Brand page · Video Game Software · United States
Atari® traffic, ads & competitors 419k visits a month, 183 active Meta ads, Gravity score 565.
Atari® — Atari is a multi-platform global interactive entertainment and licensing company that owns and manages a portfolio of more than 200 games and franchises, delivering games online and through various platforms. In September 2026 atari.com drew an estimated 419k visits, down 3% on the month before. It ranks #1 of 363 Video Game Software brands in the United States and holds a 1.9 Trustpilot rating over 37 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 8 peers: Video Game Software brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Atari is a multi-platform global interactive entertainment and licensing company that owns and manages a portfolio of more than 200 games and franchises, delivering games online and through various platforms.
01 · Traffic
Atari® website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Atari® drew an estimated 419k visits in September 2026, down 3% on the month before and down 25% over three months.
- Worldwide#28,653of 4.5m sites · Top 1%
- In United States#9,331of 1.2m sites · Top 1%
- Video Game Software, worldwide#26of 2,446 brands · Top 5%
- Video Game Software, United States#1of 363 brands · Top 1%
419k
estimated visits in September
1 mo ▼ −2.6%4 mo ▼ −24.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Atari® reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Atari® holds 1.9 out of 5 on Trustpilot over 37 reviews, 16 of them in the last twelve months: 8% of customers give five stars and 81% one star. That volume places Atari® in the top 40% of the 270,321 Trustpilot pages in the Gravity index.
Video Game Store Gaming service Provider Video Arcade
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Atari® best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Atari® sells on Shopify, 82% of its catalogue in stock. The best seller is Atari 2600+ Console & Joystick, at US$129.99, followed by CX30+ Paddle Controller Bundle and Atari 2600+ PAC-MAN Edition Console & Joystick.
#1Atari 2600+ Console & JoystickAtari®US$129.99In stock
#2CX30+ Paddle Controller BundleAtari®US$39.99In stock
#3Atari 2600+ PAC-MAN Edition Console & JoystickAtari®US$169.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Atari® in its comparison group.
- Average rating
- 4.71 / 5
- Rated products
- 62% of the catalogue
- In stock
- 82%
- Upper price quartile
- US$57.49
- Currency
- USD
04 · Ads
Atari® ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Atari® runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2025 (image, video).
The 800XL - 25 built-in games, a full-size mechanical keyboard, and a working cartridge slotAtari14 Oct 2026image
The 800XL - 25 built-in games, a full-size mechanical keyboard, and a working cartridge slotAtari14 Oct 2026image
The 800XL - 25 built-in games, a full-size mechanical keyboard, and a working cartridge slotAtari14 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Atari® influencers
The creators who tag @atari on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @atari on Instagram, led by Nubeo Watches (29.6k followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| NNubeo Watches@nubeo_watches · INTL | Tech gadgets innovation Creator | 29.6k | 0.2% | 5 | Tagged @atari |
06 · Competitors according to Gravity
Atari® competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Atari® among Video Game Software brands in the United States. The closest is R36S, then Retroid Pocket, Retro Lovers, PS1-Nostalgia, RETROVERSE, litnxt.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| R36Sr36s-console.com | |||||||
| Retroid Pocketgoretroid.com | |||||||
| Retro Loversretrolovers.cl | |||||||
| PS1-Nostalgiaps-nostalgia.com | |||||||
| RETROVERSEretroversepro.com | |||||||
| litnxtlitnxt.com |
07 · Company
Who is behind Atari®?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Atari® is a company based in New York, United States, founded in 1972 according to LinkedIn, on a domain registered in April 1998. It employs about 924 people and is listed at m_and_a stage.
- Entity country
- 🇺🇸 United States · New York
- Founded
- 1972, per LinkedIn
- Domain registered
- 1 Apr 1998
- Status
- was_acquired
- Employees
- 924 on LinkedIn
- Funding stage
- M and a · last deal: post ipo debt
- Own store
- atari.com · Shopify · USD
- Catalogue
- 178 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Atari®
What people ask Google about Atari®.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Atari® a legit company?
According to Gravity by Benchr, Atari® is a brand based in New York, United States: its website has existed since April 1998, it sells on a Shopify store, it employs 924 people on LinkedIn, it has 166,517 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Atari®?
Customers rate Atari® 1.9 out of 5 on Trustpilot over 37 reviews, 16 of them in the last twelve months: 8% give five stars, 81% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Atari® sell?
Atari is a multi-platform global interactive entertainment and licensing company that owns and manages a portfolio of more than 200 games and franchises, delivering games online and through various platforms. Gravity by Benchr classifies it under Video Game Software, with Video Game Software making up 24% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Atari® expensive?
Atari®'s best seller, Atari 2600+ Console & Joystick, sells US$129.99 on atari.com. 82% of the catalogue is in stock. Gravity does not track prices daily: check atari.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Atari® discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Atari® advertises on Facebook and Instagram and on Google, where its offers often run. Check atari.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Atari®?
Atari® sells on its own website, atari.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Atari®?
Gravity by Benchr records a company based in New York, United States, founded in 1972 according to LinkedIn, on a domain registered in 1998, with 924 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Atari® growing?
Not at the moment. Gravity by Benchr estimates about 418,600 visits to atari.com in September 2026, down 3% in a month and down 25% over three months. Atari® ranks #1 of 363 Video Game Software brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Atari® use?
Gravity by Benchr identifies atari.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Atari® spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Atari® on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Video Game Software brands in the United States?
Among Video Game Software brands in the United States in the Gravity by Benchr index, Atari® ranks #1 of 363 by estimated traffic. Its closest competitors on the same market are R36S, Retroid Pocket, Retro Lovers, PS1-Nostalgia and RETROVERSE. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Atari®.