Brand page · Clothing · United States
Birdy Grey: 2.2m visits a month, 179 active Meta ads, Gravity score 582.
Birdy Grey — Birdy Grey is a direct-to-consumer brand that sells bridesmaid dresses, groomsmen suits, and wedding party accessories, with bridesmaid dresses starting at $89 and groomsmen suits starting at $199. In September 2026 birdygrey.com drew an estimated 2.2m visits, down 22% on the month before. It ranks #54 of 97,158 Clothing brands in United States and holds a 4.0 Trustpilot rating over 599 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 128 peers: Clothing brands in United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Birdy Grey is a direct-to-consumer brand that sells bridesmaid dresses, groomsmen suits, and wedding party accessories, with bridesmaid dresses starting at $89 and groomsmen suits starting at $199.
01 · Traffic
How much traffic Birdy Grey gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Birdy Grey drew an estimated 2.2m visits in September 2026, down 22% on the month before and down 6% over three months.
- Worldwide#7,683of 4.5m sites · Top 1%
- In United States#2,589of 1.2m sites · Top 1%
- Clothing, worldwide#529of 459,295 brands · Top 1%
- Clothing, United States#54of 97,158 brands · Top 1%
2.2m
estimated visits in September
1 mo ▼ −22.4%4 mo ▼ −5.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Birdy Grey.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Birdy Grey holds 4.0 out of 5 on Trustpilot over 599 reviews, 518 of them in the last twelve months: 68% of customers give five stars and 17% one star. That volume places Birdy Grey in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.
Wedding Store Bridal Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Birdy Grey sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Birdy Grey sells on Shopify, 93% of its catalogue in stock. The best seller is Swatch - Chiffon in Sage, at US$2.00, followed by Swatch - Chiffon in Dusty Blue and Swatch - Chiffon in Dusty Rose.
#2Swatch - Chiffon in SageBirdy GreyUS$2.00In stock
#3Swatch - Chiffon in Dusty BlueBirdy GreyUS$2.00In stock
Swatch - Chiffon in Dusty RoseBirdy GreyUS$2.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Birdy Grey in its comparison group.
- Average rating
- 4.11 / 5
- Rated products
- 33% of the catalogue
- In stock
- 93%
- Upper price quartile
- US$135.00
- Currency
- USD
04 · Ads
What Birdy Grey is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Birdy Grey runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since June 2022 (image, text, video).
Your Wedding’s Bright SideBirdy Grey6 Oct 2026video
Your People. Their Perfect Look.Birdy Grey5 Oct 2026video
Color Your Day HappyBirdy Grey5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026BLUE JAY BEACH, INC.verified
Text ad20 Oct 2026BLUE JAY BEACH, INC.verified
Text ad20 Oct 2026BLUE JAY BEACH, INC.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Birdy Grey.
The creators who tag @birdygrey on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Birdy Grey competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Birdy Grey among Clothing brands in United States. The closest is Bella Bridesmaids, then Revelry, Kennedy Blue, Dessy Group, Park & Fifth Clothing Co, ChicSew.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Bella Bridesmaidsbellabridesmaids.com | |||||||
| Revelryshoprevelry.com | |||||||
| Kennedy Bluekennedyblue.com | |||||||
| Dessy Groupdessy.com | |||||||
| Park & Fifth Clothing Coparkandfifthco.com | |||||||
| ChicSewchicsew.com |
07 · Company
The company behind Birdy Grey.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Birdy Grey is a company based in United States, founded in 2017 according to LinkedIn, on a domain registered in July 2017. It employs about 75 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- 2017, per LinkedIn
- Domain registered
- 4 Jul 2017
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 75 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- birdygrey.com · Shopify · USD
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Birdy Grey
What people ask Google about Birdy Grey.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Birdy Grey a legit company?
According to Gravity by Benchr, Birdy Grey is a brand based in United States: its website has existed since July 2017, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 75 people on LinkedIn, it has 254,107 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Birdy Grey reviews: is it worth it?
Customers rate Birdy Grey 4.0 out of 5 on Trustpilot over 599 reviews, 518 of them in the last twelve months: 68% give five stars, 17% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Birdy Grey sell?
Birdy Grey is a direct-to-consumer brand that sells bridesmaid dresses, groomsmen suits, and wedding party accessories, with bridesmaid dresses starting at $89 and groomsmen suits starting at $199. Gravity by Benchr classifies it under Clothing, with Wedding & Bridal Party Dresses making up 90% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Birdy Grey expensive?
Birdy Grey's best seller, Swatch - Chiffon in Sage, sells US$2.00 on birdygrey.com. 93% of the catalogue is in stock. Gravity does not track prices daily: check birdygrey.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Birdy Grey have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Birdy Grey advertises on Facebook and Instagram and on Google, where its offers often run. Check birdygrey.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Birdy Grey?
Birdy Grey sells on its own website, birdygrey.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Birdy Grey?
Gravity by Benchr records a company based in United States, founded in 2017 according to LinkedIn, on a domain registered in 2017, with 75 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Birdy Grey doing well?
Not at the moment. Gravity by Benchr estimates about 2,188,400 visits to birdygrey.com in September 2026, down 22% in a month and down 6% over three months. Birdy Grey ranks #54 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Birdy Grey use?
Gravity by Benchr identifies birdygrey.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Birdy Grey spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Birdy Grey on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United States?
Among Clothing brands in United States in the Gravity by Benchr index, Birdy Grey ranks #54 of 97,158 by estimated traffic. Its closest competitors on the same market are Bella Bridesmaids, Revelry, Kennedy Blue, Dessy Group and Park & Fifth Clothing Co. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Birdy Grey.