
AccountProfileFollowersEngagementTagsRelationship
KKim Turkington@kimturkington_ · 🇬🇧 GBFashion style luxury Creator214K2.3%2Tagged @antlerofficial
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Antler competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Antler among Suitcases brands in United Kingdom. The closest is Samsonite Canada, then American Tourister, mesbagages.com, Markenkoffer, travelite GmbH Co, Bags To Go.

CompetitorsSuitcases · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Samsonite Canadasamsonite.ca
American Touristeramericantourister.co.uk
mesbagages.commesbagages.com
Markenkoffermarkenkoffer.de
travelite GmbH Cotravelite.com
Bags To Gobagstogo.com.au
Competitors Gravity finds for Antler. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Antler with Samsonite Canada

07 · Company

The company behind Antler.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Antler is a company based in London, United Kingdom, on a domain registered in December 1996. It is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · London
Founded
Data not available
Domain registered
18 Dec 1996
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
M and a
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
antler.co.uk · Shopify · GBP
Catalogue
235 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Antler

What people ask Google about Antler.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Antler legit or a scam?

According to Gravity by Benchr, Antler is a brand based in London, United Kingdom: its website has existed since December 1996, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 117,335 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Antler?

Customers rate Antler 4.4 out of 5 on Trustpilot over 4,845 reviews, 1,799 of them in the last twelve months: 77% give five stars, 13% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, Antler scores 4.6 over 41 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Antler sell?

Antler UK is a British luggage brand that sells stylish suitcases, hand luggage, business bags, and accessories. Gravity by Benchr classifies it under Suitcases, with Suitcases making up 35% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Antler prices: how much is it?

Antler's best seller, Packing Cubes in Taupe - Set of 4, sells £50.00 on antler.co.uk. 90% of the catalogue is in stock. Gravity does not track prices daily: check antler.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Antler promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Antler advertises on Facebook and Instagram and on Google, where its offers often run. Check antler.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Antler?

Antler sells on its own website, antler.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Antler?

Gravity by Benchr records a company based in London, United Kingdom, whose domain was registered in 1996, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Antler doing well?

Not at the moment. Gravity by Benchr estimates about 332,400 visits to antler.co.uk in September 2026, down 24% in a month and down 8% over three months. Antler ranks #2 of 78 Suitcases brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Antler use?

Gravity by Benchr identifies antler.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Antler spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Antler on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Suitcases brands in United Kingdom?

Among Suitcases brands in United Kingdom in the Gravity by Benchr index, Antler ranks #2 of 78 by estimated traffic. Its closest competitors on the same market are Samsonite Canada, American Tourister, mesbagages.com, Markenkoffer, travelite GmbH Co. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Antler.