Brand page · Beds & Accessories · United States
Big Fig: 204k visits a month, 102 active Meta ads, Gravity score 540.
Big Fig — Big Fig Mattress is an American-made mattress company that specializes in cooling mattresses designed to support heavy and large people, offering pain relief and comfort for bigger bodies. In September 2026 bigfigmattress.com drew an estimated 204k visits, up 31% on the month before. It ranks #23 of 1,172 Beds & Accessories brands in United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 37 peers: Beds & Accessories brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Big Fig Mattress is an American-made mattress company that specializes in cooling mattresses designed to support heavy and large people, offering pain relief and comfort for bigger bodies.
01 · Traffic
How much traffic Big Fig gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Big Fig drew an estimated 204k visits in September 2026, up 31% on the month before and up 33% over three months.
- Worldwide#51,495of 4.5m sites · Top 5%
- In United States#16,897of 1.2m sites · Top 5%
- Beds & Accessories, worldwide#175of 14,534 brands · Top 5%
- Beds & Accessories, United States#23of 1,172 brands · Top 5%
204k
estimated visits in September
1 mo ▲ +31.3%4 mo ▲ +33.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Big Fig.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Big Fig holds 2.2 out of 5 on Trustpilot over 8 reviews, 3 of them in the last twelve months: 13% of customers give five stars and 75% one star.
Mattress Store Bedroom Furniture Store Furniture Store Bed Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Big Fig sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Big Fig sells on Shopify, 98% of its catalogue in stock. The best seller is Big Fig Classic Mattress - Combined Listing, at US$1,609.00–US$2,499.00, followed by Big Fig Classic Mattress - King and Big Fig Classic Mattress - Queen.
#1Big Fig Classic Mattress - Combined ListingBig FigUS$1,609.00–US$2,499.00In stock
#2Big Fig Classic Mattress - KingBig FigUS$2,249.00In stock
#3Big Fig Classic Mattress - QueenBig FigUS$2,049.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Big Fig in its comparison group.
- Average rating
- 4.54 / 5
- Rated products
- 51% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$2,249.07
- Currency
- USD
04 · Ads
What Big Fig is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Big Fig runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since February 2025 (image, text, video).
$350 Off MattressesBig Fig Mattress6 Oct 2026image
Big Fig Metal Bed Frame - Twin XL SizeBig Fig Mattress5 Oct 2026image
$350 Off MattressesBig Fig Mattress5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026BF SLEEP LLCverified
Image ad20 Oct 2026BF SLEEP LLCverified
Text ad20 Oct 2026BF SLEEP LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Big Fig.
The creators who tag @bigfigmattress on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @bigfigmattress on Instagram, led by Marie Denee, EIC, Founder of TCF (57k followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMarie Denee, EIC, Founder of TCF@mariedenee · 🇺🇸 US | Fashion style luxury Creator | 57k | 0.2% | 3 | Tagged @bigfigmattress |
06 · Competitors according to Gravity
Who Big Fig competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Big Fig among Beds & Accessories brands in United States. The closest is Bear Mattress, then GhostBed, Leesa, Tempur-Pedic, Amerisleep, junasleep.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Bear Mattressbearmattress.com | |||||||
| GhostBedghostbed.com | |||||||
| Leesaleesa.com | |||||||
| Tempur-Pedictempurpedic.com | |||||||
| Amerisleepamerisleep.com | |||||||
| junasleep.comjunasleep.com |
07 · Company
The company behind Big Fig.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Big Fig is a company based in United States, on a domain registered in July 2016. It employs about 7 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- Data not available
- Domain registered
- 2 Jul 2016
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 7 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- bigfigmattress.com · Shopify · USD
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Big Fig
What people ask Google about Big Fig.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Big Fig legit or a scam?
According to Gravity by Benchr, Big Fig is a brand based in United States: its website has existed since July 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 7 people on LinkedIn, it has 55,337 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does Big Fig sell?
Big Fig Mattress is an American-made mattress company that specializes in cooling mattresses designed to support heavy and large people, offering pain relief and comfort for bigger bodies. Gravity by Benchr classifies it under Beds & Accessories, with Bedding making up 7% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Big Fig expensive?
Big Fig's best seller, Big Fig Classic Mattress - Combined Listing, sells from US$1,609.00 to US$2,499.00 on bigfigmattress.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check bigfigmattress.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Big Fig discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Big Fig advertises on Facebook and Instagram and on Google, where its offers often run. Check bigfigmattress.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Big Fig?
Big Fig sells on its own website, bigfigmattress.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Big Fig?
Gravity by Benchr records a company based in United States, whose domain was registered in 2016, with 7 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Big Fig doing well?
Yes. Gravity by Benchr estimates about 204,300 visits to bigfigmattress.com in September 2026, up 31% in a month and up 33% over three months. Big Fig ranks #23 of 1,172 Beds & Accessories brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Big Fig use?
Gravity by Benchr identifies bigfigmattress.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Big Fig spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Big Fig on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Beds & Accessories brands in United States?
Among Beds & Accessories brands in United States in the Gravity by Benchr index, Big Fig ranks #23 of 1,172 by estimated traffic. Its closest competitors on the same market are Bear Mattress, GhostBed, Leesa, Tempur-Pedic and Amerisleep. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Big Fig.