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- Backyard Butchers
Brand page · Food Items · United States
Backyard Butchers traffic, ads & competitors 87.6k visits a month, 372 active Meta ads, Gravity score 560.
Backyard Butchers — Backyard Butchers is a Texas-based meat delivery company that sells premium beef, chicken, seafood and other meat cuts directly to consumers through online ordering and home delivery. In September 2026 backyardbutchers.com drew an estimated 87.6k visits, down 8% on the month before. It ranks #301 of 20,419 Food Items brands in the United States and holds a 3.1 Trustpilot rating over 372 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 651 peers: Food Items brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Backyard Butchers is a Texas-based meat delivery company that sells premium beef, chicken, seafood and other meat cuts directly to consumers through online ordering and home delivery.
01 · Traffic
Backyard Butchers website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Backyard Butchers drew an estimated 87.6k visits in September 2026, down 8% on the month before and down 26% over three months.
- Worldwide#104,981of 4.5m sites · Top 5%
- In United States#34,248of 1.2m sites · Top 5%
- Food Items, worldwide#2,761of 260,714 brands · Top 5%
- Food Items, United States#301of 20,419 brands · Top 5%
87.6k
estimated visits in September
1 mo ▼ −8.3%4 mo ▼ −26.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Backyard Butchers reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Backyard Butchers holds 3.1 out of 5 on Trustpilot over 372 reviews, 363 of them in the last twelve months: 45% of customers give five stars and 32% one star. That volume places Backyard Butchers in the top 20% of the 270,321 Trustpilot pages in the Gravity index.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Backyard Butchers best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Backyard Butchers sells on Shopify, 77% of its catalogue in stock. The best seller is The Backyard Box, at US$274.99, followed by The Farmhouse Box and The Steakhouse Reserve Box.
#1The Backyard BoxBackyard ButchersUS$274.99In stock
#2The Farmhouse BoxBackyard ButchersUS$237.00In stock
#3The Steakhouse Reserve BoxBackyard ButchersUS$337.49In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Backyard Butchers in its comparison group.
- Average rating
- 4.88 / 5
- Rated products
- 31% of the catalogue
- In stock
- 77%
- Upper price quartile
- US$129.00
- Currency
- USD
04 · Ads
Backyard Butchers ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Backyard Butchers runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since September 2023 (image, text, video).
Chat with a Seasoned Butcher NowBackyard Butchers7 Oct 2026image
40 SMASH BURGER PATTIES FOR ONLY $40 TODAYBackyard Butchers7 Oct 2026image
GET OVER 115 LBS OF STEAKS, BURGERS & MORE!Backyard Butchers7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Backyard Butchers LLCverified
Text ad19 Oct 2026Backyard Butchers LLCverified
Text ad3 Aug 2026Backyard Butchers LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Backyard Butchers influencers
The creators who tag @backyardbutchers on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @backyardbutchers on Instagram, led by Nick “Heatstroke” Keith (12.1k followers).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| NNick “Heatstroke” Keith@heatstrokesbbq · 🇺🇸 US | Food cooking nutrition Creator | 12.1k | — | 1 | Tagged @backyardbutchers |
06 · Competitors according to Gravity
Backyard Butchers competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Backyard Butchers among Food Items brands in the United States. The closest is Wild For Salmon, then PrimeFish Seafood Co., Brown Pearcy, Cameron's Seafood, Simpson's Meats, riverbendranch.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Wild For Salmonwildforsalmon.com | |||||||
| PrimeFish Seafood Co.getprimefish.com | |||||||
| Brown Pearcybrownpearcy.com | |||||||
| Cameron's Seafoodcameronsseafood.com | |||||||
| Simpson's Meatssimpsonsmeats.com | |||||||
| riverbendranch.comriverbendranch.com |
07 · Company
Who is behind Backyard Butchers?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Backyard Butchers is a company based in San Antonio, United States, founded in 2020 according to LinkedIn, on a domain registered in July 2018. It employs about 34 people.
- Entity country
- 🇺🇸 United States · San Antonio
- Founded
- 2020, per LinkedIn
- Domain registered
- 7 Jul 2018
- Status
- Operating
- Employees
- 34 on LinkedIn
- Own store
- backyardbutchers.com · Shopify · USD
- Catalogue
- 8 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Backyard Butchers
What people ask Google about Backyard Butchers.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Backyard Butchers a legit company?
According to Gravity by Benchr, Backyard Butchers is a brand based in San Antonio, United States: its website has existed since July 2018, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 34 people on LinkedIn, it has 40,496 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Backyard Butchers?
Customers rate Backyard Butchers 3.1 out of 5 on Trustpilot over 372 reviews, 363 of them in the last twelve months: 45% give five stars, 32% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Backyard Butchers known for?
Backyard Butchers is a Texas-based meat delivery company that sells premium beef, chicken, seafood and other meat cuts directly to consumers through online ordering and home delivery. Gravity by Benchr classifies it under Food Items, with Meat, Seafood & Eggs making up 77% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Backyard Butchers expensive?
Backyard Butchers' best seller, The Backyard Box, sells US$274.99 on backyardbutchers.com. 77% of the catalogue is in stock. Gravity does not track prices daily: check backyardbutchers.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Backyard Butchers have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Backyard Butchers advertises on Facebook and Instagram and on Google, where its offers often run. Check backyardbutchers.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Backyard Butchers?
Backyard Butchers sells on its own website, backyardbutchers.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Backyard Butchers?
Gravity by Benchr records a company based in San Antonio, United States, founded in 2020 according to LinkedIn, on a domain registered in 2018, with 34 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Backyard Butchers doing well?
Not at the moment. Gravity by Benchr estimates about 87,600 visits to backyardbutchers.com in September 2026, down 8% in a month and down 26% over three months. Backyard Butchers ranks #301 of 20,419 Food Items brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Backyard Butchers use?
Gravity by Benchr identifies backyardbutchers.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Backyard Butchers spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Backyard Butchers on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands in the United States?
Among Food Items brands in the United States in the Gravity by Benchr index, Backyard Butchers ranks #301 of 20,419 by estimated traffic. Its closest competitors on the same market are Wild For Salmon, PrimeFish Seafood Co., Brown Pearcy, Cameron's Seafood and Simpson's Meats. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Backyard Butchers.