Brand page · Baby Transport · United Kingdom
Baby Planet: 150K visits a month, 9 active Meta ads, Gravity score 614.
Baby Planet — Baby Planet is an independent nursery retailer in the UK that sells nursery furniture, car seats, and other baby essentials. In September 2026 babyplanetonline.co.uk drew an estimated 150K visits, up 4% on the month before. It ranks #8 of 155 Baby Transport brands in United Kingdom and holds a 4.0 Trustpilot rating over 2,060 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 7 peers: Baby Transport brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Baby Planet is an independent nursery retailer in the UK that sells nursery furniture, car seats, and other baby essentials.
01 · Traffic
How much traffic Baby Planet gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Baby Planet drew an estimated 150K visits in September 2026, up 4% on the month before and up 12% over three months.
- Worldwide#66,644of 4.5M sites · Top 5%
- In United Kingdom#3,414of 192K sites · Top 5%
- Baby Transport, worldwide#54of 2,408 brands · Top 5%
- Baby Transport, United Kingdom#8of 155 brands · Top 10%
150K
estimated visits in September
1 mo ▲ +3.7%4 mo ▲ +11.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Baby Planet.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Baby Planet holds 4.0 out of 5 on Trustpilot over 2,060 reviews, 230 of them in the last twelve months: 73% of customers give five stars and 23% one star. That volume places Baby Planet in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.
Events & Entertainment
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Baby Planet sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Baby Planet's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Baby Planet in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Baby Planet is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Baby Planet runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since February 2025 (image, text, video).
Chicco Balance Bike - Red Bullet£42.90Baby Planet UK31 Jul 2026image
Chicco Balance Bike - Pink Arrow| £42.90Baby Planet UK31 Jul 2026image
Complete Your Baby WishlistBaby Planet UK20 Jul 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Baby Planetverified
Text ad21 Oct 2026Baby Planetverified
Text ad21 Oct 2026Baby Planetverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Baby Planet.
The creators who tag @babyplanetuk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Baby Planet competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Baby Planet among Baby Transport brands in United Kingdom. The closest is The Nursery Store, then The Nursery Store, kiddies-kingdom.com, UK Baby Centre, Mamas & Papas, adbb Autour de bébé.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| The Nursery Storeonline4baby.com | |||||||
| The Nursery Storethenurserystore.com | |||||||
| kiddies-kingdom.comkiddies-kingdom.com | |||||||
| UK Baby Centreukbabycentre.com | |||||||
| Mamas & Papasmamasandpapas.com | |||||||
| adbb Autour de bébéautourdebebe.com |
07 · Company
The company behind Baby Planet.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Baby Planet is a company based in United Kingdom, founded in 2014 according to LinkedIn, on a domain registered in January 2009. It employs about 1 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom
- Founded
- 2014, per LinkedIn
- Domain registered
- 4 Jan 2009
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 1 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- babyplanetonline.co.uk · Magento
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Baby Planet
What people ask Google about Baby Planet.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Baby Planet legit or a scam?
According to Gravity by Benchr, Baby Planet is a brand based in United Kingdom: its website has existed since January 2009, its Trustpilot profile is claimed by the brand, it sells on a Magento store, it employs 1 people on LinkedIn, it has 21,647 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Baby Planet?
Customers rate Baby Planet 4.0 out of 5 on Trustpilot over 2,060 reviews, 230 of them in the last twelve months: 73% give five stars, 23% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Baby Planet sell?
Baby Planet is an independent nursery retailer in the UK that sells nursery furniture, car seats, and other baby essentials. Gravity by Benchr classifies it under Baby Transport. Source: Gravity by Benchr product classification.
Is there a Baby Planet discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Baby Planet advertises on Facebook and Instagram and on Google, where its offers often run. Check babyplanetonline.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Baby Planet?
Baby Planet sells on its own website, babyplanetonline.co.uk, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Baby Planet?
Gravity by Benchr records a company based in United Kingdom, founded in 2014 according to LinkedIn, on a domain registered in 2009, with 1 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Baby Planet doing well?
Yes. Gravity by Benchr estimates about 150,200 visits to babyplanetonline.co.uk in September 2026, up 4% in a month and up 12% over three months. Baby Planet ranks #8 of 155 Baby Transport brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Baby Planet use?
Gravity by Benchr identifies babyplanetonline.co.uk as a Magento store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Baby Planet's ad budget?
Gravity by Benchr does not publish a spend figure for Baby Planet on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Baby Transport brands in United Kingdom?
Among Baby Transport brands in United Kingdom in the Gravity by Benchr index, Baby Planet ranks #8 of 155 by estimated traffic. Its closest competitors on the same market are The Nursery Store, The Nursery Store, kiddies-kingdom.com, UK Baby Centre, Mamas & Papas. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Baby Planet.