Brand page · Suitcases · United States

Away Top 1% worldwide Top 1% in United States Top 1% in Suitcases Top 1% in Suitcases in United States
awaytravel.com·🇺🇸 New York, United States· Shopify·Since 1998

Away: 1.9M visits a month, 190 active Meta ads.

Away — Thoughtfully designed travel essentials that make every journey more seamless. Shop luggage, bags, and accessories built for modern travel. In September 2026 awaytravel.com drew an estimated 1.9M visits, down 20% on the month before. It ranks #1 of 167 Suitcases brands in United States and holds a 4.7 Trustpilot rating over 3,430 reviews.

awaytravel.com@away 767KYouTube 2.4KFacebookLinkedIn 67KTrustpilot 4.7Meta Ad Library 190

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
1.9M
−20% vs. August 2026
Instagram followers
767K
3,115 posts · @away
Trustpilot
4.7
3,430 reviews · 2,540 in 12 months
Meta ads
190
active · on Google since 2023
Products
75%
in stock · 157 collections
Rank in United States
#1
of 167 in Suitcases
LinkedIn
67K
followers · 603 employees
Earned media value
€146.1k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Thoughtfully designed travel essentials that make every journey more seamless. Shop luggage, bags, and accessories built for modern travel.

01 · Traffic

How much traffic Away gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Away drew an estimated 1.9M visits in September 2026, down 20% on the month before and down 19% over three months.

  • Worldwide#8,744of 4.5M sites · Top 1%
  • In United States#2,918of 1.2M sites · Top 1%
  • Suitcases, worldwide#4of 1,776 brands · Top 1%
  • Suitcases, United States#1of 167 brands · Top 1%
Monthly visitssource Sept 2026

1.9M

estimated visits in September

1 mo ▼ −20.3%4 mo ▼ −19.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Away.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Away holds 4.7 out of 5 on Trustpilot over 3,430 reviews, 2,540 of them in the last twelve months: 77% of customers give five stars and 16% one star. That volume places Away in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %. On Google, Away scores 5.0 over 18 reviews.

Trustpilotclaimed page · read 20 Oct 2026
4.7TrustScore · 3,430 reviews · 2,540 in 12 months
Top 5% review volumeTop 10% rating quality
5 ★77%
4 ★3%
3 ★2%
2 ★2%
1 ★16%

Luggage Store

Google reviewsread 19 Oct 2026
5.018 reviews on the Google business profile
5 ★94%
4 ★0%
3 ★0%
2 ★0%
1 ★6%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Away sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Away sells on Shopify, 75% of its catalogue in stock. The best seller is Stamping (personalization), at US$10.00, followed by Digital Printing (personalization) and Embroidery (personalization).

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Carry-On Suitcases22%
Checked Suitcases17%
Packing Organizers8%
Duffel Bags7%

Share of the catalogue by product family.

Activity mixdominant: Suitcases
Suitcases48%
Luggage Accessories16%
Duffel Bags7%
Handbags, Wallets & Cases7%
Cosmetic & Toiletry Bags5%

The dominant category places Away in its comparison group.

Prices and ratingsstore data
Average rating
4.85 / 5
Rated products
22% of the catalogue
In stock
75%
Upper price quartile
US$378.00
Currency
USD

05 · Influencers

Who talks about Away.

The creators who tag @away on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @away on Instagram, led by Explorateur Travel, LLC (10.5K followers, 0.2% engagement).

Influencersaccounts tagging @away · Instagram
AccountProfileFollowersEngagementTagsRelationship
EExplorateur Travel, LLC@explorateurtravel · 🇺🇸 USTravel tourism exploration Creator10.5K0.2%11Tagged @away
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Away competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Away among Suitcases brands in United States. The closest is travelite GmbH Co, then Monos, Travelpro, LEVEL8, Assembly, tumi.com.

CompetitorsSuitcases · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
travelite GmbH Cotravelite.com
Monosmonos.com
Travelprotravelpro.com
LEVEL8level8cases.com
Assemblyassemblytravel.com
tumi.comtumi.com
Competitors Gravity finds for Away. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Away with travelite GmbH Co

07 · Company

The company behind Away.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Away is a company based in New York, United States, founded in 2015 according to LinkedIn, on a domain registered in December 1998. It employs about 603 people, is listed at late_stage_venture stage.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · New York
Founded
2015, per LinkedIn
Domain registered
1 Dec 1998
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
603 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Late stage venture · last deal: series d
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
awaytravel.com · Shopify · USD
Catalogue
157 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Away

What people ask Google about Away.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Away a legit company?

According to Gravity by Benchr, Away is a brand based in New York, United States: its website has existed since December 1998, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 603 people on LinkedIn, it has 767,097 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Away reviews

Customers rate Away 4.7 out of 5 on Trustpilot over 3,430 reviews, 2,540 of them in the last twelve months: 77% give five stars, 16% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, Away scores 5.0 over 18 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Away known for?

Thoughtfully designed travel essentials that make every journey more seamless. Shop luggage, bags, and accessories built for modern travel. Gravity by Benchr classifies it under Suitcases, with Carry-On Suitcases making up 22% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Away cost?

Away's best seller, Stamping (personalization), sells US$10.00 on awaytravel.com. 75% of the catalogue is in stock. Gravity does not track prices daily: check awaytravel.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Away have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Away advertises on Facebook and Instagram and on Google, where its offers often run. Check awaytravel.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Away?

Away sells on its own website, awaytravel.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Away?

Gravity by Benchr records a company based in New York, United States, founded in 2015 according to LinkedIn, on a domain registered in 1998, with 603 employees on LinkedIn, listed at late_stage_venture stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Away doing well?

Not at the moment. Gravity by Benchr estimates about 1,866,100 visits to awaytravel.com in September 2026, down 20% in a month and down 19% over three months. Away ranks #1 of 167 Suitcases brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Away use?

Gravity by Benchr identifies awaytravel.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records.

How much does Away spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Away on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Suitcases brands in United States?

Among Suitcases brands in United States in the Gravity by Benchr index, Away ranks #1 of 167 by estimated traffic. Its closest competitors on the same market are travelite GmbH Co, Monos, Travelpro, LEVEL8, Assembly. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Away.