Brand page · Clothing · United States
AWRY traffic, ads & competitors 285k visits a month, 297 active Meta ads, Gravity score 656.
AWRY — AWRY is a brand that sells men's underwear, activewear, and swimwear including thongs, trunks, jockstraps, boxers, briefs, bikinis, booty shorts, crop tops, joggers, and loungewear. In September 2026 awrymenswear.com drew an estimated 285k visits, down 27% on the month before. It ranks #504 of 97,158 Clothing brands in the United States and holds a 4.7 Trustpilot rating over 91 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1441 peers: Clothing brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
AWRY is a brand that sells men's underwear, activewear, and swimwear including thongs, trunks, jockstraps, boxers, briefs, bikinis, booty shorts, crop tops, joggers, and loungewear.
01 · Traffic
AWRY website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
AWRY drew an estimated 285k visits in September 2026, down 27% on the month before and up 13% over three months.
- Worldwide#39,116of 4.5m sites · Top 1%
- In United States#12,718of 1.2m sites · Top 5%
- Clothing, worldwide#3,423of 459,295 brands · Top 1%
- Clothing, United States#504of 97,158 brands · Top 1%
285k
estimated visits in September
1 mo ▼ −26.9%4 mo ▲ +13.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
AWRY reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
AWRY holds 4.7 out of 5 on Trustpilot over 91 reviews, 38 of them in the last twelve months: 92% of customers give five stars and 4% one star. That volume places AWRY in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Clothing Store Activewear Store Underwear Store Lingerie Store Men's Clothing Store Swimwear Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
AWRY best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
AWRY sells on Shopify, 96% of its catalogue in stock. The best seller is 3 Pack PULSE V-String Thong, at US$47.25, followed by APEX Jock Thong - Black and PULSE V-String - Black.
#13 Pack PULSE V-String ThongAWRYUS$47.25In stock
#2APEX Jock Thong - BlackAWRYUS$25.00In stock
#3PULSE V-String - BlackAWRYUS$21.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places AWRY in its comparison group.
- Average rating
- 4.77 / 5
- Rated products
- 93% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$46.00
- Currency
- USD
04 · Ads
AWRY ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
AWRY runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since February 2023 (image, text, video).
Good briefs, good vibesAWRY12 Oct 2026image
Need a comfy pair?AWRY10 Oct 2026image
OASIS Collection by AWRYAWRY8 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Video ad20 Oct 2026Q Ecommerce LLCverified
Image ad20 Oct 2026Q Ecommerce LLCverified
Text ad20 Oct 2026Q Ecommerce LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
AWRY influencers
The creators who tag @wear_awry on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @wear_awry on Instagram, led by Max Mendes (52.8k followers, 1.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMax Mendes@max_eo · 🇦🇪 AE | Fashion style luxury Creator | 52.8k | 1.7% | 4 | Tagged @wear_awry |
06 · Competitors according to Gravity
AWRY competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for AWRY among Clothing brands in the United States. The closest is Mr Saker, then INDERWEAR, boxmenswear, internationaljock.com, aussieBum, WAMA Underwear.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Mr Sakermrsaker.com | |||||||
| INDERWEARinderwear.com | |||||||
| boxmenswearboxmenswear.com | |||||||
| internationaljock.cominternationaljock.com | |||||||
| aussieBumaussiebum.com | |||||||
| WAMA Underwearwamaunderwear.com |
07 · Company
Who is behind AWRY?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
AWRY is a company based in Austin, United States, on a domain registered in August 2022.
- Entity country
- 🇺🇸 United States · Austin
- Domain registered
- 15 Aug 2022
- Status
- Operating
- Own store
- awrymenswear.com · Shopify · USD
- Catalogue
- 142 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about AWRY
What people ask Google about AWRY.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is AWRY legit or a scam?
According to Gravity by Benchr, AWRY is a brand based in Austin, United States: its website has existed since August 2022, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 87,769 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
AWRY reviews
Customers rate AWRY 4.7 out of 5 on Trustpilot over 91 reviews, 38 of them in the last twelve months: 92% give five stars, 4% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is AWRY known for?
AWRY is a brand that sells men's underwear, activewear, and swimwear including thongs, trunks, jockstraps, boxers, briefs, bikinis, booty shorts, crop tops, joggers, and loungewear. Gravity by Benchr classifies it under Clothing, with Men's Undergarments making up 66% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
AWRY prices: how much is it?
AWRY's best seller, 3 Pack PULSE V-String Thong, sells US$47.25 on awrymenswear.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check awrymenswear.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does AWRY have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: AWRY advertises on Facebook and Instagram and on Google, where its offers often run. Check awrymenswear.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy AWRY?
AWRY sells on its own website, awrymenswear.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns AWRY?
Gravity by Benchr records a company based in Austin, United States, whose domain was registered in 2022. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is AWRY doing well?
Yes. Gravity by Benchr estimates about 284,900 visits to awrymenswear.com in September 2026, down 27% in a month and up 13% over three months. AWRY ranks #504 of 97,158 Clothing brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does AWRY use?
Gravity by Benchr identifies awrymenswear.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does AWRY spend on Meta ads?
Gravity by Benchr does not publish a spend figure for AWRY on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in the United States?
Among Clothing brands in the United States in the Gravity by Benchr index, AWRY ranks #504 of 97,158 by estimated traffic. Its closest competitors on the same market are Mr Saker, INDERWEAR, boxmenswear, internationaljock.com and aussieBum. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with AWRY.