1. Gravity
  2. Rankings
  3. Luggage & Bags
  4. Suitcases
  5. Antler

Brand page · Suitcases · United States

Antler Top 5% worldwide Top 5% in the United States Top 5% in Suitcases Top 10% in Suitcases in the United States
antler.com·🇺🇸 New York, United States· Shopify·Since 1996

Antler traffic, ads & competitors 177k visits a month, 749 active Meta ads, Gravity score 509.

Antler — Antler is a British travel brand that sells premium luggage, casual bags, and accessories. The company offers a range of products including carry-on bags, suitcases, luggage sets, travel bags, and travel accessories. In September 2026 antler.com drew an estimated 177k visits, down 5% on the month before. It ranks #11 of 167 Suitcases brands in the United States and holds a 4.1 Trustpilot rating over 975 reviews.

antler.com@antlerofficial 117kFacebookLinkedIn 6.7kTrustpilot 4.1Meta Ad Library 749

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
177k
−5% vs. August 2026
Instagram followers
117k
1,002 posts · @antlerofficial
Trustpilot
4.1
975 reviews · 296 in 12 months
Meta ads
749
active · on Google since 2024
Products
92%
in stock · 189 collections
Rank in the United States
#11
of 167 in Suitcases
LinkedIn
6.7k
followers · 119 employees
Earned media value
€39.4k
per month, Instagram

Gravity score

509/ 1000 · 9 of 10 indicators rated
Brand Power469
Momentum429
Performance629

Percentiles within 6 peers: Suitcases brands in the United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Antler is a British travel brand that sells premium luggage, casual bags, and accessories. The company offers a range of products including carry-on bags, suitcases, luggage sets, travel bags, and travel accessories.

01 · Traffic

Antler website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Antler drew an estimated 177k visits in September 2026, down 5% on the month before and down 40% over three months.

  • Worldwide#58,045of 4.5m sites · Top 5%
  • In United States#19,089of 1.2m sites · Top 5%
  • Suitcases, worldwide#61of 1,776 brands · Top 5%
  • Suitcases, United States#11of 167 brands · Top 10%
Monthly visitssource Sept 2026

177k

estimated visits in September

1 mo ▼ −4.7%4 mo ▼ −40.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

Antler reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Antler holds 4.1 out of 5 on Trustpilot over 975 reviews, 296 of them in the last twelve months: 65% of customers give five stars and 17% one star. That volume places Antler in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.

Trustpilotclaimed page · read 20 Oct 2026
4.1TrustScore · 975 reviews · 296 in 12 months
Top 10% review volumeTop 30% rating quality
5 ★65%
4 ★8%
3 ★6%
2 ★4%
1 ★17%

Bags and Luggage Store Bag Shop Luggage Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Antler best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Antler sells on Shopify, 92% of its catalogue in stock. The best seller is Luggage Tag in Coral, at US$20.00, followed by Packing Cubes in Taupe - Set of 4 and Packing Cubes in Green - Set of 4.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Checked Suitcases16%
Suitcases15%
Carry-On Suitcases9%
Backpacks9%

Share of the catalogue by product family.

Activity mixdominant: Suitcases
Suitcases49%
Luggage Accessories20%
Backpacks9%
Handbags, Wallets & Cases6%
Duffel Bags5%

The dominant category places Antler in its comparison group.

Prices and ratingsstore data
Average rating
4.89 / 5
Rated products
95% of the catalogue
In stock
92%
Upper price quartile
US$325.00
Currency
USD

05 · Influencers

Antler influencers

The creators who tag @antlerofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @antlerofficial on Instagram, led by Kim Turkington (214k followers, 2.3% engagement).

Influencersaccounts tagging @antlerofficial · Instagram
AccountProfileFollowersEngagementTagsRelationship
KKim Turkington@kimturkington_ · 🇬🇧 GBFashion style luxury Creator214k2.3%2Tagged @antlerofficial
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Antler competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Antler among Suitcases brands in the United States. The closest is americantourister.se, then LEVEL8, Eagle Creek, Eminent, travelite GmbH Co, Briggs and Riley.

CompetitorsSuitcases · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
americantourister.seamericantourister.se
LEVEL8level8cases.com
Eagle Creekeaglecreek.com
Eminenteminent.com
travelite GmbH Cotravelite.com
Briggs and Rileybriggs-riley.com
Competitors Gravity finds for Antler. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Antler with americantourister.se

07 · Company

Who is behind Antler?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Antler is a company based in New York, United States, founded in 1914 according to LinkedIn, on a domain registered in June 1996. It employs about 119 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · New York
Founded
1914, per LinkedIn
Domain registered
4 Jun 1996
Status
Operating
Employees
119 on LinkedIn
DistributionGravity index, Nov 2026
Own store
antler.com · Shopify · USD
Catalogue
189 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Antler

What people ask Google about Antler.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Antler a legit company?

According to Gravity by Benchr, Antler is a brand based in New York, United States: its website has existed since June 1996, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 119 people on LinkedIn, it has 117,335 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Antler reviews

Customers rate Antler 4.1 out of 5 on Trustpilot over 975 reviews, 296 of them in the last twelve months: 65% give five stars, 17% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Antler?

Antler is a British travel brand that sells premium luggage, casual bags, and accessories. The company offers a range of products including carry-on bags, suitcases, luggage sets, travel bags, and travel accessories. Gravity by Benchr classifies it under Suitcases, with Checked Suitcases making up 16% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Antler cost?

Antler's best seller, Luggage Tag in Coral, sells US$20.00 on antler.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check antler.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Antler promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Antler advertises on Facebook and Instagram and on Google, where its offers often run. Check antler.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Antler?

Antler sells on its own website, antler.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Antler?

Gravity by Benchr records a company based in New York, United States, founded in 1914 according to LinkedIn, on a domain registered in 1996, with 119 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Antler doing well?

Not at the moment. Gravity by Benchr estimates about 176,800 visits to antler.com in September 2026, down 5% in a month and down 40% over three months. Antler ranks #11 of 167 Suitcases brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Antler use?

Gravity by Benchr identifies antler.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Antler's ad budget?

Gravity by Benchr does not publish a spend figure for Antler on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Suitcases brands in the United States?

Among Suitcases brands in the United States in the Gravity by Benchr index, Antler ranks #11 of 167 by estimated traffic. Its closest competitors on the same market are americantourister.se, LEVEL8, Eagle Creek, Eminent and travelite GmbH Co. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Antler.