Brand page · Baby & Toddler Furniture · Ireland
Baby Shop: 35.1k visits a month, 332 active Meta ads.
Baby Shop — Baby Elegance is a baby and nursery store offering high-quality baby products and children's room furniture including strollers, beds, mattresses, bedding, and more. In September 2026 babyelegance.com drew an estimated 35.1k visits. It ranks #33 of 227 Baby & Toddler Furniture brands in Ireland and holds a 3.0 Trustpilot rating over 101 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Baby Elegance is a baby and nursery store offering high-quality baby products and children's room furniture including strollers, beds, mattresses, bedding, and more.
01 · Traffic
How much traffic Baby Shop gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Baby Shop drew an estimated 35.1k visits in September 2026 and up 2% over three months.
- Worldwide#230,101of 4.5m sites · Top 10%
- In United States#72,264of 1.2m sites · Top 10%
- Baby & Toddler Furniture, worldwide#121of 2,088 brands · Top 10%
- Baby & Toddler Furniture, United States#33of 227 brands · Top 20%
35.1k
estimated visits in September
1 mo ▼ −0.1%4 mo ▲ +1.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Baby Shop.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Baby Shop holds 3.0 out of 5 on Trustpilot over 101 reviews, 37 of them in the last twelve months: 51% of customers give five stars and 42% one star. That volume places Baby Shop in the top 30% of the 270,321 Trustpilot pages in the Gravity index.
Baby Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Baby Shop sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Baby Shop sells on Shopify, 85% of its catalogue in stock. The best seller is Mash High Chair Cushion, at €14.99, followed by Crib Mattress Protector - Waterproof and Mash High Chair.
#1Mash High Chair CushionBaby Shop€14.99In stock
#2Crib Mattress Protector - WaterproofBaby Shop€11.00In stock
#3Mash High ChairBaby Shop€120.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Baby Shop in its comparison group.
- Average rating
- 4.44 / 5
- Rated products
- 62% of the catalogue
- In stock
- 85%
- Upper price quartile
- US$180.05
- Currency
- EUR
04 · Ads
What Baby Shop is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Baby Shop runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since December 2022 (image, text, video).
The last high chair you'll ever need to buy.Baby Elegance7 Oct 2026video
3-in-1 bundle, one priceBaby Elegance6 Oct 2026image
The last high chair you'll ever need to buy.Baby Elegance6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026S.F. MANUFACTURING LIMITEDverified
Text ad20 Oct 2026S.F. MANUFACTURING LIMITEDverified
Text ad20 Oct 2026S.F. MANUFACTURING LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Baby Shop.
The creators who tag @babyeleganceire on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @babyeleganceire on Instagram, led by Laura | Family - Home - Lifestyle (105k followers, 0.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLaura | Family - Home - Lifestyle@lifeatolddenehouse · 🇬🇧 GB | Photography visual arts Creator | 105k | 0.4% | 3 | Tagged @babyeleganceire |
06 · Competitors according to Gravity
Who Baby Shop competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Baby Shop among Baby & Toddler Furniture brands in Ireland. The closest is Baby Shop, then babyelegance.de, Little Lifely, isleep.ie, suisleep.com, babyelegance.eu.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Baby Shopbabyelegance.co.uk | |||||||
| babyelegance.debabyelegance.de | |||||||
| Little Lifelylittlelifely.com | |||||||
| isleep.ieisleep.ie | |||||||
| suisleep.comsuisleep.com | |||||||
| babyelegance.eubabyelegance.eu |
07 · Company
The company behind Baby Shop.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Baby Shop is a company based in Ballycoolin, Ireland, on a domain registered in December 2002. It employs about 7 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇪 Ireland · Ballycoolin
- Founded
- Data not available
- Domain registered
- 10 Dec 2002
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 7 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- babyelegance.com · Shopify · EUR
- Catalogue
- 55 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Baby Shop
What people ask Google about Baby Shop.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Baby Shop legit?
According to Gravity by Benchr, Baby Shop is a brand based in Ballycoolin, Ireland: its website has existed since December 2002, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 7 people on LinkedIn, it has 38,989 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Baby Shop?
Customers rate Baby Shop 3.0 out of 5 on Trustpilot over 101 reviews, 37 of them in the last twelve months: 51% give five stars, 42% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Baby Shop known for?
Baby Elegance is a baby and nursery store offering high-quality baby products and children's room furniture including strollers, beds, mattresses, bedding, and more. Gravity by Benchr classifies it under Baby & Toddler Furniture, with Cribs & Toddler Beds making up 28% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Baby Shop cost?
Baby Shop's best seller, Mash High Chair Cushion, sells €14.99 on babyelegance.com. 85% of the catalogue is in stock. Gravity does not track prices daily: check babyelegance.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Baby Shop discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Baby Shop advertises on Facebook and Instagram and on Google, where its offers often run. Check babyelegance.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Baby Shop?
Baby Shop sells on its own website, babyelegance.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Baby Shop?
Gravity by Benchr records a company based in Ballycoolin, Ireland, whose domain was registered in 2002, with 7 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Baby Shop growing?
Yes. Gravity by Benchr estimates about 35,100 visits to babyelegance.com in September 2026, down 0% in a month and up 2% over three months. Baby Shop ranks #33 of 227 Baby & Toddler Furniture brands in Ireland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Baby Shop use?
Gravity by Benchr identifies babyelegance.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2022. Source: Gravity by Benchr platform and advertising records.
What is Baby Shop's ad budget?
Gravity by Benchr does not publish a spend figure for Baby Shop on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Baby & Toddler Furniture brands in Ireland?
Among Baby & Toddler Furniture brands in Ireland in the Gravity by Benchr index, Baby Shop ranks #33 of 227 by estimated traffic. Its closest competitors on the same market are Baby Shop, babyelegance.de, Little Lifely, isleep.ie and suisleep.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Baby Shop.