Brand page · Outdoor Recreation · Sweden

Astro Sweden Top 5% worldwide Top 5% in Sweden Top 5% in Outdoor Recreation Top 5% in Outdoor Recreation in Sweden
astrosweden.se·🇸🇪 Sweden· Shopify

Astro Sweden: 125K visits a month, 29 active Meta ads, Gravity score 583.

Astro Sweden — Astro Sweden is an outdoor adventure retail store specializing in hunting, optics, astronomy, and outdoor equipment. The company offers a wide range of products including binoculars, telescopes, microscopes, clothing, footwear, hunting optics, and various outdoor gear. In September 2026 astrosweden.se drew an estimated 125K visits, down 30% on the month before. It ranks #8 of 462 Outdoor Recreation brands in Sweden and holds a 4.4 Trustpilot rating over 276 reviews.

astrosweden.se@astrosweden_jakt 11.5KLinkedIn 564Trustpilot 4.4Meta Ad Library 29

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
125K
−30% vs. August 2026
Instagram followers
11.5K
1,208 posts · @astrosweden_jakt
Trustpilot
4.4
276 reviews · 57 in 12 months
Meta ads
29
active · on Google since 2021
Products
90%
in stock
Rank in Sweden
#8
of 462 in Outdoor Recreation
LinkedIn
564
followers · 27 employees
Earned media value
—
Data not available

Gravity score

583/ 1000 · 8 of 10 indicators rated
Brand Power641
Momentum508
Performance600

Percentiles within 12 peers: Outdoor Recreation brands in Sweden with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Astro Sweden is an outdoor adventure retail store specializing in hunting, optics, astronomy, and outdoor equipment. The company offers a wide range of products including binoculars, telescopes, microscopes, clothing, footwear, hunting optics, and various outdoor gear.

01 · Traffic

How much traffic Astro Sweden gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Astro Sweden drew an estimated 125K visits in September 2026, down 30% on the month before and down 18% over three months.

  • Worldwide#77,791of 4.5M sites · Top 5%
  • In Sweden#601of 27.3K sites · Top 5%
  • Outdoor Recreation, worldwide#1,285of 101,136 brands · Top 5%
  • Outdoor Recreation, Sweden#8of 462 brands · Top 5%
Monthly visitssource Sept 2026

125K

estimated visits in September

1 mo ▼ −30.3%4 mo ▼ −17.8%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Astro Sweden.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Astro Sweden holds 4.4 out of 5 on Trustpilot over 276 reviews, 57 of them in the last twelve months: 69% of customers give five stars and 16% one star. That volume places Astro Sweden in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.

Trustpilotclaimed page · read 21 Oct 2026
4.4TrustScore · 276 reviews · 57 in 12 months
Top 20% review volumeTop 20% rating quality
5 ★69%
4 ★8%
3 ★4%
2 ★3%
1 ★16%

Hunting Store Outdoor Clothing and Equipment Shop Binoculars Store Telescope Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Astro Sweden sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Astro Sweden sells on Shopify, 90% of its catalogue in stock. The best seller is Astro Sweden Presentkort, at SEK 100.00–SEK 10,000.00, followed by Solförmörkelseglasögon Astrosolar and Haven Powerpump V2.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Scopes1%
Optic Accessories1%
Binoculars0%
Weapon Care & Accessories0%

Share of the catalogue by product family.

Activity mixdominant: Outdoor Recreation
Outdoor Recreation31%
Optics10%
Weapons & Weapon Accessories8%
Camera & Optic Accessories7%
Clothing7%

The dominant category places Astro Sweden in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
0% of the catalogue
In stock
90%
Upper price quartile
US$199.36
Currency
SEK

05 · Influencers

Who talks about Astro Sweden.

The creators who tag @astrosweden_jakt on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @astrosweden_jakt on Instagram, led by Rasmus Boström (18.1K followers, 3.6% engagement).

Influencersaccounts tagging @astrosweden_jakt · Instagram
AccountProfileFollowersEngagementTagsRelationship
RRasmus Boström@rasmus_bostrom · 🇸🇪 SEPets nature Creator18.1K3.6%15Tagged @astrosweden_jakt
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Astro Sweden competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Astro Sweden among Outdoor Recreation brands in Sweden. The closest is Widforss.se, then Safari Outdoor, Hunting & Fishing, Sportsman, huntinglife.dk, Jägarliv.

CompetitorsOutdoor Recreation · Sweden · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Widforss.sewidforss.se
Safari Outdoorsafarioutdoor.co.za
Hunting & Fishinghuntingandfishing.co.nz
Sportsmansportsmans.com
huntinglife.dkhuntinglife.dk
Jägarlivjagarliv.se
Competitors Gravity finds for Astro Sweden. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Astro Sweden with Widforss.se

07 · Company

The company behind Astro Sweden.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Astro Sweden is a company based in Sweden, founded in 2008 according to LinkedIn. It employs about 27 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇸🇪 Sweden
Founded
2008, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
27 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
astrosweden.se · Shopify · SEK
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Astro Sweden

What people ask Google about Astro Sweden.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Astro Sweden legit or a scam?

According to Gravity by Benchr, Astro Sweden is a brand based in Sweden: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 27 people on LinkedIn, it has 11,536 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Astro Sweden reviews: is it worth it?

Customers rate Astro Sweden 4.4 out of 5 on Trustpilot over 276 reviews, 57 of them in the last twelve months: 69% give five stars, 16% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Astro Sweden sell?

Astro Sweden is an outdoor adventure retail store specializing in hunting, optics, astronomy, and outdoor equipment. The company offers a wide range of products including binoculars, telescopes, microscopes, clothing, footwear, hunting optics, and various outdoor gear. Gravity by Benchr classifies it under Outdoor Recreation, with Scopes making up 1% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Astro Sweden expensive?

Astro Sweden's best seller, Astro Sweden Presentkort, sells from SEK 100.00 to SEK 10,000.00 on astrosweden.se. 90% of the catalogue is in stock. Gravity does not track prices daily: check astrosweden.se before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Astro Sweden promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Astro Sweden advertises on Facebook and Instagram and on Google, where its offers often run. Check astrosweden.se for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Astro Sweden?

Astro Sweden sells on its own website, astrosweden.se, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Astro Sweden?

Gravity by Benchr records a company based in Sweden, founded in 2008 according to LinkedIn, with 27 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Astro Sweden doing well?

Not at the moment. Gravity by Benchr estimates about 124,700 visits to astrosweden.se in September 2026, down 30% in a month and down 18% over three months. Astro Sweden ranks #8 of 462 Outdoor Recreation brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Astro Sweden use?

Gravity by Benchr identifies astrosweden.se as a Shopify store (standard plan, not Shopify Plus), selling in SEK. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Astro Sweden spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Astro Sweden on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Outdoor Recreation brands in Sweden?

Among Outdoor Recreation brands in Sweden in the Gravity by Benchr index, Astro Sweden ranks #8 of 462 by estimated traffic. Its closest competitors on the same market are Widforss.se, Safari Outdoor, Hunting & Fishing, Sportsman, huntinglife.dk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Astro Sweden.