Brand page · Clothing · Netherlands
Aurélien: 384K visits a month, 905 active Meta ads, Gravity score 656.
Aurélien — Aurélien is an online store offering luxury fashion and lifestyle products including clothing, footwear, and accessories with a focus on timeless style and artisanal craftsmanship. In September 2026 aurelien-online.com drew an estimated 384K visits, down 5% on the month before. It ranks #371 of 97,158 Clothing brands in Netherlands and holds a 4.2 Trustpilot rating over 2,387 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 126 peers: Clothing brands in Netherlands with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Aurélien is an online store offering luxury fashion and lifestyle products including clothing, footwear, and accessories with a focus on timeless style and artisanal craftsmanship.
01 · Traffic
How much traffic Aurélien gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Aurélien drew an estimated 384K visits in September 2026, down 5% on the month before and down 6% over three months.
- Worldwide#30,747of 4.5M sites · Top 1%
- In United States#9,961of 1.2M sites · Top 1%
- Clothing, worldwide#2,611of 459,295 brands · Top 1%
- Clothing, United States#371of 97,158 brands · Top 1%
384K
estimated visits in September
1 mo ▼ −5.5%4 mo ▼ −6.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Aurélien.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Aurélien holds 4.2 out of 5 on Trustpilot over 2,387 reviews, 518 of them in the last twelve months: 77% of customers give five stars and 15% one star. That volume places Aurélien in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Men's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Aurélien sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Aurélien sells on Shopify, 75% of its catalogue in stock. The best seller is Light Grey Yacht Loafers, at €335.00, followed by Navy Yacht Loafers and Invisible Terry Socks 3 Pairs.
#1Light Grey Yacht LoafersAurélien€335.00In stock
#2Navy Yacht LoafersAurélien€335.00In stock
#3Invisible Terry Socks 3 PairsAurélien€15.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Aurélien in its comparison group.
- Average rating
- 4.63 / 5
- Rated products
- 22% of the catalogue
- In stock
- 75%
- Upper price quartile
- US$375.21
- Currency
- EUR
04 · Ads
What Aurélien is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Aurélien runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since June 2024 (image, text, video).
The Linen CollectionAurélien7 Oct 2026video
Discover the world of Aurélien. Mediterranean elegance, reimagined.Aurélien7 Oct 2026image
How I completely upgraded my daily style.. @aurelien_official - #luxury #menstyle #outfitinspirationAurélien6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Smart Luxury B.V.verified
Text ad21 Oct 2026Smart Luxury B.V.verified
Text ad21 Oct 2026Smart Luxury B.V.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Aurélien.
The creators who tag @aurelien_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @aurelien_official on Instagram, led by CHRIS KOWALSKI (123K followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCHRIS KOWALSKI@wharfboi_91 · 🇬🇧 GB | Fashion style luxury Creator | 123K | 0.2% | 2 | Tagged @aurelien_official |
06 · Competitors according to Gravity
Who Aurélien competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Aurélien among Clothing brands in Netherlands. The closest is Pied de Biche, then scarosso.com, RichardandClarke, The Lupi, Myrqvist, Gomila Intersole.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Pied de Bichepieddebiche-paris.com | |||||||
| scarosso.comscarosso.com | |||||||
| RichardandClarkerichardandclarke.com | |||||||
| The Lupithelupi.com | |||||||
| Myrqvistmyrqvist.com | |||||||
| Gomila Intersolegomilaintersole.pk |
07 · Company
The company behind Aurélien.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Aurélien is a company based in Nieuwegein, Netherlands, on a domain registered in May 2014. It employs about 97 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇳🇱 Netherlands · Nieuwegein
- Founded
- Data not available
- Domain registered
- 20 May 2014
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 97 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- aurelien-online.com · Shopify · EUR
- Catalogue
- 151 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Aurélien
What people ask Google about Aurélien.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Aurélien a legit company?
According to Gravity by Benchr, Aurélien is a brand based in Nieuwegein, Netherlands: its website has existed since May 2014, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 97 people on LinkedIn, it has 178,973 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Aurélien?
Customers rate Aurélien 4.2 out of 5 on Trustpilot over 2,387 reviews, 518 of them in the last twelve months: 77% give five stars, 15% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Aurélien sell?
Aurélien is an online store offering luxury fashion and lifestyle products including clothing, footwear, and accessories with a focus on timeless style and artisanal craftsmanship. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 1% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Aurélien prices: how much is it?
Aurélien's best seller, Light Grey Yacht Loafers, sells €335.00 on aurelien-online.com. 75% of the catalogue is in stock. Gravity does not track prices daily: check aurelien-online.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Aurélien discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Aurélien advertises on Facebook and Instagram and on Google, where its offers often run. Check aurelien-online.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Aurélien?
Aurélien sells on its own website, aurelien-online.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Aurélien?
Gravity by Benchr records a company based in Nieuwegein, Netherlands, whose domain was registered in 2014, with 97 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Aurélien doing well?
Not at the moment. Gravity by Benchr estimates about 384,300 visits to aurelien-online.com in September 2026, down 5% in a month and down 6% over three months. Aurélien ranks #371 of 97,158 Clothing brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Aurélien use?
Gravity by Benchr identifies aurelien-online.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Aurélien's ad budget?
Gravity by Benchr does not publish a spend figure for Aurélien on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Netherlands?
Among Clothing brands in Netherlands in the Gravity by Benchr index, Aurélien ranks #371 of 97,158 by estimated traffic. Its closest competitors on the same market are Pied de Biche, scarosso.com, RichardandClarke, The Lupi, Myrqvist. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Aurélien.