Brand page · Personal Care · France
BaByliss: 259K visits a month, 323 active Meta ads.
BaByliss — BaByliss is a pioneering brand that offers professional quality beauty tips and hair styling products. The brand provides a varied range of products to meet the needs of women's hair styling. In September 2026 babyliss.com drew an estimated 259K visits, up 0% on the month before. It ranks #61 of 8,226 Personal Care brands in France and holds a 2.1 Trustpilot rating over 41 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 22 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
BaByliss is a pioneering brand that offers professional quality beauty tips and hair styling products. The brand provides a varied range of products to meet the needs of women's hair styling.
01 · Traffic
How much traffic BaByliss gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
BaByliss drew an estimated 259K visits in September 2026, up 0% on the month before and down 8% over three months.
- Worldwide#42,245of 4.5M sites · Top 1%
- In United Kingdom#2,128of 192K sites · Top 5%
- Personal Care, worldwide#1,856of 215,119 brands · Top 1%
- Personal Care, United Kingdom#61of 8,226 brands · Top 1%
259K
estimated visits in September
1 mo ▲ +0.1%4 mo ▼ −8.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about BaByliss.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
BaByliss holds 2.1 out of 5 on Trustpilot over 41 reviews, 17 of them in the last twelve months: 24% of customers give five stars and 66% one star. That volume places BaByliss in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.
Beauty Product Supplier Hair Product Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What BaByliss sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read BaByliss's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places BaByliss in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What BaByliss is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
BaByliss runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since February 2022 (image, text, video).
Entdecke den NEUEN BaByliss Style Secret AirBaByliss8 Oct 2026video
BaBylissBaByliss8 Oct 2026image
BaBylissBaByliss8 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad22 Oct 2026BaByliss Deutschland GmbHverified
Text ad22 Oct 2026BaByliss Deutschland GmbHverified
Text ad21 Oct 2026BaByliss Deutschland GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about BaByliss.
The creators who tag @babyliss on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who BaByliss competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for BaByliss among Personal Care brands in France. The closest is BaBylissPRO, then Philips Personal Care, Winston Electronics, VGR Official Egypt, Braun, ghdhair.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| BaBylissPRObabylisspro.com | |||||||
| Philips Personal Carephilipspersonalcare.com.pk | |||||||
| Winston Electronicswinstonindia.com | |||||||
| VGR Official Egyptvgrofficial-eg.com | |||||||
| Braunbraun.de | |||||||
| ghdhair.comghdhair.com |
07 · Company
The company behind BaByliss.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
BaByliss is a company based in France, founded in 1960 according to LinkedIn, on a domain registered in June 1997. It employs about 600 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France
- Founded
- 1960, per LinkedIn
- Domain registered
- 25 Jun 1997
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 600 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- babyliss.com · Salesforce_commerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about BaByliss
What people ask Google about BaByliss.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is BaByliss a legit company?
According to Gravity by Benchr, BaByliss is a brand based in France: its website has existed since June 1997, it sells on a Salesforce_commerce store, it employs 600 people on LinkedIn, it has 299,715 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
BaByliss reviews
Customers rate BaByliss 2.1 out of 5 on Trustpilot over 41 reviews, 17 of them in the last twelve months: 24% give five stars, 66% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is BaByliss known for?
BaByliss is a pioneering brand that offers professional quality beauty tips and hair styling products. The brand provides a varied range of products to meet the needs of women's hair styling. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
BaByliss promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: BaByliss advertises on Facebook and Instagram and on Google, where its offers often run. Check babyliss.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy BaByliss?
BaByliss sells on its own website, babyliss.com, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind BaByliss?
Gravity by Benchr records a company based in France, founded in 1960 according to LinkedIn, on a domain registered in 1997, with 600 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is BaByliss growing?
Not at the moment. Gravity by Benchr estimates about 258,700 visits to babyliss.com in September 2026, up 0% in a month and down 8% over three months. BaByliss ranks #61 of 8,226 Personal Care brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does BaByliss use?
Gravity by Benchr identifies babyliss.com as a Salesforce_commerce store. It advertises through Meta and on Google since February 2022. Source: Gravity by Benchr platform and advertising records.
What is BaByliss' ad budget?
Gravity by Benchr does not publish a spend figure for BaByliss on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in France?
Among Personal Care brands in France in the Gravity by Benchr index, BaByliss ranks #61 of 8,226 by estimated traffic. Its closest competitors on the same market are BaBylissPRO, Philips Personal Care, Winston Electronics, VGR Official Egypt, Braun. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with BaByliss. Version française.