Brand page · Personal Care · United States

Beauty by Earth Top 5% worldwide Top 5% in United States Top 5% in Personal Care Top 5% in Personal Care in United States
beautybyearth.com·🇺🇸 Carrollton, United States· Shopify·Since 2013

Beauty by Earth: 127k visits a month, 60 active Meta ads, Gravity score 528.

Beauty by Earth — Beauty by Earth is a skincare and beauty company that creates skin and body care products using natural ingredients and modern formulation, specializing in self-tanning products and other skincare items. In September 2026 beautybyearth.com drew an estimated 127k visits. It ranks #638 of 33,626 Personal Care brands in United States.

beautybyearth.com@beautybyearth 159kFacebookLinkedIn 2.7kTrustpilot 2.8Meta Ad Library 60

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
127k
−0% vs. August 2026
Instagram followers
159k
3,417 posts · @beautybyearth
Trustpilot
2.8
5 reviews · 3 in 12 months
Meta ads
60
active · on Google since 2024
Products
89%
in stock · 365 collections
Rank in United States
#638
of 33,626 in Personal Care
LinkedIn
2.7k
followers · 39 employees
Earned media value
€1.3k
per month, Instagram

Gravity score

528/ 1000 · 10 of 10 indicators rated
Brand Power420
Momentum780
Performance386

Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Beauty by Earth is a skincare and beauty company that creates skin and body care products using natural ingredients and modern formulation, specializing in self-tanning products and other skincare items.

01 · Traffic

How much traffic Beauty by Earth gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Beauty by Earth drew an estimated 127k visits in September 2026 and up 11% over three months.

  • Worldwide#76,513of 4.5m sites · Top 5%
  • In United States#25,256of 1.2m sites · Top 5%
  • Personal Care, worldwide#3,684of 215,119 brands · Top 5%
  • Personal Care, United States#638of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

127k

estimated visits in September

1 mo ▼ −0.0%4 mo ▲ +10.5%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Beauty by Earth.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Beauty by Earth holds 2.8 out of 5 on Trustpilot over 5 reviews, 3 of them in the last twelve months: 20% of customers give five stars and 40% one star.

Trustpilotclaimed page · read 20 Oct 2026
2.8TrustScore · 5 reviews · 3 in 12 months
5 ★20%
4 ★0%
3 ★20%
2 ★20%
1 ★40%

Beauty & Well-being

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Beauty by Earth sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Beauty by Earth sells on Shopify, 89% of its catalogue in stock. The best seller is Self Tanner Body Lotion, at US$35.99, followed by Self Tanner Body Mousse and Face Self Tanner Lotion - Vegan Ingredients for Sensitive Skin.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics81%
Hair Care6%
Gift Cards3%
Subscription Services2%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care90%
Gift Cards3%
Party & Celebration3%
Subscription Services2%
Retail1%

The dominant category places Beauty by Earth in its comparison group.

Prices and ratingsstore data
Average rating
4.73 / 5
Rated products
94% of the catalogue
In stock
89%
Upper price quartile
US$36.99
Currency
USD

05 · Influencers

Who talks about Beauty by Earth.

The creators who tag @beautybyearth on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @beautybyearth on Instagram, led by Makeup Artist💄 (13.5k followers, 1.1% engagement).

Influencersaccounts tagging @beautybyearth · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMakeup Artist💄@facesbymara · 🇺🇸 USRelationship couple life Creator13.5k1.1%2Tagged @beautybyearth
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Beauty by Earth competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Beauty by Earth among Personal Care brands in United States. The closest is Bali Body, then ByRokko, Brunae Body, Coco & Eve, GATINEAU, CYKLAR.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Bali Bodybalibodyco.com
ByRokkobyrokko.com
Brunae Bodybrunaebody.com
Coco & Evecocoandeve.com
GATINEAUgatineau.com
CYKLARcyklar.com
Competitors Gravity finds for Beauty by Earth. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Beauty by Earth with Bali Body

07 · Company

The company behind Beauty by Earth.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Beauty by Earth is a company based in Carrollton, United States, on a domain registered in October 2013. It employs about 39 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Carrollton
Founded
Data not available
Domain registered
25 Oct 2013
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
39 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
beautybyearth.com · Shopify · USD
Catalogue
365 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Beauty by Earth

What people ask Google about Beauty by Earth.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Beauty by Earth legit or a scam?

According to Gravity by Benchr, Beauty by Earth is a brand based in Carrollton, United States: its website has existed since October 2013, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 39 people on LinkedIn, it has 159,147 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Beauty by Earth known for?

Beauty by Earth is a skincare and beauty company that creates skin and body care products using natural ingredients and modern formulation, specializing in self-tanning products and other skincare items. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 81% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Beauty by Earth prices: how much is it?

Beauty by Earth's best seller, Self Tanner Body Lotion, sells US$35.99 on beautybyearth.com. 89% of the catalogue is in stock. Gravity does not track prices daily: check beautybyearth.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Beauty by Earth have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Beauty by Earth advertises on Facebook and Instagram and on Google, where its offers often run. Check beautybyearth.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Beauty by Earth?

Beauty by Earth sells on its own website, beautybyearth.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Beauty by Earth?

Gravity by Benchr records a company based in Carrollton, United States, whose domain was registered in 2013, with 39 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Beauty by Earth doing well?

Yes. Gravity by Benchr estimates about 127,200 visits to beautybyearth.com in September 2026, down 0% in a month and up 11% over three months. Beauty by Earth ranks #638 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Beauty by Earth use?

Gravity by Benchr identifies beautybyearth.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Beauty by Earth's ad budget?

Gravity by Benchr does not publish a spend figure for Beauty by Earth on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, Beauty by Earth ranks #638 of 33,626 by estimated traffic. Its closest competitors on the same market are Bali Body, ByRokko, Brunae Body, Coco & Eve and GATINEAU. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Beauty by Earth.