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Brand page · Clothing · Germany

BabyOne Top 1% worldwide Top 1% in Germany Top 1% in Clothing Top 1% in Clothing in Germany
babyone.de·🇩🇪 Germany

BabyOne traffic, ads & competitors 925k visits a month, 160 active Meta ads, Gravity score 611.

BabyOne — BabyOne is a franchise-based retail chain specializing in baby and children's products up to 4 years old, operating over 100 stores in Germany, Austria and Switzerland with an online shop. In September 2026 babyone.de drew an estimated 925k visits, up 3% on the month before. It ranks #23 of 7,326 Clothing brands in Germany and holds a 3.3 Trustpilot rating over 2,103 reviews.

babyone.de@babyone_official 162kYouTube 106kFacebookLinkedIn 5.3kTrustpilot 3.3Meta Ad Library 160

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 22 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
925k
+3% vs. August 2026
Instagram followers
162k
2,467 posts · @babyone_official
Trustpilot
3.3
2,103 reviews · 293 in 12 months
Meta ads
160
active · on Google since 2022
Products
—
Data not available
Rank in Germany
#23
of 7,326 in Clothing
LinkedIn
5.3k
followers · 245 employees
Earned media value
€2.1k
per month, Instagram

Gravity score

611/ 1000 · 9 of 10 indicators rated
Brand Power606
Momentum510
Performance716

Percentiles within 152 peers: Clothing brands in Germany with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

BabyOne is a franchise-based retail chain specializing in baby and children's products up to 4 years old, operating over 100 stores in Germany, Austria and Switzerland with an online shop.

01 · Traffic

How much traffic BabyOne gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

BabyOne drew an estimated 925k visits in September 2026, up 3% on the month before and up 1% over three months.

  • Worldwide#15,386of 4.5m sites · Top 1%
  • In Germany#700of 184k sites · Top 1%
  • Clothing, worldwide#1,189of 459,295 brands · Top 1%
  • Clothing, Germany#23of 7,326 brands · Top 1%
Monthly visitssource Sept 2026

925k

estimated visits in September

1 mo ▲ +3.0%4 mo ▲ +0.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about BabyOne.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

BabyOne holds 3.3 out of 5 on Trustpilot over 2,103 reviews, 293 of them in the last twelve months: 55% of customers give five stars and 37% one star. That volume places BabyOne in the top 10% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
3.3TrustScore · 2,103 reviews · 293 in 12 months
Top 10% review volume
5 ★55%
4 ★4%
3 ★1%
2 ★3%
1 ★37%

Baby Store Baby Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What BabyOne sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read BabyOne's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing20%
Baby & Toddler19%
Baby Transport10%

The dominant category places BabyOne in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about BabyOne.

The creators who tag @babyone_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @babyone_official on Instagram, led by Oliver Landeka (29.1k followers, 1.4% engagement).

Influencersaccounts tagging @babyone_official · Instagram
AccountProfileFollowersEngagementTagsRelationship
OOliver Landeka@oliverlandeka · INTLDecoration garden diy Creator29.1k1.4%1Tagged @babyone_official
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who BabyOne competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for BabyOne among Clothing brands in Germany. The closest is primainfanziailnido.com, then babyplus.store, MamaLoes, bebe9.com, adbb Autour de bébé, Dreambaby.

CompetitorsClothing · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
primainfanziailnido.comprimainfanziailnido.com
babyplus.storebabyplus.store
MamaLoesmamaloes.nl
bebe9.combebe9.com
adbb Autour de bébéautourdebebe.com
Dreambabydreambaby.be
Competitors Gravity finds for BabyOne. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare BabyOne with primainfanziailnido.com

07 · Company

The company behind BabyOne.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

BabyOne is a company based in Germany. It employs about 245 people.

Legal entityGravity index, Nov 2026
Entity country
🇩🇪 Germany
Employees
245 on LinkedIn
DistributionGravity index, Nov 2026
Own store
babyone.de
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about BabyOne

What people ask Google about BabyOne.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is BabyOne legit or a scam?

According to Gravity by Benchr, BabyOne is a brand based in Germany: its Trustpilot profile is claimed by the brand, it employs 245 people on LinkedIn, it has 162,356 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

BabyOne reviews

Customers rate BabyOne 3.3 out of 5 on Trustpilot over 2,103 reviews, 293 of them in the last twelve months: 55% give five stars, 37% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is BabyOne known for?

BabyOne is a franchise-based retail chain specializing in baby and children's products up to 4 years old, operating over 100 stores in Germany, Austria and Switzerland with an online shop. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Is there a BabyOne discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: BabyOne advertises on Facebook and Instagram and on Google, where its offers often run. Check babyone.de for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns BabyOne?

Gravity by Benchr records a company based in Germany, with 245 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is BabyOne doing well?

Yes. Gravity by Benchr estimates about 925,000 visits to babyone.de in September 2026, up 3% in a month and up 1% over three months. BabyOne ranks #23 of 7,326 Clothing brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is BabyOne's ad budget?

Gravity by Benchr does not publish a spend figure for BabyOne on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Germany?

Among Clothing brands in Germany in the Gravity by Benchr index, BabyOne ranks #23 of 7,326 by estimated traffic. Its closest competitors on the same market are primainfanziailnido.com, babyplus.store, MamaLoes, bebe9.com and adbb Autour de bébé. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with BabyOne.