Brand page · Pet Supplies · United Kingdom
PawlyLab Co.: 118K visits a month, 495 active Meta ads, Gravity score 587.
PawlyLab Co. — PawlyLab Co. is a dog product company that sells health-focused harnesses and accessories like dog poop bag holders, designed to provide comfortable and safe walking experiences for dogs. In September 2026 betterdoglife.com drew an estimated 118K visits, up 31% on the month before. It ranks #91 of 7,399 Pet Supplies brands in United Kingdom and holds a 4.1 Trustpilot rating over 656 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 33 peers: Pet Supplies brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
PawlyLab Co. is a dog product company that sells health-focused harnesses and accessories like dog poop bag holders, designed to provide comfortable and safe walking experiences for dogs.
01 · Traffic
How much traffic PawlyLab Co. gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
PawlyLab Co. drew an estimated 118K visits in September 2026, up 31% on the month before and up 40% over three months.
- Worldwide#81,899of 4.5M sites · Top 5%
- In United States#26,925of 1.2M sites · Top 5%
- Pet Supplies, worldwide#520of 52,845 brands · Top 1%
- Pet Supplies, United States#91of 7,399 brands · Top 5%
118K
estimated visits in September
1 mo ▲ +30.7%4 mo ▲ +40.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about PawlyLab Co..
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
PawlyLab Co. holds 4.1 out of 5 on Trustpilot over 656 reviews, 656 of them in the last twelve months: 73% of customers give five stars and 19% one star. That volume places PawlyLab Co. in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What PawlyLab Co. sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
PawlyLab Co. sells on Shopify, 98% of its catalogue in stock. The best seller is Shipping Protection, at US$4.99, followed by Custom Name Patch and No-Pull Dog Leash.
#2Shipping ProtectionPawlyLab Co.US$4.99In stock
Custom Name PatchPawlyLab Co.US$8.95In stock
No-Pull Dog LeashPawlyLab Co.US$7.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places PawlyLab Co. in its comparison group.
- Average rating
- 4.31 / 5
- Rated products
- 42% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$49.95
- Currency
- USD
04 · Ads
What PawlyLab Co. is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
PawlyLab Co. runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp.
⭐️ FREE LEASH TODAYPawlyLab Co.13 Oct 2026video
⭐️ FREE LEASH TODAYPawlyLab Co.13 Oct 2026video
Smelly Breath? Here's What's Behind ItPawlyLab Co.13 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about PawlyLab Co..
The creators who tag @pawlylabco on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who PawlyLab Co. competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for PawlyLab Co. among Pet Supplies brands in United Kingdom. The closest is BullyBillows, then Dogshood, Dog Friendly Co., Dogsnug, Wir lieben HUNTER, Ruffwear.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| BullyBillowsbullybillows.com | |||||||
| Dogshooddogshood.com | |||||||
| Dog Friendly Co.dogfriendlyco.com | |||||||
| Dogsnugdogsnug.com | |||||||
| Wir lieben HUNTERwirliebenhunter.de | |||||||
| Ruffwearruffwear.com |
07 · Company
The company behind PawlyLab Co..
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
PawlyLab Co. is a company based in Wilmington, United Kingdom, on a domain registered in October 2025.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Wilmington
- Founded
- Data not available
- Domain registered
- 3 Oct 2025
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- betterdoglife.com · Shopify · USD
- Catalogue
- 3 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about PawlyLab Co.
What people ask Google about PawlyLab Co..
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is PawlyLab Co. legit or a scam?
According to Gravity by Benchr, PawlyLab Co. is a brand based in Wilmington, United Kingdom: its website has existed since October 2025, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 4,143 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
PawlyLab Co. reviews: is it worth it?
Customers rate PawlyLab Co. 4.1 out of 5 on Trustpilot over 656 reviews, 656 of them in the last twelve months: 73% give five stars, 19% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is PawlyLab Co. known for?
PawlyLab Co. is a dog product company that sells health-focused harnesses and accessories like dog poop bag holders, designed to provide comfortable and safe walking experiences for dogs. Gravity by Benchr classifies it under Pet Supplies, with Pet Collars & Harnesses making up 58% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is PawlyLab Co. expensive?
PawlyLab Co.'s best seller, Shipping Protection, sells US$4.99 on betterdoglife.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check betterdoglife.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
PawlyLab Co. promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: PawlyLab Co. advertises on Facebook and Instagram, where its offers often run. Check betterdoglife.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy PawlyLab Co.?
PawlyLab Co. sells on its own website, betterdoglife.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns PawlyLab Co.?
Gravity by Benchr records a company based in Wilmington, United Kingdom, whose domain was registered in 2025. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is PawlyLab Co. doing well?
Yes. Gravity by Benchr estimates about 117,500 visits to betterdoglife.com in September 2026, up 31% in a month and up 40% over three months. PawlyLab Co. ranks #91 of 7,399 Pet Supplies brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does PawlyLab Co. use?
Gravity by Benchr identifies betterdoglife.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does PawlyLab Co. spend on Meta ads?
Gravity by Benchr does not publish a spend figure for PawlyLab Co. on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in United Kingdom?
Among Pet Supplies brands in United Kingdom in the Gravity by Benchr index, PawlyLab Co. ranks #91 of 7,399 by estimated traffic. Its closest competitors on the same market are BullyBillows, Dogshood, Dog Friendly Co., Dogsnug, Wir lieben HUNTER. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with PawlyLab Co..