Brand page · Linens & Bedding · United Kingdom
Belledorm traffic, ads & competitors 41.4k visits a month, 40 active Meta ads, Gravity score 557.
Belledorm — Belledorm is a family-run business that supplies exceptional home linens including fitted sheets, duvet covers, pillowcases and bedding made from various cotton qualities. In September 2026 belledorm.co.uk drew an estimated 41.4k visits, down 2% on the month before. It ranks #75 of 1,256 Linens & Bedding brands in the United Kingdom and holds a 4.1 Trustpilot rating over 75 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 66 peers: Linens & Bedding brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Belledorm is a family-run business that supplies exceptional home linens including fitted sheets, duvet covers, pillowcases and bedding made from various cotton qualities.
01 · Traffic
Belledorm website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Belledorm drew an estimated 41.4k visits in September 2026, down 2% on the month before and down 25% over three months.
- Worldwide#199,756of 4.5m sites · Top 5%
- In United Kingdom#10,482of 192k sites · Top 10%
- Linens & Bedding, worldwide#1,030of 24,680 brands · Top 5%
- Linens & Bedding, United Kingdom#75of 1,256 brands · Top 10%
41.4k
estimated visits in September
1 mo ▼ −1.7%4 mo ▼ −25.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Belledorm reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Belledorm holds 4.1 out of 5 on Trustpilot over 75 reviews, 8 of them in the last twelve months: 88% of customers give five stars and 7% one star. That volume places Belledorm in the top 40% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50%.
Bedding Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Belledorm best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Belledorm's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Belledorm in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Belledorm ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Belledorm runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since August 2022 (image, text, video).
Exceptional Bed Linen for 48 Years ✨Belledorm2 Oct 2026video
Exceptional Bedding for 48 Years ✨Belledorm2 Oct 2026video
Exceptional Bedding for 48 Years ✨Belledorm2 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad21 Oct 2026Ruia Group Ltdverified
Text ad21 Oct 2026Ruia Group Ltdverified
Text ad21 Oct 2026Ruia Group Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Belledorm influencers
The creators who tag @belledorm on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Belledorm competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Belledorm among Linens & Bedding brands in the United Kingdom. The closest is promise-ksa.com, then 高級タオル通販サイトMAXMATERIA, Casa de Pedro, masterhomesa.com, i-ori.jp, Dun of Norway.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| promise-ksa.compromise-ksa.com | |||||||
| 高級タオル通販サイトMAXMATERIAmaxmateria.com | |||||||
| Casa de Pedrocasadepedro.com.ar | |||||||
| masterhomesa.commasterhomesa.com | |||||||
| i-ori.jpi-ori.jp | |||||||
| Dun of Norwaydunofnorway.no |
07 · Company
Who is behind Belledorm?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Belledorm is a company based in United Kingdom, founded in 1953 according to LinkedIn, on a domain registered in June 2007. It employs about 25 people.
- Entity country
- 🇬🇧 United Kingdom
- Founded
- 1953, per LinkedIn
- Domain registered
- 27 Jun 2007
- Employees
- 25 on LinkedIn
- Own store
- belledorm.co.uk
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Belledorm
What people ask Google about Belledorm.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Belledorm a legit company?
According to Gravity by Benchr, Belledorm is a brand based in the United Kingdom: its website has existed since June 2007, its Trustpilot profile is claimed by the brand, it employs 25 people on LinkedIn, it has 18,915 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Belledorm?
Customers rate Belledorm 4.1 out of 5 on Trustpilot over 75 reviews, 8 of them in the last twelve months: 88% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Belledorm known for?
Belledorm is a family-run business that supplies exceptional home linens including fitted sheets, duvet covers, pillowcases and bedding made from various cotton qualities. Gravity by Benchr classifies it under Linens & Bedding. Source: Gravity by Benchr product classification.
Does Belledorm have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Belledorm advertises on Facebook and Instagram and on Google, where its offers often run. Check belledorm.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Belledorm?
Gravity by Benchr records a company based in United Kingdom, founded in 1953 according to LinkedIn, on a domain registered in 2007, with 25 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Belledorm doing well?
Not at the moment. Gravity by Benchr estimates about 41,400 visits to belledorm.co.uk in September 2026, down 2% in a month and down 25% over three months. Belledorm ranks #75 of 1,256 Linens & Bedding brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Belledorm's ad budget?
Gravity by Benchr does not publish a spend figure for Belledorm on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Linens & Bedding brands in the United Kingdom?
Among Linens & Bedding brands in the United Kingdom in the Gravity by Benchr index, Belledorm ranks #75 of 1,256 by estimated traffic. Its closest competitors on the same market are promise-ksa.com, 高級タオル通販サイトMAXMATERIA, Casa de Pedro, masterhomesa.com and i-ori.jp. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Belledorm.